How popular isJBL in search?
In August 2026, there were an estimated 2.2M branded searches for JBL worldwide which held steady over the last 11 months. JBL holds 27.9% estimated Share of Search among party speaker brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Sony34.2%
JBL27.9%
Anker16.9%
Bose13.3%
LG6.4%
Ultimate Ears1.3%
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Which party speaker brands compete with JBL?
Share of Search by month for Sony, JBL, Anker, Bose, LG. The figures are in the table below the chart.
View monthly share of search table
| Month | Sony | JBL | Anker | Bose | LG | Ultimate Ears |
|---|---|---|---|---|---|---|
| Oct 2025 | 30.4% | 30.4% | 16.3% | 14.5% | 7.1% | 1.4% |
| Nov 2025 | 28.4% | 34.8% | 12.9% | 17.9% | 4.6% | 1.4% |
| Dec 2025 | 28.9% | 35.3% | 12.3% | 17.4% | 4.6% | 1.5% |
| Jan 2026 | 32.7% | 32.7% | 15% | 12.1% | 6.2% | 1.2% |
| Feb 2026 | 34.3% | 28.1% | 15.6% | 12.8% | 7.9% | 1.3% |
| Mar 2026 | 31.9% | 26.1% | 19.4% | 12.5% | 8.7% | 1.4% |
| Apr 2026 | 28.9% | 35.4% | 17.4% | 11.3% | 5.6% | 1.3% |
| May 2026 | 30.7% | 30.7% | 18.4% | 12.9% | 5.9% | 1.4% |
| Jun 2026 | 30.7% | 30.7% | 18.5% | 12.8% | 5.9% | 1.4% |
| Jul 2026 | 35.3% | 28.9% | 16.7% | 12.2% | 5.6% | 1.3% |
| Aug 2026 | 34.2% | 27.9% | 16.9% | 13.3% | 6.4% | 1.3% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34.2% | 2.7M | 0% | -1.2 points | |
| 2, held 2nd | 27.9% | 2.2M | 0% | -1 points | |
| 3, held 3rd | 16.9% | 1.4M | +4.9% | +0.2 points | |
| 4, held 4th | 13.3% | 1.1M | +13.2% | +1.1 points | |
| 5, held 5th | 6.4% | 513K | +19% | +0.8 points | |
| 6, held 6th | 1.3% | 104K | 0% | 0 points |
1.
Sony34.2%
Held 1st. 2.7M estimated branded searches, 0% vs prior month. Share -1.2 points.
2.
JBL27.9%
Held 2nd. 2.2M estimated branded searches, 0% vs prior month. Share -1 points.
3.
Anker16.9%
Held 3rd. 1.4M estimated branded searches, +4.9% vs prior month. Share +0.2 points.
4.
Bose13.3%
Held 4th. 1.1M estimated branded searches, +13.2% vs prior month. Share +1.1 points.
5.
LG6.4%
Held 5th. 513K estimated branded searches, +19% vs prior month. Share +0.8 points.
1.3%
Held 6th. 104K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between JBL and its closest rivals
How has branded search demand for JBL changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for JBL worldwide held steady at 2.2M.
- Across the 11 months ending August 2026, JBL’s estimated Share of Search among party speaker brands worldwide decreased from 30.4% to 27.9%.
- Across the 11 months ending August 2026, JBL’s estimated Share of Search among party speaker brands worldwide peaked at 35.4% in April 2026 and was lowest at 26.1% in March 2026.
- Across the 11 months ending August 2026, JBL fell from 1st to 2nd among party speaker brands worldwide.
How did search popularity change for party speaker brands worldwide in August 2026?
5 changes

In August 2026, Bose gained estimated Share of Search among party speaker brands worldwide, from 12.2% to 13.3%.

In August 2026, LG gained estimated Share of Search among party speaker brands worldwide, from 5.6% to 6.4%.

In August 2026, Sony lost estimated Share of Search among party speaker brands worldwide, from 35.3% to 34.2%.

In August 2026, JBL lost estimated Share of Search among party speaker brands worldwide, from 28.9% to 27.9%.

Estimated monthly branded searches for Anker worldwide rose 13.2% over 11 measured months, from 1.2M to 1.4M in August 2026.
Where does JBL compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Party speaker brands | 2nd of 6 | 27.9% | Shown above |
| Pa systems | 2nd of 6 | 29.9% | Show ranking |
| Studio monitors | 2nd of 6 | 32.2% | Show ranking |
| Foldback monitor brands | 2nd of 6 | 34.3% | Show ranking |
| Kids headphones | 2nd of 6 | 43.2% | Show ranking |
| Soundbar brands | 1st of 5 | 43.7% | Show ranking |
How is JBL measured?
Brandwave collects information about searches that people make online using JBL’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- jbl
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