Tile cutter brands in New Zealand:Which are most popular?
In September 2026, Makita was the most searched tile cutter brand in New Zealand, accounting for 42.2% of all searches among the six brands we track. When we checked with ChatGPT and Google AI Overviews, Rubi showed up in every answer. Rubi was recommended most often, coming first in two out of three responses that gave a list.
MakitaShare of searches 42.2%Mentioned in 1 of 4 AI answersPlace in AI recommendations 5th
RyobiShare of searches 34.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
DeWaltShare of searches 22.9%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th- SigmaShare of searches 0.32%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
RubiShare of searches 0.27%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
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Top tile cutter brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Rubi appeared every time. Rubi was recommended most often, coming first in two out of three answers that gave a list. Sigma was second, and Montolit was third. Ryobi, which ranked second in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Rubi4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Sigma3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Montolit3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- DeWalt2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Makita1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Ryobi0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about tile cutter brands
4 answers
Asked ChatGPT
“Which tile cutter brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best tile cutter brands in New Zealand?”
Asked ChatGPT
“What's the best tile cutter brand in New Zealand for a bathroom tiling job?”
Searched Google, AI Overview
“tile cutter nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“manual tile cutter”
- 1Rubi
- 1
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Which tile cutter brands do people search for most?
This chart shows how often people search Google for each tile cutter brand by name. Each line represents a brand's share of searches for all six tile cutter brands we track, month by month, from searches in New Zealand.
Share of searches by month for Makita, Ryobi, DeWalt. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | Ryobi | DeWalt | Sigma | Rubi | Montolit |
|---|---|---|---|---|---|---|
| Oct 2025 | 42.6% | 33.6% | 23% | 0.38% | 0.33% | 0.05% |
| Nov 2025 | 33.5% | 40.3% | 25.7% | 0.3% | 0.21% | 0.04% |
| Dec 2025 | 36% | 43.5% | 20% | 0.23% | 0.23% | 0.05% |
| Jan 2026 | 39.6% | 38% | 21.8% | 0.26% | 0.26% | 0.05% |
| Feb 2026 | 41.9% | 32.9% | 23.7% | 0.6% | 0.82% | 0.05% |
| Mar 2026 | 39.1% | 37% | 23.1% | 0.46% | 0.26% | 0.05% |
| Apr 2026 | 41.6% | 32.9% | 23% | 1.8% | 0.55% | 0.06% |
| May 2026 | 44.6% | 28.9% | 25% | 0.98% | 0.46% | 0.06% |
| Jun 2026 | 41.4% | 28.5% | 28.5% | 1.1% | 0.32% | 0.05% |
| Jul 2026 | 44.2% | 29.2% | 25.3% | 0.64% | 0.7% | 0.06% |
| Aug 2026 | 40.2% | 32.9% | 26.2% | 0.47% | 0.16% | 0.05% |
| Sep 2026 | 42.2% | 34.3% | 22.9% | 0.32% | 0.27% | 0.05% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 42.2% | 9.2K | +20.1% | +2 points | |
| 2, held 2nd | 34.3% | 7.5K | +19.1% | +1.3 points | |
| 3, held 3rd | 22.9% | 5K | 0% | -3.3 points | |
| 4, held 4th | 0.32% | 70 | -22.2% | -0.2 points | |
| 5, held 5th | 0.27% | 60 | +100% | +0.1 points | |
| 6, held 6th | 0.05% | 10 | 0% | 0 points |
1.
Makita42.2%
Held 1st. 9.2K estimated branded searches, +20.1% vs prior month. Share +2 points.
2.
Ryobi34.3%
Held 2nd. 7.5K estimated branded searches, +19.1% vs prior month. Share +1.3 points.
3.
DeWalt22.9%
Held 3rd. 5K estimated branded searches, 0% vs prior month. Share -3.3 points.
4.Sigma
0.32%
Held 4th. 70 estimated branded searches, -22.2% vs prior month. Share -0.2 points.
5.
Rubi0.27%
Held 5th. 60 estimated branded searches, +100% vs prior month. Share +0.1 points.
6.
Montolit0.05%
Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among tile cutter brands in New Zealand?
6 brands
In September 2026, Makita was the most searched among tile cutter brands in New Zealand, with an estimated 9.2K branded searches, 42.2% of all searches for the six we track. Ryobi is in 2nd place, 7.9 percentage points behind at 34.3%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Makita | 42.6% → 42.2% | 44.6%May 2026 | 33.5%Nov 2025 | 1st |
| Ryobi | 33.6% → 34.3% | 43.5%Dec 2025 | 28.5%Jun 2026 | 2nd |
| DeWalt | 23% → 22.9% | 28.5%Jun 2026 | 20%Dec 2025 | 3rd |
| Sigma | 0.38% → 0.32% | 1.8%Apr 2026 | 0.23%Dec 2025 | 4th |
| Rubi | 0.33% → 0.27% | 0.82%Feb 2026 | 0.16%Aug 2026 | 5th |
| Montolit | 0.05% | 0.06%Jul 2026 | 0.04%Nov 2025 | 6th |
Each finding as a sentence
- Across the 12 months ending September 2026, Ryobi’s share of searches among tile cutter brands in New Zealand increased from 33.6% to 34.3%.
- Across the 12 months ending September 2026, Makita’s share of searches among tile cutter brands in New Zealand peaked at 44.6% in May 2026 and was lowest at 33.5% in November 2025.
- Across the 12 months ending September 2026, Ryobi’s share of searches among tile cutter brands in New Zealand peaked at 43.5% in December 2025 and was lowest at 28.5% in June 2026.
- Across the 12 months ending September 2026, DeWalt’s share of searches among tile cutter brands in New Zealand peaked at 28.5% in June 2026 and was lowest at 20% in December 2025.
- Across the 12 months ending September 2026, Sigma’s share of searches among tile cutter brands in New Zealand peaked at 1.8% in April 2026 and was lowest at 0.23% in December 2025.
- Across the 12 months ending September 2026, Makita, DeWalt, Sigma, Rubi and Montolit held steady: their share of searches among tile cutter brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand tile cutter brands in September 2026?
4 changes
In September 2026, Makita gained share of searches among tile cutter brands in New Zealand, from 40.2% to 42.2%.
In September 2026, Ryobi gained share of searches among tile cutter brands in New Zealand, from 32.9% to 34.3%.
In September 2026, DeWalt lost share of searches among tile cutter brands in New Zealand, from 26.2% to 22.9%.
Sigma’s share of searches among tile cutter brands in New Zealand has lost ground for 3 months in a row, from 1.1% to 0.32% in September 2026.
Compare popularity between leading brands
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