Brandwave

Party speaker brands:Which brands are most popular in search?

In August 2026, Sony was the most searched among party speaker brands worldwide, with an estimated 2.7M branded searches and 34.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Sony34.2%
  2. JBL27.9%
  3. Anker16.9%
  4. Bose13.3%
  5. LG6.4%
  6. Ultimate Ears1.3%

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Share of SearchLeaderboard

Compare the party speaker brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among party speaker brands worldwide, by month

Share of Search by month for Sony, JBL, Anker, Bose, LG. The figures are in the table below the chart.

View monthly share of search table
MonthSonyJBLAnkerBoseLGUltimate Ears
Oct 202530.4%30.4%16.3%14.5%7.1%1.4%
Nov 202528.4%34.8%12.9%17.9%4.6%1.4%
Dec 202528.9%35.3%12.3%17.4%4.6%1.5%
Jan 202632.7%32.7%15%12.1%6.2%1.2%
Feb 202634.3%28.1%15.6%12.8%7.9%1.3%
Mar 202631.9%26.1%19.4%12.5%8.7%1.4%
Apr 202628.9%35.4%17.4%11.3%5.6%1.3%
May 202630.7%30.7%18.4%12.9%5.9%1.4%
Jun 202630.7%30.7%18.5%12.8%5.9%1.4%
Jul 202635.3%28.9%16.7%12.2%5.6%1.3%
Aug 202634.2%27.9%16.9%13.3%6.4%1.3%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Sony

    34.2%

    Held 1st. 2.7M estimated branded searches, 0% vs prior month. Share -1.2 points.

  2. 2.JBL

    27.9%

    Held 2nd. 2.2M estimated branded searches, 0% vs prior month. Share -1 points.

  3. 3.Anker

    16.9%

    Held 3rd. 1.4M estimated branded searches, +4.9% vs prior month. Share +0.2 points.

  4. 4.Bose

    13.3%

    Held 4th. 1.1M estimated branded searches, +13.2% vs prior month. Share +1.1 points.

  5. 5.LG

    6.4%

    Held 5th. 513K estimated branded searches, +19% vs prior month. Share +0.8 points.

  6. 6.Ultimate Ears

    1.3%

    Held 6th. 104K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among party speaker brands worldwide?

In August 2026, Sony was the most searched among party speaker brands worldwide, with an estimated 2.7M branded searches and 34.2% estimated Share of Search within this set. JBL is in 2nd place, 6.2 percentage points behind at 27.9% Share of Search.

Global party speaker brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Sony30.4% → 34.2%35.3%Jul 202628.4%Nov 20252nd → 1st
JBL30.4% → 27.9%35.4%Apr 202626.1%Mar 20261st → 2nd
Anker16.3% → 16.9%19.4%Mar 202612.3%Dec 20253rd
Bose14.5% → 13.3%17.9%Nov 202511.3%Apr 20264th
LG7.1% → 6.4%8.7%Mar 20264.6%Nov 20255th
Ultimate Ears1.4% → 1.3%1.5%Dec 20251.2%Jan 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Sony’s estimated Share of Search among party speaker brands worldwide increased from 30.4% to 34.2%.
  • Across the 11 months ending August 2026, JBL’s estimated Share of Search among party speaker brands worldwide decreased from 30.4% to 27.9%.
  • Across the 11 months ending August 2026, Anker’s estimated Share of Search among party speaker brands worldwide increased from 16.3% to 16.9%.
  • Across the 11 months ending August 2026, Bose’s estimated Share of Search among party speaker brands worldwide decreased from 14.5% to 13.3%.
  • Across the 11 months ending August 2026, LG’s estimated Share of Search among party speaker brands worldwide decreased from 7.1% to 6.4%.
  • Across the 11 months ending August 2026, Sony’s estimated Share of Search among party speaker brands worldwide peaked at 35.3% in July 2026 and was lowest at 28.4% in November 2025.
  • Across the 11 months ending August 2026, JBL’s estimated Share of Search among party speaker brands worldwide peaked at 35.4% in April 2026 and was lowest at 26.1% in March 2026.
  • Across the 11 months ending August 2026, Anker’s estimated Share of Search among party speaker brands worldwide peaked at 19.4% in March 2026 and was lowest at 12.3% in December 2025.
  • Across the 11 months ending August 2026, Bose’s estimated Share of Search among party speaker brands worldwide peaked at 17.9% in November 2025 and was lowest at 11.3% in April 2026.
  • Across the 11 months ending August 2026, LG’s estimated Share of Search among party speaker brands worldwide peaked at 8.7% in March 2026 and was lowest at 4.6% in November 2025.
  • Across the 11 months ending August 2026, Sony rose from 2nd to 1st among party speaker brands worldwide.
  • Across the 11 months ending August 2026, JBL fell from 1st to 2nd among party speaker brands worldwide.
  • Across the 11 months ending August 2026, Ultimate Ears held steady: its estimated Share of Search among party speaker brands worldwide moved less than 0.5 percentage points.

How did search popularity change for party speaker brands worldwide in August 2026?

  1. In August 2026, Bose gained estimated Share of Search among party speaker brands worldwide, from 12.2% to 13.3%.

  2. In August 2026, LG gained estimated Share of Search among party speaker brands worldwide, from 5.6% to 6.4%.

  3. In August 2026, Sony lost estimated Share of Search among party speaker brands worldwide, from 35.3% to 34.2%.

  4. In August 2026, JBL lost estimated Share of Search among party speaker brands worldwide, from 28.9% to 27.9%.

  5. Estimated monthly branded searches for Anker worldwide rose 13.2% over 11 measured months, from 1.2M to 1.4M in August 2026.

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