How popular isLG?
In September 2026, people searched for LG by name about 9,160 times in New Zealand, a 17.1% increase from the previous year. These searches made up 0.66% of all New Zealand induction cooktop brand searches, placing LG sixth out of eight brands. When we asked both ChatGPT and Google AI Overviews about induction cooktop brands, LG did not appear in any of the answers.
LG is the sixth most searched of 8 competitors and not listed in any AI answer.
Fisher & PaykelShare of searches 47.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
BrevilleShare of searches 28.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
KitchenAidShare of searches 15.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
ElectroluxShare of searches 6.3%Mentioned in 1 of 3 AI answersPlace in AI recommendations 5th
LGShare of searches 0.66%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
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Top induction cooktop brands in ChatGPT and Google AI Overviews
In three ChatGPT questions, LG did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Bosch1st- Fisher & Paykel2nd
Miele3rd- AEG4th
- Electrolux5th
- Breville–
- KitchenAid–
- LG–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Fisher & Paykel3 of 3Named in 3 of 3 ChatGPT answers
- Bosch3 of 3Named in 3 of 3 ChatGPT answers
- Miele3 of 3Named in 3 of 3 ChatGPT answers
- AEG2 of 3Named in 2 of 3 ChatGPT answers
- Electrolux1 of 3Named in 1 of 3 ChatGPT answers
- Breville0 of 3Named in 0 of 3 ChatGPT answers
- KitchenAid0 of 3Named in 0 of 3 ChatGPT answers
- LG0 of 3Named in 0 of 3 ChatGPT answers
See every answer about induction cooktop brands
3 answers
Asked ChatGPT
“Which induction cooktop brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best induction cooktop brands in New Zealand?”
Asked ChatGPT
“What's the best induction cooktop brand in New Zealand for everyday cooking?”
Searched Google, AI Overview
“induction cooktop nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“small induction cooktop”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which induction cooktop brands compete with LG?
Share of searches by month for Fisher & Paykel, Breville, KitchenAid, Electrolux, LG. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fisher & Paykel | Breville | KitchenAid | Electrolux | Bosch | LG | Miele | AEG |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 49.7% | 25.2% | 15.9% | 6.3% | 1.1% | 0.67% | 0.89% | 0.22% |
| Nov 2025 | 46.2% | 24.7% | 21.4% | 5.5% | 0.89% | 0.67% | 0.56% | 0.13% |
| Dec 2025 | 41.1% | 26.8% | 23.9% | 6.3% | 0.75% | 0.59% | 0.57% | 0.14% |
| Jan 2026 | 46.7% | 25.2% | 18.2% | 7.4% | 1% | 0.65% | 0.65% | 0.25% |
| Feb 2026 | 52.4% | 21.6% | 16.4% | 6.8% | 1.1% | 0.62% | 0.78% | 0.18% |
| Mar 2026 | 55.8% | 21.7% | 14.3% | 5.7% | 0.88% | 0.65% | 0.83% | 0.16% |
| Apr 2026 | 48% | 27.7% | 14.8% | 6.5% | 1.1% | 0.86% | 0.86% | 0.26% |
| May 2026 | 52% | 25.9% | 13.8% | 5.7% | 1% | 0.64% | 0.75% | 0.19% |
| Jun 2026 | 52.8% | 24.4% | 13.5% | 6.6% | 0.99% | 0.8% | 0.76% | 0.15% |
| Jul 2026 | 54.4% | 24.9% | 12.5% | 5.7% | 0.9% | 0.65% | 0.68% | 0.18% |
| Aug 2026 | 52.4% | 26.1% | 13.5% | 5.6% | 0.93% | 0.7% | 0.63% | 0.19% |
| Sep 2026 | 47.4% | 28.4% | 15.4% | 6.3% | 1.1% | 0.66% | 0.66% | 0.16% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.4% | 20.1K | -18.8% | -5 points | |
| 2, held 2nd | 28.4% | 12.1K | -2.5% | +2.3 points | |
| 3, held 3rd | 15.4% | 6.5K | +2.2% | +1.9 points | |
| 4, held 4th | 6.3% | 2.7K | +1.9% | +0.8 points | |
| 5, held 5th | 1.1% | 460 | +4.5% | +0.2 points | |
| 6, held 6th | 0.66% | 280 | -15.2% | 0 points | |
| 7, held 7th | 0.66% | 280 | -6.7% | 0 points | |
| 8, held 8th | 0.16% | 70 | -22.2% | 0 points |
47.4%
Held 1st. 20.1K estimated branded searches, -18.8% vs prior month. Share -5 points.
2.
Breville28.4%
Held 2nd. 12.1K estimated branded searches, -2.5% vs prior month. Share +2.3 points.
15.4%
Held 3rd. 6.5K estimated branded searches, +2.2% vs prior month. Share +1.9 points.
6.3%
Held 4th. 2.7K estimated branded searches, +1.9% vs prior month. Share +0.8 points.
5.
Bosch1.1%
Held 5th. 460 estimated branded searches, +4.5% vs prior month. Share +0.2 points.
6.
LG0.66%
Held 6th. 280 estimated branded searches, -15.2% vs prior month. Share 0 points.
7.
Miele0.66%
Held 7th. 280 estimated branded searches, -6.7% vs prior month. Share 0 points.
8.AEG
0.16%
Held 8th. 70 estimated branded searches, -22.2% vs prior month. Share 0 points.
Compare popularity between LG and its closest rivals
Every comparison with LG
43 comparisons
- LG vs Philips
- Bosch vs LG
- Fisher & Paykel vs LG
- Haier vs LG
- LG vs Miele
- LG vs Samsung
- LG vs Smeg
- LG vs Westinghouse
- Electrolux vs LG
- LG vs TCL
- Beko vs LG
- LG vs Veon
- Hisense vs LG
- LG vs Mitsubishi Electric
- AOC vs LG
- ASUS vs LG
- Belling vs LG
- BISSELL vs LG
- Bose vs LG
- Breville vs LG
- Dyson vs LG
- Epson vs LG
- HP vs LG
- JBL vs LG
- KitchenAid vs LG
- Lenovo vs LG
- LG vs Russell Hobbs
- LG vs Ryobi
- LG vs Sonos
- LG vs Sony
- LG vs Tefal
- Carrier vs LG
- Daikin vs LG
- LG vs Midea
- LG vs Mitsubishi
- LG vs Sharp
- LG vs Temperzone
- Denon vs LG
- LG vs Shark
- BenQ vs LG
- LG vs Yamaha
- AEG vs LG
- LG vs ViewSonic
How has branded search demand for LG changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for LG in New Zealand rose from 7.8K to 9.2K.
- Across the 12 months ending September 2026, LG rose from 7th to 6th among induction cooktop brands in New Zealand.
How did search popularity change for New Zealand induction cooktop brands in September 2026?
6 changes
In September 2026, Breville gained share of searches among induction cooktop brands in New Zealand, from 26.1% to 28.4%.
In September 2026, KitchenAid gained share of searches among induction cooktop brands in New Zealand, from 13.5% to 15.4%.
In September 2026, Electrolux gained share of searches among induction cooktop brands in New Zealand, from 5.6% to 6.3%.
In September 2026, Fisher & Paykel lost share of searches among induction cooktop brands in New Zealand, from 52.4% to 47.4%.
Estimated monthly branded searches for Miele in New Zealand fell 24.3% over 12 measured months, from 370 to 280 in September 2026.
Estimated monthly branded searches for AEG in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.
How are LG’s branded searches counted?
18 search terms
Brandwave collects information about searches that people make online using LG’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- lg curved monitor
- lg dishwasher
- lg dryer
- lg dryer washer
- lg fridge
- lg fridge freezer
- lg gaming monitor
- lg monitor
- lg oled monitor
- lg oled tv
- lg oven
- lg tv
- lg ultrafine monitor
- lg ultragear
- lg ultragear 27
- lg ultragear monitor
- lg ultrawide monitor
- lg washing machine
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Where does LG compete?
Is LG your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.