Brandwave

LG vs Westinghouse:Which is more popular by branded search?

In August 2026, LG had more branded searches than Westinghouse among refrigerator brands worldwide. LG was estimated to have 513K branded searches compared to Westinghouse’s 110K, and held a 41% Share of Search versus Westinghouse’s 8.8%. These are worldwide searches for English-language branded terms.

Share of Search among refrigerator brands worldwide in August 2026Which is more popular in search, LG or Westinghouse?
LG41%513K searches
vs
Westinghouse8.8%110K searches

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Which is more popular in search, LG or Westinghouse?

Compare the fridge brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

LG and Westinghouse among refrigerator brands worldwide, by month

Share of Search by month for LG, Westinghouse. The figures are in the table below the chart.

View monthly share of search table
MonthLGSamsungBoschWestinghouseFisher & Paykel
Oct 202539.7%34.3%15.8%10.3%0.01%
Nov 202537.6%36.4%14.5%11.4%0.01%
Dec 202539.3%35.5%15.3%9.8%0.01%
Jan 202643.5%33%14.3%9.2%0.01%
Feb 202645%33%12.4%9.6%0.01%
Mar 202648.2%29.6%13.5%8.7%0.01%
Apr 202640.5%33.1%16.1%10.3%0.01%
May 202640.5%33.1%16.1%10.3%0.02%
Jun 202640.5%33.1%16%10.4%0.02%
Jul 202639.6%34.6%15.6%10.1%0.02%
Aug 202641%33.7%16.5%8.8%0.01%
Sep 2026—————

How has the LG and Westinghouse comparison changed over the last 12 months?

  • LG was ahead of Westinghouse in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, LG’s estimated Share of Search among refrigerator brands worldwide moved from 39.7% to 41%, and its estimated monthly branded searches moved from 522K to 513K.
  • Across the 11 months ending August 2026, Westinghouse’s estimated Share of Search among refrigerator brands worldwide moved from 10.3% to 8.8%, and its estimated monthly branded searches moved from 135K to 110K.

How did search popularity change for refrigerator brands worldwide in August 2026?

  1. In August 2026, LG gained estimated Share of Search among refrigerator brands worldwide, from 39.6% to 41%.

  2. In August 2026, Westinghouse lost estimated Share of Search among refrigerator brands worldwide, from 10.1% to 8.8%.

How each brand is measured

Brandwave collects information about searches that people make online using LG’s and Westinghouse’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

LG

3 branded search terms

  • lg com
  • lg washer
  • lg washing machine

Westinghouse

1 branded search term

  • westinghouse

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.