Brandwave

How popular isJBL in search?

In September 2026, there were an estimated 4.4M branded searches for JBL worldwide which is up 8.1% over the last 12 months. JBL holds 81.4% estimated Share of Search among wireless microphone brands worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. JBL81.4%
  2. DJI12.6%
  3. Shure4.1%
  4. Sennheiser2%
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Which wireless microphone brands compete with JBL?

JBL against wireless microphone brands worldwide, by month

Share of Search by month for JBL, DJI, Shure. The figures are in the table below the chart.

View monthly share of search table
MonthJBLDJIShureSennheiser
Oct 202580.2%13.1%4.3%2.4%
Nov 202583.2%11.5%3.1%2.2%
Dec 202584.4%10.9%3%1.7%
Jan 202681%13.5%3.6%2%
Feb 202677.7%15.1%4.9%2.3%
Mar 202678.1%14.6%4.7%2.6%
Apr 202683.4%11.5%3.5%1.7%
May 202680%14.5%3.6%1.9%
Jun 202681.1%14%3.1%1.8%
Jul 202681%14.1%3.2%1.8%
Aug 202681.2%13.8%3.3%1.7%
Sep 202681.4%12.6%4.1%2%
  1. 1.JBL

    81.4%

    Held 1st. 4.4M estimated branded searches, -9.7% vs prior month. Share +0.1 points.

  2. 2.DJI

    12.6%

    Held 2nd. 674K estimated branded searches, -18% vs prior month. Share -1.2 points.

  3. 3.Shure

    4.1%

    Held 3rd. 219K estimated branded searches, +12.9% vs prior month. Share +0.8 points.

  4. Held 4th. 105K estimated branded searches, +4.9% vs prior month. Share +0.3 points.

Compare search popularity between JBL and its closest rivals

How has branded search demand for JBL changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for JBL worldwide rose from 4M to 4.4M.
  • Across the 12 months ending September 2026, JBL’s estimated Share of Search among wireless microphone brands worldwide increased from 80.2% to 81.4%.
  • Across the 12 months ending September 2026, JBL’s estimated Share of Search among wireless microphone brands worldwide peaked at 84.4% in December 2025 and was lowest at 77.7% in February 2026.

How did search popularity change for wireless microphone brands worldwide in September 2026?

  1. In September 2026, Shure gained estimated Share of Search among wireless microphone brands worldwide, from 3.3% to 4.1%.

  2. In September 2026, DJI lost estimated Share of Search among wireless microphone brands worldwide, from 13.8% to 12.6%.

  3. Estimated monthly branded searches for Sennheiser worldwide fell 14.2% over 12 measured months, from 123K to 105K in September 2026.

Where does JBL compete?

JBL is ranked in 15 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Headphone brands2nd of 916.2%Show ranking
Home cinema brands1st of 829.6%Show ranking
Bluetooth headphones brands1st of 738.4%Show ranking
Wireless earbud brands1st of 638.5%Show ranking
Party speaker brands1st of 639.6%Show ranking
Wireless headphones brands1st of 441.8%Show ranking
Earphones brands1st of 644.1%Show ranking
Ear buds brands1st of 348.8%Show ranking
Wireless speaker brands1st of 348.8%Show ranking
Kids headphones1st of 650.7%Show ranking
Speaker brands1st of 664.7%Show ranking
Bluetooth speaker brands1st of 565.5%Show ranking
Soundbar brands1st of 565.9%Show ranking
Sound bar brands1st of 468.6%Show ranking
Wireless microphone brands1st of 481.4%Shown above

How is JBL measured?

Brandwave collects information about searches that people make online using JBL’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • jbl
  • jbl charge 6
  • jbl partybox
  • jbl speaker

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How the Brand Demand Index is measured

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Is JBL your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.