LG vs Vizio:Which is more popular?
In September 2026, Vizio had more branded searches than LG among soundbar brands worldwide. Vizio had about 110,000 branded searches, while LG had 18,100. Vizio made up 1.2% of all soundbar brand searches we track, and LG accounted for 0.2%. When we asked ChatGPT and Google AI Overviews about soundbar brands, LG appeared in three of the four answers and Vizio in one. LG was mentioned before Vizio in three out of four answers.
Who do people search for more?
Vizio, about 6 searches for every 1 for LG
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Top soundbar brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, LG was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Vizio was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. LG was listed before Vizio in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Sony4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Samsung4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
JBL3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Sonos3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bose3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
LG3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers- Vizio1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Panasonic0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about soundbar brands
4 answers
Asked ChatGPT
“Which soundbar brand should I go to?”
Asked ChatGPT
“What are the best soundbar brands?”
Asked ChatGPT
“What's the best soundbar brand for better tv sound?”
Searched Google, AI Overview
“best soundbar”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“tv soundbar”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is LG or Vizio more popular in search?
This chart shows how often people search Google for LG and Vizio by name. Each line represents a brand's share of searches for all eight soundbar brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Vizio, LG. The figures are in the table below the chart.
View monthly share of searches table
| Month | JBL | Sony | Panasonic | Sonos | Bose | Samsung | Vizio | LG |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 42.1% | 31.1% | 10.3% | 8.4% | 4.6% | 1.9% | 1.4% | 0.28% |
| Nov 2025 | 46% | 29.2% | 7.7% | 9.4% | 4.5% | 1.7% | 1.3% | 0.25% |
| Dec 2025 | 47.8% | 29.8% | 7.7% | 7.7% | 4.5% | 1.4% | 1% | 0.21% |
| Jan 2026 | 43.5% | 33.7% | 8.9% | 7.3% | 3.5% | 1.6% | 1.2% | 0.24% |
| Feb 2026 | 38.2% | 33.8% | 13.3% | 7.3% | 3.5% | 2.3% | 1.2% | 0.3% |
| Mar 2026 | 39.4% | 33.1% | 10.7% | 8.8% | 3.9% | 2.3% | 1.4% | 0.29% |
| Apr 2026 | 47.5% | 28.8% | 11.3% | 6.2% | 3.2% | 1.7% | 1% | 0.25% |
| May 2026 | 44% | 29.5% | 11.6% | 7.8% | 4% | 1.7% | 1.1% | 0.26% |
| Jun 2026 | 45.5% | 30.5% | 9.9% | 6.6% | 4.2% | 1.8% | 1.3% | 0.27% |
| Jul 2026 | 42.8% | 34.3% | 9.3% | 6.2% | 3.9% | 2% | 1.2% | 0.25% |
| Aug 2026 | 43.3% | 33.5% | 8.9% | 7.3% | 3.7% | 1.9% | 1.2% | 0.24% |
| Sep 2026 | 41.7% | 34.4% | 9.3% | 7.6% | 3.9% | 1.7% | 1.2% | 0.2% |
How has the LG and Vizio comparison changed over the last 12 months?
3 findings
- Vizio was ahead of LG in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, LG’s share of searches among soundbar brands worldwide moved from 0.28% to 0.2%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 12 months ending September 2026, Vizio’s share of searches among soundbar brands worldwide moved from 1.4% to 1.2%, and its estimated monthly branded searches held steady at 110K.
How did search popularity change for soundbar brands worldwide in September 2026?
1 change
Estimated monthly branded searches for LG worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using LG’s and Vizio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among soundbar brands
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