Brandwave

How popular isAEG?

In September 2026, people searched for AEG by name about 240 times in New Zealand, a 20% decrease from the previous year. These searches made up 0.16% of all New Zealand induction cooktop brand searches, placing AEG eighth out of eight brands. When we asked both ChatGPT and Google AI Overviews about induction cooktop brands, AEG appeared in two of the three answers and was the fourth most recommended of the eight.

Search and AI answers in September 2026

AEG is the eighth most searched of 8 competitors and the fourth most recommended in AI answers.

  1. Fisher & PaykelShare of searches 47.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
  2. BrevilleShare of searches 28.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  3. KitchenAidShare of searches 15.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  4. ElectroluxShare of searches 6.3%Mentioned in 1 of 3 AI answersPlace in AI recommendations 5th
  5. AEGShare of searches 0.16%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th

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Top induction cooktop brands in ChatGPT and Google AI Overviews

In three ChatGPT questions, AEG was mentioned in two out of three: in two of the three ChatGPT answers. AEG is the fourth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bosch1st
  2. Fisher & Paykel2nd
  3. Miele3rd
  4. AEG4th
  5. Electrolux5th
  6. Breville–
  7. KitchenAid–
  8. LG–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fisher & Paykel3 of 3Named in 3 of 3 ChatGPT answers
  • Bosch3 of 3Named in 3 of 3 ChatGPT answers
  • Miele3 of 3Named in 3 of 3 ChatGPT answers
  • AEG2 of 3Named in 2 of 3 ChatGPT answers
  • Electrolux1 of 3Named in 1 of 3 ChatGPT answers
  • Breville0 of 3Named in 0 of 3 ChatGPT answers
  • KitchenAid0 of 3Named in 0 of 3 ChatGPT answers
  • LG0 of 3Named in 0 of 3 ChatGPT answers

See every answer about induction cooktop brands

3 answers

  • Asked ChatGPT

    “Which induction cooktop brand should I buy in New Zealand?”

    1. 1Bosch
    2. 2AEG
    3. 3Fisher & Paykel
    4. 4Miele

  • Asked ChatGPT

    “What are the best induction cooktop brands in New Zealand?”

    1. 1Miele
    2. 2Bosch
    3. 3Fisher & Paykel
    4. 4AEG
    5. 5Electrolux

  • Asked ChatGPT

    “What's the best induction cooktop brand in New Zealand for everyday cooking?”

    1. 1Bosch
    2. 2Fisher & Paykel
    3. 3Miele

  • Searched Google, AI Overview

    “induction cooktop nz”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “small induction cooktop”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which induction cooktop brands compete with AEG?

AEG against induction cooktop brands in New Zealand, by month

Share of searches by month for Fisher & Paykel, Breville, KitchenAid, Electrolux, AEG. The figures are in the table below the chart.

View monthly share of searches table
MonthFisher & PaykelBrevilleKitchenAidElectroluxBoschLGMieleAEG
Oct 202549.7%25.2%15.9%6.3%1.1%0.67%0.89%0.22%
Nov 202546.2%24.7%21.4%5.5%0.89%0.67%0.56%0.13%
Dec 202541.1%26.8%23.9%6.3%0.75%0.59%0.57%0.14%
Jan 202646.7%25.2%18.2%7.4%1%0.65%0.65%0.25%
Feb 202652.4%21.6%16.4%6.8%1.1%0.62%0.78%0.18%
Mar 202655.8%21.7%14.3%5.7%0.88%0.65%0.83%0.16%
Apr 202648%27.7%14.8%6.5%1.1%0.86%0.86%0.26%
May 202652%25.9%13.8%5.7%1%0.64%0.75%0.19%
Jun 202652.8%24.4%13.5%6.6%0.99%0.8%0.76%0.15%
Jul 202654.4%24.9%12.5%5.7%0.9%0.65%0.68%0.18%
Aug 202652.4%26.1%13.5%5.6%0.93%0.7%0.63%0.19%
Sep 202647.4%28.4%15.4%6.3%1.1%0.66%0.66%0.16%

  1. 1.Fisher & Paykel

    47.4%

    Held 1st. 20.1K estimated branded searches, -18.8% vs prior month. Share -5 points.

  2. 2.Breville

    28.4%

    Held 2nd. 12.1K estimated branded searches, -2.5% vs prior month. Share +2.3 points.

  3. 3.KitchenAid

    15.4%

    Held 3rd. 6.5K estimated branded searches, +2.2% vs prior month. Share +1.9 points.

  4. 4.Electrolux

    6.3%

    Held 4th. 2.7K estimated branded searches, +1.9% vs prior month. Share +0.8 points.

  5. 5.Bosch

    1.1%

    Held 5th. 460 estimated branded searches, +4.5% vs prior month. Share +0.2 points.

  6. 6.LG

    0.66%

    Held 6th. 280 estimated branded searches, -15.2% vs prior month. Share 0 points.

  7. 7.Miele

    0.66%

    Held 7th. 280 estimated branded searches, -6.7% vs prior month. Share 0 points.

  8. 8.AEG

    0.16%

    Held 8th. 70 estimated branded searches, -22.2% vs prior month. Share 0 points.

Compare popularity between AEG and its closest rivals

Every comparison with AEG

8 comparisons

How has branded search demand for AEG changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for AEG in New Zealand fell from 300 to 240.
  • Across the 12 months ending September 2026, AEG’s share of searches among induction cooktop brands in New Zealand held steady, from 0.22% to 0.16%.

How did search popularity change for New Zealand induction cooktop brands in September 2026?

6 changes

  1. In September 2026, Breville gained share of searches among induction cooktop brands in New Zealand, from 26.1% to 28.4%.

  2. In September 2026, KitchenAid gained share of searches among induction cooktop brands in New Zealand, from 13.5% to 15.4%.

  3. In September 2026, Electrolux gained share of searches among induction cooktop brands in New Zealand, from 5.6% to 6.3%.

  4. In September 2026, Fisher & Paykel lost share of searches among induction cooktop brands in New Zealand, from 52.4% to 47.4%.

  5. Estimated monthly branded searches for Miele in New Zealand fell 24.3% over 12 measured months, from 370 to 280 in September 2026.

  6. Estimated monthly branded searches for AEG in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.

How are AEG’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using AEG’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • aeg induction
  • aeg induction cooktop
  • aeg oven

How the Brand Demand Index is measured

Who owns AEG?

AEG is owned by Electrolux. Brandwave does not track any other brands owned by Electrolux.

Do you work for AEG? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does AEG compete?

AEG is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Induction cooktop brands8th of 80.16%Shown above
Double wall oven brands7th of 80.51%Show ranking
Induction oven brands7th of 70.59%Show ranking
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