Brandwave

Mini fridge brands:Which are searched most?

In September 2026, Hisense was the most searched among mini fridge brands worldwide, with an estimated 673K branded searches and 37.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Hisense37.1%
  2. Haier26.4%
  3. LG23.5%
  4. Black and Decker12.1%
  5. AstroAI0.82%

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Share of SearchLeaderboard

Compare the mini fridge brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among mini fridge brands worldwide, by month

Share of Search by month for Hisense, Haier, LG, Black and Decker. The figures are in the table below the chart.

View monthly share of search table
MonthHisenseHaierLGBlack and DeckerAstroAI
Oct 202537.6%26.8%23.9%11.2%0.55%
Nov 202543.7%24.5%19.4%11.8%0.53%
Dec 202537.7%30.2%20.1%11.2%0.68%
Jan 202638%27%24.1%10.2%0.68%
Feb 202635.8%25.4%27.3%10.7%0.79%
Mar 202632.3%26.9%29.4%10.6%0.71%
Apr 202633.7%33%21.6%11%0.74%
May 202637.4%30%19.6%12.3%0.67%
Jun 202642.6%28.1%18.3%10.4%0.52%
Jul 202640.3%27.4%21.1%10.8%0.48%
Aug 202635.5%25.2%27.1%11.6%0.52%
Sep 202637.1%26.4%23.5%12.1%0.82%

This month’s ranking, September 2026

  1. 1.Hisense

    37.1%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share +1.6 points.

  2. 2.Haier

    26.4%

    Moved from 3rd to 2nd. 478K estimated branded searches, 0% vs prior month. Share +1.1 points.

  3. 3.LG

    23.5%

    Moved from 2nd to 3rd. 427K estimated branded searches, -16.8% vs prior month. Share -3.5 points.

  4. Held 4th. 220K estimated branded searches, 0% vs prior month. Share +0.5 points.

  5. 5.AstroAI

    0.82%

    Held 5th. 14.8K estimated branded searches, +49.5% vs prior month. Share +0.3 points.

Compare search popularity between leading brands

Which brand is most popular in search among mini fridge brands worldwide?

In September 2026, Hisense was the most searched among mini fridge brands worldwide, with an estimated 673K branded searches and 37.1% estimated Share of Search within this set. Haier is in 2nd place, 10.8 percentage points behind at 26.4% Share of Search.

Global mini fridge brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Hisense37.6% → 37.1%43.7%Nov 202532.3%Mar 20261st
Haier26.8% → 26.4%33%Apr 202624.5%Nov 20252nd
LG23.9% → 23.5%29.4%Mar 202618.3%Jun 20263rd
Black and Decker11.2% → 12.1%12.3%May 202610.2%Jan 20264th
AstroAI0.55% → 0.82%0.82%Sep 20260.48%Jul 20265th

Each finding as a sentence

  • Across the 12 months ending September 2026, Hisense’s estimated Share of Search among mini fridge brands worldwide decreased from 37.6% to 37.1%.
  • Across the 12 months ending September 2026, Black and Decker’s estimated Share of Search among mini fridge brands worldwide increased from 11.2% to 12.1%.
  • Across the 12 months ending September 2026, Hisense’s estimated Share of Search among mini fridge brands worldwide peaked at 43.7% in November 2025 and was lowest at 32.3% in March 2026.
  • Across the 12 months ending September 2026, Haier’s estimated Share of Search among mini fridge brands worldwide peaked at 33% in April 2026 and was lowest at 24.5% in November 2025.
  • Across the 12 months ending September 2026, LG’s estimated Share of Search among mini fridge brands worldwide peaked at 29.4% in March 2026 and was lowest at 18.3% in June 2026.
  • Across the 12 months ending September 2026, Black and Decker’s estimated Share of Search among mini fridge brands worldwide peaked at 12.3% in May 2026 and was lowest at 10.2% in January 2026.
  • Across the 12 months ending September 2026, Haier, LG and AstroAI held steady: their estimated Share of Search among mini fridge brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for mini fridge brands worldwide in September 2026?

  1. In September 2026, Haier overtook LG to rank 2nd among mini fridge brands worldwide, with 26.4% estimated Share of Search.

  2. In September 2026, Hisense gained estimated Share of Search among mini fridge brands worldwide, from 35.5% to 37.1%.

  3. In September 2026, Black and Decker gained estimated Share of Search among mini fridge brands worldwide, from 11.6% to 12.1%.

  4. In September 2026, LG lost estimated Share of Search among mini fridge brands worldwide, from 27.1% to 23.5%.

  5. Estimated monthly branded searches for AstroAI worldwide rose 22.3% over 12 measured months, from 12.1K to 14.8K in September 2026.

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