Induction cooktop brands in New Zealand:Which are most popular?
In September 2026, Fisher & Paykel was the most searched induction cooktop brand in New Zealand, accounting for 47.4% of all searches among the eight brands we track. When we checked with ChatGPT and Google AI Overviews, Fisher & Paykel, Bosch and Miele showed up in every answer. Bosch was recommended most often, coming first in two out of three responses.
Fisher & PaykelShare of searches 47.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
BrevilleShare of searches 28.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
KitchenAidShare of searches 15.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
ElectroluxShare of searches 6.3%Mentioned in 1 of 3 AI answersPlace in AI recommendations 5th
BoschShare of searches 1.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
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Top induction cooktop brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions, Fisher & Paykel, Bosch and Miele appeared every time. Bosch was recommended most often, coming first in two out of three answers. Fisher & Paykel was second, and Miele was third. Breville, which ranked second in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Bosch1st
Fisher & Paykel2nd
Miele3rd- AEG4th
Electrolux5th
Breville–
KitchenAid–
LG–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Fisher & Paykel3 of 3Named in 3 of 3 ChatGPT answers
Bosch3 of 3Named in 3 of 3 ChatGPT answers
Miele3 of 3Named in 3 of 3 ChatGPT answers- AEG2 of 3Named in 2 of 3 ChatGPT answers
Electrolux1 of 3Named in 1 of 3 ChatGPT answers
Breville0 of 3Named in 0 of 3 ChatGPT answers
KitchenAid0 of 3Named in 0 of 3 ChatGPT answers
LG0 of 3Named in 0 of 3 ChatGPT answers
See every answer about induction cooktop brands
3 answers
Asked ChatGPT
“Which induction cooktop brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best induction cooktop brands in New Zealand?”
Asked ChatGPT
“What's the best induction cooktop brand in New Zealand for everyday cooking?”
Searched Google, AI Overview
“induction cooktop nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“small induction cooktop”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which induction cooktop brands do people search for most?
This chart shows how often people search Google for each induction cooktop brand by name. Each line represents a brand's share of searches for all eight induction cooktop brands we track, month by month, from searches in New Zealand.
Share of searches by month for Fisher & Paykel, Breville, KitchenAid, Electrolux. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fisher & Paykel | Breville | KitchenAid | Electrolux | Bosch | LG | Miele | AEG |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 49.7% | 25.2% | 15.9% | 6.3% | 1.1% | 0.67% | 0.89% | 0.22% |
| Nov 2025 | 46.2% | 24.7% | 21.4% | 5.5% | 0.89% | 0.67% | 0.56% | 0.13% |
| Dec 2025 | 41.1% | 26.8% | 23.9% | 6.3% | 0.75% | 0.59% | 0.57% | 0.14% |
| Jan 2026 | 46.7% | 25.2% | 18.2% | 7.4% | 1% | 0.65% | 0.65% | 0.25% |
| Feb 2026 | 52.4% | 21.6% | 16.4% | 6.8% | 1.1% | 0.62% | 0.78% | 0.18% |
| Mar 2026 | 55.8% | 21.7% | 14.3% | 5.7% | 0.88% | 0.65% | 0.83% | 0.16% |
| Apr 2026 | 48% | 27.7% | 14.8% | 6.5% | 1.1% | 0.86% | 0.86% | 0.26% |
| May 2026 | 52% | 25.9% | 13.8% | 5.7% | 1% | 0.64% | 0.75% | 0.19% |
| Jun 2026 | 52.8% | 24.4% | 13.5% | 6.6% | 0.99% | 0.8% | 0.76% | 0.15% |
| Jul 2026 | 54.4% | 24.9% | 12.5% | 5.7% | 0.9% | 0.65% | 0.68% | 0.18% |
| Aug 2026 | 52.4% | 26.1% | 13.5% | 5.6% | 0.93% | 0.7% | 0.63% | 0.19% |
| Sep 2026 | 47.4% | 28.4% | 15.4% | 6.3% | 1.1% | 0.66% | 0.66% | 0.16% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.4% | 20.1K | -18.8% | -5 points | |
| 2, held 2nd | 28.4% | 12.1K | -2.5% | +2.3 points | |
| 3, held 3rd | 15.4% | 6.5K | +2.2% | +1.9 points | |
| 4, held 4th | 6.3% | 2.7K | +1.9% | +0.8 points | |
| 5, held 5th | 1.1% | 460 | +4.5% | +0.2 points | |
| 6, held 6th | 0.66% | 280 | -15.2% | 0 points | |
| 7, held 7th | 0.66% | 280 | -6.7% | 0 points | |
| 8, held 8th | 0.16% | 70 | -22.2% | 0 points |
47.4%
Held 1st. 20.1K estimated branded searches, -18.8% vs prior month. Share -5 points.
2.
Breville28.4%
Held 2nd. 12.1K estimated branded searches, -2.5% vs prior month. Share +2.3 points.
15.4%
Held 3rd. 6.5K estimated branded searches, +2.2% vs prior month. Share +1.9 points.
6.3%
Held 4th. 2.7K estimated branded searches, +1.9% vs prior month. Share +0.8 points.
5.
Bosch1.1%
Held 5th. 460 estimated branded searches, +4.5% vs prior month. Share +0.2 points.
6.
LG0.66%
Held 6th. 280 estimated branded searches, -15.2% vs prior month. Share 0 points.
7.
Miele0.66%
Held 7th. 280 estimated branded searches, -6.7% vs prior month. Share 0 points.
8.AEG
0.16%
Held 8th. 70 estimated branded searches, -22.2% vs prior month. Share 0 points.
Which brand is most popular in search among induction cooktop brands in New Zealand?
8 brands
In September 2026, Fisher & Paykel was the most searched among induction cooktop brands in New Zealand, with an estimated 20.1K branded searches, 47.4% of all searches for the eight we track. Breville is in 2nd place, 19 percentage points behind at 28.4%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 49.7% → 47.4% | 55.8%Mar 2026 | 41.1%Dec 2025 | 1st | |
| 25.2% → 28.4% | 28.4%Sep 2026 | 21.6%Feb 2026 | 2nd | |
| 15.9% → 15.4% | 23.9%Dec 2025 | 12.5%Jul 2026 | 3rd | |
| 6.3% | 7.4%Jan 2026 | 5.5%Nov 2025 | 4th | |
| 1.1% | 1.1%Feb 2026 | 0.75%Dec 2025 | 5th | |
| 0.67% → 0.66% | 0.86%Apr 2026 | 0.59%Dec 2025 | 7th → 6th | |
| 0.89% → 0.66% | 0.89%Oct 2025 | 0.56%Nov 2025 | 6th → 7th | |
| AEG | 0.22% → 0.16% | 0.26%Apr 2026 | 0.13%Nov 2025 | 8th |
Each finding as a sentence
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among induction cooktop brands in New Zealand decreased from 49.7% to 47.4%.
- Across the 12 months ending September 2026, Breville’s share of searches among induction cooktop brands in New Zealand increased from 25.2% to 28.4%.
- Across the 12 months ending September 2026, KitchenAid’s share of searches among induction cooktop brands in New Zealand decreased from 15.9% to 15.4%.
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among induction cooktop brands in New Zealand peaked at 55.8% in March 2026 and was lowest at 41.1% in December 2025.
- Across the 12 months ending September 2026, Breville’s share of searches among induction cooktop brands in New Zealand peaked at 28.4% in September 2026 and was lowest at 21.6% in February 2026.
- Across the 12 months ending September 2026, KitchenAid’s share of searches among induction cooktop brands in New Zealand peaked at 23.9% in December 2025 and was lowest at 12.5% in July 2026.
- Across the 12 months ending September 2026, Electrolux’s share of searches among induction cooktop brands in New Zealand peaked at 7.4% in January 2026 and was lowest at 5.5% in November 2025.
- Across the 12 months ending September 2026, LG rose from 7th to 6th among induction cooktop brands in New Zealand.
- Across the 12 months ending September 2026, Miele fell from 6th to 7th among induction cooktop brands in New Zealand.
- Across the 12 months ending September 2026, Electrolux, Bosch and AEG held steady: their share of searches among induction cooktop brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand induction cooktop brands in September 2026?
6 changes

In September 2026, Breville gained share of searches among induction cooktop brands in New Zealand, from 26.1% to 28.4%.

In September 2026, KitchenAid gained share of searches among induction cooktop brands in New Zealand, from 13.5% to 15.4%.

In September 2026, Electrolux gained share of searches among induction cooktop brands in New Zealand, from 5.6% to 6.3%.

In September 2026, Fisher & Paykel lost share of searches among induction cooktop brands in New Zealand, from 52.4% to 47.4%.

Estimated monthly branded searches for Miele in New Zealand fell 24.3% over 12 measured months, from 370 to 280 in September 2026.
Estimated monthly branded searches for AEG in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.
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