Brandwave

How popular isRyobi?

In September 2026, people searched for Ryobi by name about 23,200 times in New Zealand, a 9.1% increase from the previous year. These searches made up 28.9% of all New Zealand hot glue gun brand searches, placing Ryobi second out of seven brands. When we asked both ChatGPT and Google AI Overviews about hot glue gun brands, Ryobi appeared in three of the five answers and was the most recommended of the seven.

Search and AI answers in September 2026

Ryobi is the second most searched of 7 competitors and the most recommended in AI answers.

  1. MakitaShare of searches 35.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. RyobiShare of searches 28.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  3. DeWaltShare of searches 19.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
  4. MilwaukeeShare of searches 11.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Gorilla GlueShare of searches 5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top hot glue gun brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ryobi was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Ryobi is the most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ryobi1st
  2. Gloo2nd
  3. Bosch3rd
  4. DeWalt4th
  5. Makita–
  6. Milwaukee–
  7. Gorilla Glue–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gloo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Makita0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gorilla Glue0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hot glue gun brands

5 answers
  • Asked ChatGPT

    “Which hot glue gun brand should I buy in New Zealand?”

    1. 1Ryobi
    2. 2Gloo
    3. 3Bosch
  • Asked ChatGPT

    “What are the best hot glue gun brands in New Zealand?”

    1. 1Ryobi
    2. 2Bosch
    3. 3Gloo
    4. 4DeWalt
  • Asked ChatGPT

    “What's the best hot glue gun brand in New Zealand for craft projects?”

    1. 1Gloo
    2. 2Bosch
  • Searched Google, AI Overview

    “hot glue gun nz”

    1. 1Ryobi
    2. 2Bosch
  • Searched Google, AI Overview

    “mini glue gun”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

    Which hot glue gun brands compete with Ryobi?

    Ryobi against hot glue gun brands in New Zealand, by month

    Share of searches by month for Makita, Ryobi, DeWalt, Milwaukee, Gorilla Glue. The figures are in the table below the chart.

    View monthly share of searches table
    MonthMakitaRyobiDeWaltMilwaukeeGorilla GlueBoschGloo
    Oct 202535.9%28.9%19.8%10.4%4.7%0.14%0.05%
    Nov 202528.7%35.5%22.7%9.2%3.8%0.11%0.04%
    Dec 202531.2%38.6%17.7%8.7%3.6%0.12%0.04%
    Jan 202634.5%33.8%19.3%8.2%4.1%0.14%0.05%
    Feb 202635.9%28.7%20.7%10.3%4.2%0.1%0.05%
    Mar 202633.3%32%20%10.1%4.5%0.13%0.04%
    Apr 202636.1%28.9%20.2%10.2%4.2%0.24%0.05%
    May 202637%24.3%21%13.1%4.3%0.19%0.05%
    Jun 202634.8%24.2%24.2%12.7%4%0.09%0.05%
    Jul 202636.6%24.4%21.2%12.7%4.9%0.15%0.05%
    Aug 202632.1%26.5%21.1%15.8%4.2%0.13%0.04%
    Sep 202635.2%28.9%19.3%11.4%5%0.12%0%
    1. 1.Makita

      35.2%

      Held 1st. 9.1K estimated branded searches, +19.7% vs prior month. Share +3.1 points.

    2. 2.Ryobi

      28.9%

      Held 2nd. 7.5K estimated branded searches, +19.1% vs prior month. Share +2.4 points.

    3. 3.DeWalt

      19.3%

      Held 3rd. 5K estimated branded searches, 0% vs prior month. Share -1.8 points.

    4. 4.Milwaukee

      11.4%

      Held 4th. 3K estimated branded searches, -21.3% vs prior month. Share -4.4 points.

    5. Held 5th. 1.3K estimated branded searches, +30% vs prior month. Share +0.8 points.

    6. 6.Bosch

      0.12%

      Held 6th. 30 estimated branded searches, 0% vs prior month. Share 0 points.

    7. 7.Gloo

      0%

      Held 7th. 0 estimated branded searches, -100% vs prior month. Share 0 points.

    Compare popularity between Ryobi and its closest rivals

    Every comparison with Ryobi

    56 comparisons

    How has branded search demand for Ryobi changed in New Zealand over the last 12 months?

    2 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Ryobi in New Zealand rose from 21.3K to 23.2K.
    • Across the 12 months ending September 2026, Ryobi’s share of searches among hot glue gun brands in New Zealand peaked at 38.6% in December 2025 and was lowest at 24.2% in June 2026.

    How did search popularity change for New Zealand hot glue gun brands in September 2026?

    6 changes
    1. In September 2026, Makita gained share of searches among hot glue gun brands in New Zealand, from 32.1% to 35.2%.

    2. In September 2026, Ryobi gained share of searches among hot glue gun brands in New Zealand, from 26.5% to 28.9%.

    3. In September 2026, Gorilla Glue gained share of searches among hot glue gun brands in New Zealand, from 4.2% to 5%.

    4. In September 2026, Milwaukee lost share of searches among hot glue gun brands in New Zealand, from 15.8% to 11.4%.

    5. In September 2026, DeWalt lost share of searches among hot glue gun brands in New Zealand, from 21.1% to 19.3%.

    6. Estimated monthly branded searches for Gloo in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.

    How are Ryobi’s branded searches counted?

    19 search terms

    Brandwave collects information about searches that people make online using Ryobi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • ryobi
    • ryobi battery
    • ryobi bench saw
    • ryobi blower
    • ryobi chainsaw
    • ryobi drill
    • ryobi edger
    • ryobi electric mower
    • ryobi hand blower
    • ryobi hedge trimmer
    • ryobi laser level
    • ryobi lawn edger
    • ryobi lawn mower
    • ryobi line trimmer
    • ryobi nailer
    • ryobi power washers
    • ryobi sander
    • ryobi tool
    • ryobi weed eater

    Do you work for Ryobi? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

    Where does Ryobi compete?

    Ryobi is ranked in 60 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
    Competitor setRankShare of searchesRanking
    Chainsaw and outdoor power brands2nd of 819.6%Show ranking
    Power tool brands3rd of 919.1%Show ranking
    Cordless chainsaw brands1st of 627.7%Show ranking
    Leaf blower brands1st of 727.9%Show ranking
    Cordless vacuum brands2nd of 822.1%Show ranking
    Lawn mower brands1st of 1036.1%Show ranking
    Garden tool brands2nd of 1323.7%Show ranking
    Air blower brands2nd of 624.3%Show ranking
    Edger brands2nd of 721.5%Show ranking
    Cordless blower brands2nd of 426.5%Show ranking
    Grass trimmer brands2nd of 825.4%Show ranking
    Hedge cutter brands2nd of 426.4%Show ranking
    Saw stand brands3rd of 525.6%Show ranking
    Skill saw brands3rd of 425.6%Show ranking
    Drop saw brands3rd of 424.7%Show ranking
    Hand sander brands2nd of 624.7%Show ranking
    Orbital sander brands2nd of 627.3%Show ranking
    Riding lawn mower brands1st of 753.7%Show ranking
    Pressure washer brands2nd of 729%Show ranking
    Palm sander brands2nd of 623.4%Show ranking
    Biscuit joiner brands2nd of 627.1%Show ranking
    Reciprocating saw brands3rd of 624.2%Show ranking
    Compound miter saw brands3rd of 629.2%Show ranking
    Cordless roofing nailer brands2nd of 629.8%Show ranking
    Cordless sander brands2nd of 428.6%Show ranking
    Power screwdriver brands1st of 532.2%Show ranking
    Impact wrench brands2nd of 528.9%Show ranking
    Hot glue gun brands2nd of 728.9%Shown above
    Power washer brands1st of 833%Show ranking
    Cordless angle grinder brands2nd of 529.8%Show ranking
    Staple gun brands2nd of 630.1%Show ranking
    Cordless screwdriver brands2nd of 530.5%Show ranking
    Brushless drill brands2nd of 430.5%Show ranking
    Cable stapler brands2nd of 430.5%Show ranking
    Combi drill brands2nd of 430.5%Show ranking
    Cordless grease gun brands2nd of 430.5%Show ranking
    Cordless stapler brands2nd of 430.5%Show ranking
    Drill driver brands2nd of 430.5%Show ranking
    Narrow crown stapler brands2nd of 430.5%Show ranking
    Belt sander brands2nd of 530.7%Show ranking
    Chain mortiser brands2nd of 534.1%Show ranking
    SDS drill brands2nd of 527.8%Show ranking
    Power drill brands2nd of 427.9%Show ranking
    Tire inflator brands2nd of 427.9%Show ranking
    Cordless Sawzall brands2nd of 531.8%Show ranking
    Tile cutter brands2nd of 634.3%Show ranking
    Hand planer brands2nd of 640.3%Show ranking
    Laser level brands5th of 50.89%Show ranking
    Bench saw brands2nd of 440.5%Show ranking
    Framing nail gun brands1st of 641.2%Show ranking
    Reel mower brands1st of 660.8%Show ranking
    Snow blower brands1st of 650%Show ranking
    Lawn edger brands3rd of 82.3%Show ranking
    Leaf vacuum brands2nd of 444.5%Show ranking
    Power inverter brands1st of 650.3%Show ranking
    Router circle jig brands1st of 446.1%Show ranking
    Car polisher brands1st of 647.3%Show ranking
    LED work light brands1st of 448.1%Show ranking
    PEX crimper brands1st of 448.3%Show ranking
    Portable generator brands1st of 784.5%Show ranking
    Creator with pink hair and a pink jacket

    Is Ryobi your brand?

    Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.