Brandwave

Air conditioner brands:Which brands are most popular in search?

In August 2026, LG was the most searched among air conditioner brands worldwide, with an estimated 513K branded searches and 44.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. LG44.7%
  2. Daikin39.2%
  3. Mitsubishi Electric9.6%
  4. Panasonic6.5%
  5. Fujitsu0.04%

Follow air conditioner brands and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare the air conditioner brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among air conditioner brands worldwide, by month

Share of Search by month for LG, Daikin, Mitsubishi Electric, Panasonic. The figures are in the table below the chart.

View monthly share of search table
MonthLGDaikinMitsubishi ElectricPanasonicFujitsu
Oct 202541.8%36.1%8.8%13.2%0.03%
Nov 202542%34.8%10.4%12.8%0.05%
Dec 202540.3%41.3%8.3%10.1%0.04%
Jan 202643.8%37.8%9.2%9.2%0.03%
Feb 202647.4%34%10.2%8.4%0.04%
Mar 202644.1%39.6%9.7%6.5%0.03%
Apr 202636.2%46.2%11.3%6.2%0.06%
May 202636.2%46.2%11.3%6.2%0.05%
Jun 202632.1%50.1%12.3%5.5%0.04%
Jul 202636.2%46.2%11.3%6.2%0.04%
Aug 202644.7%39.2%9.6%6.5%0.04%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.LG

    44.7%

    Moved from 2nd to 1st. 513K estimated branded searches, +19% vs prior month. Share +8.5 points.

  2. 2.Daikin

    39.2%

    Moved from 1st to 2nd. 450K estimated branded searches, -18.2% vs prior month. Share -7 points.

  3. 3.Mitsubishi Electric

    9.6%

    Held 3rd. 110K estimated branded searches, -18.5% vs prior month. Share -1.8 points.

  4. 4.Panasonic

    6.5%

    Held 4th. 74K estimated branded searches, 0% vs prior month. Share +0.2 points.

  5. 5.Fujitsu

    0.04%

    Held 5th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among air conditioner brands worldwide?

In August 2026, LG was the most searched among air conditioner brands worldwide, with an estimated 513K branded searches and 44.7% estimated Share of Search within this set. Daikin is in 2nd place, 5.5 percentage points behind at 39.2% Share of Search.

Global air conditioner brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
LG41.8% → 44.7%47.4%Feb 202632.1%Jun 20261st
Daikin36.1% → 39.2%50.1%Jun 202634%Feb 20262nd
Mitsubishi Electric8.8% → 9.6%12.3%Jun 20268.3%Dec 20254th → 3rd
Panasonic13.2% → 6.5%13.2%Oct 20255.5%Jun 20263rd → 4th
Fujitsu0.03% → 0.04%0.06%Apr 20260.03%Jan 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, LG’s estimated Share of Search among air conditioner brands worldwide increased from 41.8% to 44.7%.
  • Across the 11 months ending August 2026, Daikin’s estimated Share of Search among air conditioner brands worldwide increased from 36.1% to 39.2%.
  • Across the 11 months ending August 2026, Mitsubishi Electric’s estimated Share of Search among air conditioner brands worldwide increased from 8.8% to 9.6%.
  • Across the 11 months ending August 2026, Panasonic’s estimated Share of Search among air conditioner brands worldwide decreased from 13.2% to 6.5%.
  • Across the 11 months ending August 2026, LG’s estimated Share of Search among air conditioner brands worldwide peaked at 47.4% in February 2026 and was lowest at 32.1% in June 2026.
  • Across the 11 months ending August 2026, Daikin’s estimated Share of Search among air conditioner brands worldwide peaked at 50.1% in June 2026 and was lowest at 34% in February 2026.
  • Across the 11 months ending August 2026, Mitsubishi Electric’s estimated Share of Search among air conditioner brands worldwide peaked at 12.3% in June 2026 and was lowest at 8.3% in December 2025.
  • Across the 11 months ending August 2026, Panasonic’s estimated Share of Search among air conditioner brands worldwide peaked at 13.2% in October 2025 and was lowest at 5.5% in June 2026.
  • Across the 11 months ending August 2026, Mitsubishi Electric rose from 4th to 3rd among air conditioner brands worldwide.
  • Across the 11 months ending August 2026, Panasonic fell from 3rd to 4th among air conditioner brands worldwide.
  • Across the 11 months ending August 2026, Fujitsu held steady: its estimated Share of Search among air conditioner brands worldwide moved less than 0.5 percentage points.

How did search popularity change for air conditioner brands worldwide in August 2026?

  1. In August 2026, LG overtook Daikin to take the highest estimated Share of Search among air conditioner brands worldwide, at 44.7%.

  2. In August 2026, Daikin lost estimated Share of Search among air conditioner brands worldwide, from 46.2% to 39.2%.

  3. In August 2026, Mitsubishi Electric lost estimated Share of Search among air conditioner brands worldwide, from 11.3% to 9.6%.

  4. Estimated monthly branded searches for Fujitsu worldwide rose 23.1% over 11 measured months, from 390 to 480 in August 2026.

  5. Estimated monthly branded searches for Panasonic worldwide fell 55.2% over 11 measured months, from 165K to 74K in August 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.

Start free