Integrated dishwasher brands in New Zealand:Which are most popular?
In September 2026, Fisher & Paykel was the most searched integrated dishwasher brand in New Zealand, accounting for 78% of all searches among the seven brands we track. When we checked with ChatGPT and Google AI Overviews, Fisher & Paykel, Miele and Bosch showed up in every answer. Bosch was recommended most often, coming first in three out of four responses.
Fisher & PaykelShare of searches 78%Mentioned in 4 of 4 AI answersPlace in AI recommendations 3rd
ElectroluxShare of searches 10.4%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
HisenseShare of searches 4%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
MieleShare of searches 3.4%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
ASKOShare of searches 2.1%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
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Top integrated dishwasher brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Fisher & Paykel, Miele and Bosch appeared every time. Bosch was recommended most often, coming first in three out of four answers. Miele was second, and Fisher & Paykel was third. Electrolux, which ranked second in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Bosch1st
Miele2nd
Fisher & Paykel3rd
ASKO4th
Electrolux–
Hisense–
Beko–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Fisher & Paykel4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Miele4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Bosch4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
ASKO2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Electrolux0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Hisense0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Beko0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about integrated dishwasher brands
4 answers
Asked ChatGPT
“Which integrated dishwasher brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best integrated dishwasher brands in New Zealand?”
Asked ChatGPT
“What's the best integrated dishwasher brand in New Zealand for a built in kitchen?”
Searched Google, AI Overview
“integrated dishwasher nz”
Searched Google, AI Overview
“quiet dishwasher”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which integrated dishwasher brands do people search for most?
This chart shows how often people search Google for each integrated dishwasher brand by name. Each line represents a brand's share of searches for all seven integrated dishwasher brands we track, month by month, from searches in New Zealand.
Share of searches by month for Fisher & Paykel, Electrolux, Hisense, Miele, ASKO. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fisher & Paykel | Electrolux | Hisense | Miele | ASKO | Beko | Bosch |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 76.1% | 9.6% | 4.9% | 3.2% | 3.3% | 2.4% | 0.4% |
| Nov 2025 | 78.1% | 9.3% | 5.2% | 2.8% | 2.7% | 1.7% | 0.35% |
| Dec 2025 | 74.3% | 11.3% | 6.2% | 3.2% | 2.6% | 2.1% | 0.26% |
| Jan 2026 | 73.6% | 11.7% | 6% | 3.2% | 2.9% | 2.3% | 0.26% |
| Feb 2026 | 78.2% | 10.2% | 4% | 2.8% | 2.5% | 2.1% | 0.27% |
| Mar 2026 | 80.2% | 8.2% | 4.4% | 2.9% | 2.3% | 1.7% | 0.36% |
| Apr 2026 | 75.2% | 10.2% | 6.1% | 3.6% | 2.6% | 1.9% | 0.4% |
| May 2026 | 78.5% | 8.6% | 4.3% | 3.2% | 2.9% | 2.1% | 0.29% |
| Jun 2026 | 77.9% | 9.7% | 5.2% | 2.8% | 1.7% | 2.2% | 0.45% |
| Jul 2026 | 79.9% | 8.4% | 4.7% | 2.9% | 1.7% | 2% | 0.49% |
| Aug 2026 | 81% | 8.6% | 3.4% | 2.9% | 1.9% | 1.7% | 0.46% |
| Sep 2026 | 78% | 10.4% | 4% | 3.4% | 2.1% | 1.7% | 0.43% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 78% | 20.1K | -18.8% | -3 points | |
| 2, held 2nd | 10.4% | 2.7K | +1.9% | +1.8 points | |
| 3, held 3rd | 4% | 1K | -0.95% | +0.6 points | |
| 4, held 4th | 3.4% | 880 | 0% | +0.5 points | |
| 5, held 5th | 2.1% | 530 | -8.6% | +0.2 points | |
| 6, held 6th | 1.7% | 430 | -17.3% | 0 points | |
| 7, held 7th | 0.43% | 110 | -21.4% | 0 points |
78%
Held 1st. 20.1K estimated branded searches, -18.8% vs prior month. Share -3 points.
10.4%
Held 2nd. 2.7K estimated branded searches, +1.9% vs prior month. Share +1.8 points.
3.
Hisense4%
Held 3rd. 1K estimated branded searches, -0.95% vs prior month. Share +0.6 points.
4.
Miele3.4%
Held 4th. 880 estimated branded searches, 0% vs prior month. Share +0.5 points.
5.
ASKO2.1%
Held 5th. 530 estimated branded searches, -8.6% vs prior month. Share +0.2 points.
6.
Beko1.7%
Held 6th. 430 estimated branded searches, -17.3% vs prior month. Share 0 points.
7.
Bosch0.43%
Held 7th. 110 estimated branded searches, -21.4% vs prior month. Share 0 points.
Which brand is most popular in search among integrated dishwasher brands in New Zealand?
7 brands
In September 2026, Fisher & Paykel was the most searched among integrated dishwasher brands in New Zealand, with an estimated 20.1K branded searches, 78% of all searches for the seven we track. Electrolux is in 2nd place, 67.6 percentage points behind at 10.4%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 76.1% → 78% | 81%Aug 2026 | 73.6%Jan 2026 | 1st | |
| 9.6% → 10.4% | 11.7%Jan 2026 | 8.2%Mar 2026 | 2nd | |
| 4.9% → 4% | 6.2%Dec 2025 | 3.4%Aug 2026 | 3rd | |
| 3.2% → 3.4% | 3.6%Apr 2026 | 2.8%Nov 2025 | 5th → 4th | |
| 3.3% → 2.1% | 3.3%Oct 2025 | 1.7%Jul 2026 | 4th → 5th | |
| 2.4% → 1.7% | 2.4%Oct 2025 | 1.7%Sep 2026 | 6th | |
| 0.4% → 0.43% | 0.49%Jul 2026 | 0.26%Jan 2026 | 7th |
Each finding as a sentence
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among integrated dishwasher brands in New Zealand increased from 76.1% to 78%.
- Across the 12 months ending September 2026, Electrolux’s share of searches among integrated dishwasher brands in New Zealand increased from 9.6% to 10.4%.
- Across the 12 months ending September 2026, Hisense’s share of searches among integrated dishwasher brands in New Zealand decreased from 4.9% to 4%.
- Across the 12 months ending September 2026, ASKO’s share of searches among integrated dishwasher brands in New Zealand decreased from 3.3% to 2.1%.
- Across the 12 months ending September 2026, Beko’s share of searches among integrated dishwasher brands in New Zealand decreased from 2.4% to 1.7%.
- Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among integrated dishwasher brands in New Zealand peaked at 81% in August 2026 and was lowest at 73.6% in January 2026.
- Across the 12 months ending September 2026, Electrolux’s share of searches among integrated dishwasher brands in New Zealand peaked at 11.7% in January 2026 and was lowest at 8.2% in March 2026.
- Across the 12 months ending September 2026, Hisense’s share of searches among integrated dishwasher brands in New Zealand peaked at 6.2% in December 2025 and was lowest at 3.4% in August 2026.
- Across the 12 months ending September 2026, ASKO’s share of searches among integrated dishwasher brands in New Zealand peaked at 3.3% in October 2025 and was lowest at 1.7% in July 2026.
- Across the 12 months ending September 2026, Miele rose from 5th to 4th among integrated dishwasher brands in New Zealand.
- Across the 12 months ending September 2026, ASKO fell from 4th to 5th among integrated dishwasher brands in New Zealand.
- Across the 12 months ending September 2026, Bosch held steady: its share of searches among integrated dishwasher brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand integrated dishwasher brands in September 2026?
6 changes

In September 2026, Electrolux gained share of searches among integrated dishwasher brands in New Zealand, from 8.6% to 10.4%.

In September 2026, Hisense gained share of searches among integrated dishwasher brands in New Zealand, from 3.4% to 4%.

In September 2026, Miele gained share of searches among integrated dishwasher brands in New Zealand, from 2.9% to 3.4%.

In September 2026, Fisher & Paykel lost share of searches among integrated dishwasher brands in New Zealand, from 81% to 78%.

Beko’s share of searches among integrated dishwasher brands in New Zealand has lost ground for 3 months in a row, from 2.2% to 1.7% in September 2026.

Estimated monthly branded searches for ASKO in New Zealand fell 41.8% over 12 measured months, from 910 to 530 in September 2026.
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