Brandwave

Fisher & Paykel vs LG:Which is more popular by branded search in New Zealand?

In August 2026, Fisher & Paykel had more branded searches than LG among home appliance brands in New Zealand. Fisher & Paykel was estimated to have 51.5K branded searches compared to LG’s 12.8K, and held a 31.1% Share of Search versus LG’s 7.7%.

Share of Search among home appliance brands in New Zealand in August 2026Which is more popular in search, Fisher & Paykel or LG?
Fisher & Paykel31.1%51.5K searches
vs
LG7.7%12.8K searches
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Which is more popular in search, Fisher & Paykel or LG?

Compare the brands New Zealanders buy fridges, washing machines, dishwashers and ovens from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Fisher & Paykel and LG among home appliance brands in New Zealand, by month

Share of Search by month for Fisher & Paykel, LG. The figures are in the table below the chart.

View monthly share of search table
MonthFisher & PaykelSmegSamsungHaierMieleBoschLGWestinghouseElectroluxBeko
Oct 202533.9%7.5%12.5%10%9.8%8.6%6.9%4.5%4.4%2.1%
Nov 202535.1%7%13%9.5%10.4%7.8%6.7%4.1%4.4%2.1%
Dec 202532.8%7.4%14.1%9.8%9.8%7.9%7.1%4.2%4.9%2%
Jan 202633.6%6.7%13.3%10.2%9%8.1%7.6%4.4%4.9%2.3%
Feb 202635.3%6.1%12.7%9.7%8.6%8.4%8.6%4.1%4.3%2.2%
Mar 202635%5.6%12.5%8.9%8.9%8.4%10.1%4.3%4.1%2.1%
Apr 202633.3%6.1%13.6%9.8%9.1%8.5%8.5%4.5%4.6%2.1%
May 202635.2%5.5%12.9%9%9%9.3%8.6%4.1%4.1%2.1%
Jun 202635.5%5.9%13.6%8.9%8.5%8.5%8.9%3.9%4.2%2%
Jul 202632.9%10.9%12.2%8.7%8.2%8.9%7.9%4.1%4.3%2%
Aug 202631.1%13.6%12.8%8.8%7.9%7.8%7.7%4.2%4.1%1.9%
Sep 2026——————————

How has the Fisher & Paykel and LG comparison changed over the last 12 months?

How did search popularity change for New Zealand home appliance brands in August 2026?

  1. In August 2026, Fisher & Paykel lost estimated Share of Search among home appliance brands in New Zealand, from 32.9% to 31.1%.

  2. Estimated monthly branded searches for LG in New Zealand rose 31.1% over 11 measured months, from 9.7K to 12.8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Fisher & Paykel’s and LG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fisher & Paykel

62 branded search terms

  • 7kg fisher paykel washing machine
  • 8kg fisher paykel washing machine
  • elba by fisher and paykel
  • elba fisher and paykel fridge
  • fisher & paykel
  • fisher & paykel bar fridge
  • fisher & paykel dishwasher
  • fisher & paykel double dishdrawer
  • fisher & paykel dryer
  • fisher & paykel ecosmart washing machine
  • fisher & paykel elba washing machine
  • fisher & paykel french door fridge
  • fisher & paykel french door fridge freezer
  • fisher & paykel fridge
  • fisher & paykel fridge freezer
  • fisher & paykel induction cooktop
  • fisher & paykel integrated dishwasher
  • fisher & paykel near me
  • fisher & paykel nz
  • fisher & paykel online
  • fisher & paykel oven
  • fisher & paykel quicksmart washing machine
  • fisher & paykel rangehood
  • fisher & paykel side by side fridge freezer
  • fisher & paykel single dishdrawer
  • fisher & paykel stainless steel fridge
  • fisher & paykel top loader
  • fisher & paykel top loader washing machine
  • fisher & paykel washing machine
  • fisher & paykel washsmart top loader
  • fisher and paykel
  • fisher and paykel appliance
  • fisher and paykel cooktops
  • fisher and paykel dishwasher
  • fisher and paykel dryer
  • fisher and paykel filters
  • fisher and paykel freestanding ovens
  • fisher and paykel fridge double door
  • fisher and paykel head office
  • fisher and paykel servicing
  • fisher and paykel wall ovens
  • fisher and paykel washing machine
  • fisher and paykel washing machine cleaner
  • fisher paykel
  • fisher paykel dish drawer
  • fisher paykel dishdrawer
  • fisher paykel dishwasher
  • fisher paykel dryer
  • fisher paykel fridge
  • fisher paykel fridge freezer
  • fisher paykel oven
  • fisher paykel washing machine
  • fisherpaykel
  • fisherpaykel com
  • fisherpaykel dishwasher
  • fisherpaykel dryer
  • fisherpaykel fridge
  • fisherpaykel nz
  • fisherpaykel oven
  • fisherpaykel washing machine
  • top loader fisher and paykel washing machine
  • white fisher paykel fridge

LG

39 branded search terms

  • lg 10kg washing machine
  • lg 24 inch monitor
  • lg 32 inch monitor
  • lg 34 inch ultrawide monitor
  • lg 4k monitor
  • lg 5k monitor
  • lg 7 5 kg washing machine
  • lg curved monitor
  • lg direct drive washing machine
  • lg dishwasher
  • lg dryer
  • lg dryer washer
  • lg french door fridge
  • lg fridge
  • lg fridge freezer
  • lg gaming monitor
  • lg inverter direct drive washing machine
  • lg monitor
  • lg monitor 27 inch
  • lg oled monitor
  • lg oled tv
  • lg oven
  • lg stackable washer dryer
  • lg thinq washing machine
  • lg top load washing machine
  • lg top loader
  • lg tv
  • lg ultrafine monitor
  • lg ultragear
  • lg ultragear 27
  • lg ultragear gaming monitor
  • lg ultragear monitor
  • lg ultrawide monitor
  • lg washing dryer combo
  • lg washing machine
  • lg washing machine 7kg
  • lg washing machine 8kg
  • lg washing machine 9 kg
  • lg washing machine repairing

How the Brand Demand Index is measured

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