Brandwave

How popular isFisher & Paykel in search?

In August 2026, there were an estimated 51.5K branded searches for Fisher & Paykel in New Zealand which is up 7.2% over the last 11 months. Fisher & Paykel holds 44.2% estimated Share of Search among New Zealand dishwasher brands and is ranked 1st of 6 competitors for search popularity.

Share of Search, August 2026
  1. Fisher & Paykel44.2%
  2. Samsung18.2%
  3. Haier12.5%
  4. Miele11.3%
  5. Bosch11.1%
  6. Beko2.7%
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Which dishwasher brands compete with Fisher & Paykel?

Fisher & Paykel against dishwasher brands in New Zealand, by month

Share of Search by month for Fisher & Paykel, Samsung, Haier, Miele, Bosch, Beko. The figures are in the table below the chart.

View monthly share of search table
MonthFisher & PaykelSamsungHaierMieleBoschBeko
Oct 202544.1%16.3%13%12.8%11.1%2.7%
Nov 202545.1%16.7%12.2%13.4%10%2.6%
Dec 202542.9%18.4%12.8%12.8%10.3%2.7%
Jan 202643.9%17.4%13.3%11.7%10.6%3%
Feb 202646%16.6%12.6%11.2%10.9%2.8%
Mar 202646.2%16.5%11.7%11.7%11.1%2.7%
Apr 202643.6%17.7%12.9%11.9%11.1%2.7%
May 202645.5%16.6%11.6%11.6%12%2.7%
Jun 202646.1%17.6%11.6%11%11%2.7%
Jul 202645.1%16.8%11.9%11.2%12.2%2.8%
Aug 202644.2%18.2%12.5%11.3%11.1%2.7%
Sep 2026——————
  1. held 1st · 51.5K estimated branded searches · -8.9% vs prior month · -0.9 points

  2. 2.Samsung

    18.2%

    held 2nd · 21.2K estimated branded searches · +0.76% vs prior month · +1.4 points

  3. 3.Haier

    12.5%

    moved from 4th to 3rd · 14.5K estimated branded searches · -2.2% vs prior month · +0.6 points

  4. 4.Miele

    11.3%

    moved from 5th to 4th · 13.1K estimated branded searches · -6.6% vs prior month · +0.1 points

  5. 5.Bosch

    11.1%

    moved from 3rd to 5th · 12.9K estimated branded searches · -15.5% vs prior month · -1.1 points

  6. 6.Beko

    2.7%

    held 6th · 3.1K estimated branded searches · -9.5% vs prior month · -0.1 points

Compare search popularity between Fisher & Paykel and its closest rivals

How has branded search demand for Fisher & Paykel changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fisher & Paykel in New Zealand rose from 48K to 51.5K.
  • Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among dishwasher brands in New Zealand peaked at 46.2% in March 2026 and was lowest at 42.9% in December 2025.

How did search popularity change for New Zealand dishwasher brands in August 2026?

  1. In August 2026, Haier overtook Bosch to rank 3rd among dishwasher brands in New Zealand, at 12.5%.

  2. In August 2026, Samsung gained estimated Share of Search among dishwasher brands in New Zealand, from 16.8% to 18.2%.

  3. In August 2026, Bosch lost estimated Share of Search among dishwasher brands in New Zealand, from 12.2% to 11.1%.

  4. In August 2026, Fisher & Paykel lost estimated Share of Search among dishwasher brands in New Zealand, from 45.1% to 44.2%.

  5. In August 2026, Miele rose from 5th to 4th among dishwasher brands in New Zealand.

Which fridge brands compete with Fisher & Paykel?

Fisher & Paykel against fridge brands in New Zealand, by month

Share of Search by month for Fisher & Paykel, Samsung, Haier, LG, Westinghouse, Hisense. The figures are in the table below the chart.

View monthly share of search table
MonthFisher & PaykelSamsungHaierLGWestinghouseHisense
Oct 202547.9%17.7%14.1%9.7%6.3%4.4%
Nov 202549.1%18.1%13.3%9.3%5.7%4.5%
Dec 202545.5%19.6%13.6%9.9%5.9%5.6%
Jan 202646.1%18.3%14%10.4%6%5.2%
Feb 202648.1%17.3%13.2%11.7%5.6%4%
Mar 202647.2%16.9%12%13.7%5.8%4.4%
Apr 202645.3%18.4%13.4%11.5%6.1%5.4%
May 202648.2%17.7%12.4%11.8%5.7%4.3%
Jun 202647.8%18.2%12%12%5.3%4.6%
Jul 202647.8%17.8%12.6%11.5%5.9%4.5%
Aug 202646.1%19%13%11.4%6.2%4.3%
Sep 2026——————
  1. held 1st · 51.5K estimated branded searches · -8.9% vs prior month · -1.7 points

  2. 2.Samsung

    19%

    held 2nd · 21.2K estimated branded searches · +0.76% vs prior month · +1.2 points

  3. 3.Haier

    13%

    held 3rd · 14.5K estimated branded searches · -2.2% vs prior month · +0.4 points

  4. 4.LG

    11.4%

    held 4th · 12.8K estimated branded searches · -5.9% vs prior month · 0 points

  5. held 5th · 7K estimated branded searches · +0.14% vs prior month · +0.4 points

  6. 6.Hisense

    4.3%

    held 6th · 4.8K estimated branded searches · -10.6% vs prior month · -0.2 points

Compare search popularity between Fisher & Paykel and its closest rivals

How has branded search demand for Fisher & Paykel changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among fridge brands in New Zealand decreased from 47.9% to 46.1%.
  • Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among fridge brands in New Zealand peaked at 49.1% in November 2025 and was lowest at 45.3% in April 2026.

How did search popularity change for New Zealand fridge brands in August 2026?

  1. In August 2026, Samsung gained estimated Share of Search among fridge brands in New Zealand, from 17.8% to 19%.

  2. In August 2026, Fisher & Paykel lost estimated Share of Search among fridge brands in New Zealand, from 47.8% to 46.1%.

  3. Estimated monthly branded searches for LG in New Zealand rose 31.1% over 11 measured months, from 9.7K to 12.8K in August 2026.

  4. Estimated monthly branded searches for Westinghouse in New Zealand rose 10.1% over 11 measured months, from 6.3K to 7K in August 2026.

Which home appliance brands compete with Fisher & Paykel?

Fisher & Paykel against home appliance brands in New Zealand, by month

Share of Search by month for Fisher & Paykel, Smeg, Samsung, Haier, Miele, Bosch, LG, Westinghouse, Electrolux. The figures are in the table below the chart.

View monthly share of search table
MonthFisher & PaykelSmegSamsungHaierMieleBoschLGWestinghouseElectroluxBeko
Oct 202533.9%7.5%12.5%10%9.8%8.6%6.9%4.5%4.4%2.1%
Nov 202535.1%7%13%9.5%10.4%7.8%6.7%4.1%4.4%2.1%
Dec 202532.8%7.4%14.1%9.8%9.8%7.9%7.1%4.2%4.9%2%
Jan 202633.6%6.7%13.3%10.2%9%8.1%7.6%4.4%4.9%2.3%
Feb 202635.3%6.1%12.7%9.7%8.6%8.4%8.6%4.1%4.3%2.2%
Mar 202635%5.6%12.5%8.9%8.9%8.4%10.1%4.3%4.1%2.1%
Apr 202633.3%6.1%13.6%9.8%9.1%8.5%8.5%4.5%4.6%2.1%
May 202635.2%5.5%12.9%9%9%9.3%8.6%4.1%4.1%2.1%
Jun 202635.5%5.9%13.6%8.9%8.5%8.5%8.9%3.9%4.2%2%
Jul 202632.9%10.9%12.2%8.7%8.2%8.9%7.9%4.1%4.3%2%
Aug 202631.1%13.6%12.8%8.8%7.9%7.8%7.7%4.2%4.1%1.9%
Sep 2026——————————
  1. held 1st · 51.5K estimated branded searches · -8.9% vs prior month · -1.8 points

  2. 2.Smeg

    13.6%

    moved from 3rd to 2nd · 22.5K estimated branded searches · +20.3% vs prior month · +2.7 points

  3. 3.Samsung

    12.8%

    moved from 2nd to 3rd · 21.2K estimated branded searches · +0.76% vs prior month · +0.6 points

  4. 4.Haier

    8.8%

    moved from 5th to 4th · 14.5K estimated branded searches · -2.2% vs prior month · +0.1 points

  5. 5.Miele

    7.9%

    moved from 6th to 5th · 13.1K estimated branded searches · -6.6% vs prior month · -0.2 points

  6. 6.Bosch

    7.8%

    moved from 4th to 6th · 12.9K estimated branded searches · -15.5% vs prior month · -1.1 points

  7. 7.LG

    7.7%

    held 7th · 12.8K estimated branded searches · -5.9% vs prior month · -0.2 points

  8. moved from 9th to 8th · 7K estimated branded searches · +0.14% vs prior month · +0.2 points

  9. moved from 8th to 9th · 6.7K estimated branded searches · -8.3% vs prior month · -0.2 points

  10. 10.Beko

    1.9%

    held 10th · 3.1K estimated branded searches · -9.5% vs prior month · -0.1 points

Compare search popularity between Fisher & Paykel and its closest rivals

How has branded search demand for Fisher & Paykel changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among home appliance brands in New Zealand decreased from 33.9% to 31.1%.
  • Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among home appliance brands in New Zealand peaked at 35.5% in June 2026 and was lowest at 31.1% in August 2026.

How did search popularity change for New Zealand home appliance brands in August 2026?

  1. In August 2026, Smeg overtook Samsung to rank 2nd among home appliance brands in New Zealand, at 13.6%.

  2. In August 2026, Samsung gained estimated Share of Search among home appliance brands in New Zealand, from 12.2% to 12.8%.

  3. In August 2026, Fisher & Paykel lost estimated Share of Search among home appliance brands in New Zealand, from 32.9% to 31.1%.

  4. In August 2026, Bosch lost estimated Share of Search among home appliance brands in New Zealand, from 8.9% to 7.8%.

  5. Miele’s estimated Share of Search among home appliance brands in New Zealand has lost ground for 3 months in a row, from 9% to 7.9% in August 2026.

  6. In August 2026, Haier rose from 5th to 4th among home appliance brands in New Zealand.

Which oven and cooktop brands compete with Fisher & Paykel?

Fisher & Paykel against oven and cooktop brands in New Zealand, by month

Share of Search by month for Fisher & Paykel, Smeg, Miele, Bosch, Westinghouse, Electrolux. The figures are in the table below the chart.

View monthly share of search table
MonthFisher & PaykelSmegMieleBoschWestinghouseElectrolux
Oct 202549.4%10.9%14.3%12.5%6.5%6.3%
Nov 202551%10.2%15.2%11.3%5.9%6.3%
Dec 202549%11%14.6%11.8%6.3%7.3%
Jan 202650.4%10%13.5%12.2%6.6%7.4%
Feb 202652.9%9.1%12.9%12.5%6.2%6.5%
Mar 202652.8%8.5%13.4%12.6%6.5%6.2%
Apr 202650.5%9.3%13.7%12.8%6.7%6.9%
May 202652.3%8.2%13.3%13.8%6.1%6.2%
Jun 202653.4%8.9%12.8%12.8%5.9%6.3%
Jul 202647.6%15.7%11.8%12.9%5.9%6.1%
Aug 202645.3%19.8%11.5%11.4%6.1%5.9%
Sep 2026——————
  1. held 1st · 51.5K estimated branded searches · -8.9% vs prior month · -2.3 points

  2. 2.Smeg

    19.8%

    held 2nd · 22.5K estimated branded searches · +20.3% vs prior month · +4 points

  3. 3.Miele

    11.5%

    moved from 4th to 3rd · 13.1K estimated branded searches · -6.6% vs prior month · -0.3 points

  4. 4.Bosch

    11.4%

    moved from 3rd to 4th · 12.9K estimated branded searches · -15.5% vs prior month · -1.5 points

  5. moved from 6th to 5th · 7K estimated branded searches · +0.14% vs prior month · +0.3 points

  6. moved from 5th to 6th · 6.7K estimated branded searches · -8.3% vs prior month · -0.3 points

Compare search popularity between Fisher & Paykel and its closest rivals

How has branded search demand for Fisher & Paykel changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among oven and cooktop brands in New Zealand decreased from 49.4% to 45.3%.
  • Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among oven and cooktop brands in New Zealand peaked at 53.4% in June 2026 and was lowest at 45.3% in August 2026.

How did search popularity change for New Zealand oven and cooktop brands in August 2026?

  1. In August 2026, Smeg gained estimated Share of Search among oven and cooktop brands in New Zealand, from 15.7% to 19.8%.

  2. In August 2026, Fisher & Paykel lost estimated Share of Search among oven and cooktop brands in New Zealand, from 47.6% to 45.3%.

  3. In August 2026, Bosch lost estimated Share of Search among oven and cooktop brands in New Zealand, from 12.9% to 11.4%.

  4. Miele’s estimated Share of Search among oven and cooktop brands in New Zealand has lost ground for 3 months in a row, from 13.3% to 11.5% in August 2026.

  5. In August 2026, Westinghouse rose from 6th to 5th among oven and cooktop brands in New Zealand.

  6. In August 2026, Electrolux fell from 5th to 6th among oven and cooktop brands in New Zealand.

Which washing machine brands compete with Fisher & Paykel?

Fisher & Paykel against washing machine brands in New Zealand, by month

Share of Search by month for Fisher & Paykel, Samsung, Haier, Bosch, LG, Electrolux. The figures are in the table below the chart.

View monthly share of search table
MonthFisher & PaykelSamsungHaierBoschLGElectrolux
Oct 202544.5%16.4%13.1%11.2%9%5.7%
Nov 202546%17%12.4%10.2%8.7%5.7%
Dec 202542.8%18.4%12.8%10.3%9.3%6.4%
Jan 202643.2%17.1%13.1%10.5%9.8%6.3%
Feb 202644.7%16.1%12.3%10.6%10.9%5.5%
Mar 202644.3%15.8%11.2%10.6%12.8%5.2%
Apr 202642.6%17.3%12.6%10.8%10.8%5.9%
May 202644.5%16.3%11.4%11.7%10.9%5.2%
Jun 202644.6%17%11.2%10.7%11.2%5.2%
Jul 202644%16.4%11.6%11.9%10.5%5.7%
Aug 202643.1%17.7%12.2%10.8%10.7%5.6%
Sep 2026——————
  1. held 1st · 51.5K estimated branded searches · -8.9% vs prior month · -0.9 points

  2. 2.Samsung

    17.7%

    held 2nd · 21.2K estimated branded searches · +0.76% vs prior month · +1.4 points

  3. 3.Haier

    12.2%

    moved from 4th to 3rd · 14.5K estimated branded searches · -2.2% vs prior month · +0.6 points

  4. 4.Bosch

    10.8%

    moved from 3rd to 4th · 12.9K estimated branded searches · -15.5% vs prior month · -1.1 points

  5. 5.LG

    10.7%

    held 5th · 12.8K estimated branded searches · -5.9% vs prior month · +0.1 points

  6. held 6th · 6.7K estimated branded searches · -8.3% vs prior month · -0.1 points

Compare search popularity between Fisher & Paykel and its closest rivals

How has branded search demand for Fisher & Paykel changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among washing machine brands in New Zealand decreased from 44.5% to 43.1%.
  • Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among washing machine brands in New Zealand peaked at 46% in November 2025 and was lowest at 42.6% in April 2026.

How did search popularity change for New Zealand washing machine brands in August 2026?

  1. In August 2026, Haier overtook Bosch to rank 3rd among washing machine brands in New Zealand, at 12.2%.

  2. In August 2026, Samsung gained estimated Share of Search among washing machine brands in New Zealand, from 16.4% to 17.7%.

  3. In August 2026, Bosch lost estimated Share of Search among washing machine brands in New Zealand, from 11.9% to 10.8%.

  4. In August 2026, Fisher & Paykel lost estimated Share of Search among washing machine brands in New Zealand, from 44% to 43.1%.

  5. Estimated monthly branded searches for LG in New Zealand rose 31.1% over 11 measured months, from 9.7K to 12.8K in August 2026.

How is Fisher & Paykel measured?

Brandwave collects information about searches that people make online using Fisher & Paykel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

62 branded search terms

  • 7kg fisher paykel washing machine
  • 8kg fisher paykel washing machine
  • elba by fisher and paykel
  • elba fisher and paykel fridge
  • fisher & paykel
  • fisher & paykel bar fridge
  • fisher & paykel dishwasher
  • fisher & paykel double dishdrawer
  • fisher & paykel dryer
  • fisher & paykel ecosmart washing machine
  • fisher & paykel elba washing machine
  • fisher & paykel french door fridge
  • fisher & paykel french door fridge freezer
  • fisher & paykel fridge
  • fisher & paykel fridge freezer
  • fisher & paykel induction cooktop
  • fisher & paykel integrated dishwasher
  • fisher & paykel near me
  • fisher & paykel nz
  • fisher & paykel online
  • fisher & paykel oven
  • fisher & paykel quicksmart washing machine
  • fisher & paykel rangehood
  • fisher & paykel side by side fridge freezer
  • fisher & paykel single dishdrawer
  • fisher & paykel stainless steel fridge
  • fisher & paykel top loader
  • fisher & paykel top loader washing machine
  • fisher & paykel washing machine
  • fisher & paykel washsmart top loader
  • fisher and paykel
  • fisher and paykel appliance
  • fisher and paykel cooktops
  • fisher and paykel dishwasher
  • fisher and paykel dryer
  • fisher and paykel filters
  • fisher and paykel freestanding ovens
  • fisher and paykel fridge double door
  • fisher and paykel head office
  • fisher and paykel servicing
  • fisher and paykel wall ovens
  • fisher and paykel washing machine
  • fisher and paykel washing machine cleaner
  • fisher paykel
  • fisher paykel dish drawer
  • fisher paykel dishdrawer
  • fisher paykel dishwasher
  • fisher paykel dryer
  • fisher paykel fridge
  • fisher paykel fridge freezer
  • fisher paykel oven
  • fisher paykel washing machine
  • fisherpaykel
  • fisherpaykel com
  • fisherpaykel dishwasher
  • fisherpaykel dryer
  • fisherpaykel fridge
  • fisherpaykel nz
  • fisherpaykel oven
  • fisherpaykel washing machine
  • top loader fisher and paykel washing machine
  • white fisher paykel fridge

Do you work for Fisher & Paykel? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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