Clothes dryer brands in New Zealand:Which are most popular?
In September 2026, Fisher & Paykel was the most searched clothes dryer brand in New Zealand, accounting for 69.8% of all searches among the seven brands we track. When we checked with ChatGPT and Google AI Overviews, Fisher & Paykel showed up in every answer. Fisher & Paykel was recommended most often, coming first in two out of five responses.
Fisher & PaykelShare of searches 69.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
MieleShare of searches 10%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
ElectroluxShare of searches 9.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
HaierShare of searches 7.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
BoschShare of searches 1.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
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Top clothes dryer brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Fisher & Paykel appeared every time. Fisher & Paykel was recommended most often, coming first in two out of five answers. Haier was second, and Bosch was third.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Fisher & Paykel1st
Haier2nd
Bosch3rd
LG4th
Samsung5th
Miele6th
Electrolux7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Fisher & Paykel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Haier4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Samsung3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
LG3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Miele2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Electrolux1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about clothes dryer brands
5 answers
Asked ChatGPT
“Which clothes dryer brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best clothes dryer brands in New Zealand?”
Asked ChatGPT
“What's the best clothes dryer brand in New Zealand for drying laundry?”
Searched Google, AI Overview
“dryer nz”
Searched Google, AI Overview
“heat pump dryer nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which clothes dryer brands do people search for most?
This chart shows how often people search Google for each clothes dryer brand by name. Each line represents a brand's share of searches for all seven clothes dryer brands we track, month by month, from searches in New Zealand.
Share of searches by month for Fisher & Paykel, Miele, Electrolux, Haier. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fisher & Paykel | Miele | Electrolux | Haier | Bosch | Samsung | LG |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 69% | 9.9% | 8.7% | 8.8% | 1.3% | 1.3% | 0.93% |
| Nov 2025 | 68.8% | 11.9% | 8.2% | 7.6% | 1.1% | 1.3% | 1% |
| Dec 2025 | 68.7% | 9.5% | 10.5% | 7.9% | 0.89% | 1.6% | 0.99% |
| Jan 2026 | 67% | 9.6% | 10.6% | 9.3% | 1.3% | 1.3% | 0.93% |
| Feb 2026 | 69.8% | 10.3% | 9.1% | 7.7% | 1.1% | 1.1% | 0.83% |
| Mar 2026 | 72.9% | 10.1% | 7.4% | 6.4% | 1.1% | 1.1% | 0.85% |
| Apr 2026 | 67.8% | 9.8% | 9.1% | 8.9% | 1.9% | 1.3% | 1.2% |
| May 2026 | 70.3% | 10.8% | 7.7% | 7.7% | 1.7% | 0.92% | 0.87% |
| Jun 2026 | 69.6% | 10% | 8.7% | 7.7% | 2.1% | 0.91% | 1.1% |
| Jul 2026 | 73.6% | 7.7% | 7.8% | 7.2% | 1.9% | 1% | 0.87% |
| Aug 2026 | 72.2% | 8.4% | 7.7% | 7.5% | 1.7% | 1.4% | 0.96% |
| Sep 2026 | 69.8% | 10% | 9.3% | 7.2% | 1.4% | 1.4% | 0.97% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.8% | 20.1K | -18.8% | -2.5 points | |
| 2, held 2nd | 10% | 2.9K | 0% | +1.6 points | |
| 3, held 3rd | 9.3% | 2.7K | +1.9% | +1.6 points | |
| 4, held 4th | 7.2% | 2.1K | -19.7% | -0.3 points | |
| 5, held 5th | 1.4% | 390 | -33.9% | -0.4 points | |
| 6, held 6th | 1.4% | 390 | -18.8% | 0 points | |
| 7, held 7th | 0.97% | 280 | -15.2% | 0 points |
69.8%
Held 1st. 20.1K estimated branded searches, -18.8% vs prior month. Share -2.5 points.
2.
Miele10%
Held 2nd. 2.9K estimated branded searches, 0% vs prior month. Share +1.6 points.
9.3%
Held 3rd. 2.7K estimated branded searches, +1.9% vs prior month. Share +1.6 points.
4.
Haier7.2%
Held 4th. 2.1K estimated branded searches, -19.7% vs prior month. Share -0.3 points.
5.
Bosch1.4%
Held 5th. 390 estimated branded searches, -33.9% vs prior month. Share -0.4 points.
6.
Samsung1.4%
Held 6th. 390 estimated branded searches, -18.8% vs prior month. Share 0 points.
7.
LG0.97%
Held 7th. 280 estimated branded searches, -15.2% vs prior month. Share 0 points.
Which brand is most popular in search among clothes dryer brands in New Zealand?
7 brands
In September 2026, Fisher & Paykel was the most searched among clothes dryer brands in New Zealand, with an estimated 20.1K branded searches, 69.8% of all searches for the seven we track. Miele is in 2nd place, 59.7 percentage points behind at 10%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 69% → 69.8% | 73.6%Jul 2026 | 67%Jan 2026 | 1st | |
| 9.9% → 10% | 11.9%Nov 2025 | 7.7%Jul 2026 | 2nd | |
| 8.7% → 9.3% | 10.6%Jan 2026 | 7.4%Mar 2026 | 4th → 3rd | |
| 8.8% → 7.2% | 9.3%Jan 2026 | 6.4%Mar 2026 | 3rd → 4th | |
| 1.3% → 1.4% | 2.1%Jun 2026 | 0.89%Dec 2025 | 5th | |
| 1.3% → 1.4% | 1.6%Dec 2025 | 0.91%Jun 2026 | 6th | |
| 0.93% → 0.97% | 1.2%Apr 2026 | 0.83%Feb 2026 | 7th |
Each finding as a sentence
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among clothes dryer brands in New Zealand increased from 69% to 69.8%.
- Across the 12 months ending September 2026, Electrolux’s share of searches among clothes dryer brands in New Zealand increased from 8.7% to 9.3%.
- Across the 12 months ending September 2026, Haier’s share of searches among clothes dryer brands in New Zealand decreased from 8.8% to 7.2%.
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among clothes dryer brands in New Zealand peaked at 73.6% in July 2026 and was lowest at 67% in January 2026.
- Across the 12 months ending September 2026, Miele’s share of searches among clothes dryer brands in New Zealand peaked at 11.9% in November 2025 and was lowest at 7.7% in July 2026.
- Across the 12 months ending September 2026, Electrolux’s share of searches among clothes dryer brands in New Zealand peaked at 10.6% in January 2026 and was lowest at 7.4% in March 2026.
- Across the 12 months ending September 2026, Haier’s share of searches among clothes dryer brands in New Zealand peaked at 9.3% in January 2026 and was lowest at 6.4% in March 2026.
- Across the 12 months ending September 2026, Bosch’s share of searches among clothes dryer brands in New Zealand peaked at 2.1% in June 2026 and was lowest at 0.89% in December 2025.
- Across the 12 months ending September 2026, Electrolux rose from 4th to 3rd among clothes dryer brands in New Zealand.
- Across the 12 months ending September 2026, Haier fell from 3rd to 4th among clothes dryer brands in New Zealand.
- Across the 12 months ending September 2026, Miele, Bosch, Samsung and LG held steady: their share of searches among clothes dryer brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand clothes dryer brands in September 2026?
5 changes

In September 2026, Electrolux gained share of searches among clothes dryer brands in New Zealand, from 7.7% to 9.3%.

In September 2026, Miele gained share of searches among clothes dryer brands in New Zealand, from 8.4% to 10%.

In September 2026, Fisher & Paykel lost share of searches among clothes dryer brands in New Zealand, from 72.2% to 69.8%.

Bosch’s share of searches among clothes dryer brands in New Zealand has lost ground for 3 months in a row, from 2.1% to 1.4% in September 2026.

Estimated monthly branded searches for Haier in New Zealand fell 21.5% over 12 measured months, from 2.6K to 2.1K in September 2026.
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