Brandwave

How popular isLG?

In September 2026, people searched for LG by name about 9,160 times in New Zealand, a 17.1% increase from the previous year. These searches made up 7.3% of all New Zealand computer monitor brand searches, placing LG fourth out of six brands. When we asked both ChatGPT and Google AI Overviews about computer monitor brands, LG appeared in four of the five answers and was the third most recommended of the six.

Search and AI answers in September 2026

LG is the fourth most searched of 6 competitors and the third most recommended in AI answers.

  1. ASUSShare of searches 57.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. SamsungShare of searches 16.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  3. AOCShare of searches 10.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  4. LGShare of searches 7.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. DellShare of searches 6.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st

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Top computer monitor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, LG was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. LG is the third most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Dell1st
  2. ASUS2nd
  3. LG3rd
  4. Samsung4th
  5. BenQ5th
  6. AOC6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ASUS4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Samsung4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LG4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dell4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BenQ3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AOC2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about computer monitor brands

5 answers
  • Asked ChatGPT

    “Which computer monitor brand should I buy in New Zealand?”

    1. 1Dell
    2. 2LG
    3. 3ASUS
    4. 4AOC
  • Asked ChatGPT

    “What are the best computer monitor brands in New Zealand?”

    1. 1Dell
    2. 2ASUS
    3. 3LG
    4. 4Samsung
    5. 5BenQ
    6. 6AOC
  • Asked ChatGPT

    “What's the best computer monitor brand in New Zealand for a desktop setup?”

    1. 1Dell
    2. 2ASUS
    3. 3LG
    4. 4BenQ
    5. 5Samsung
  • Searched Google, AI Overview

    “gaming monitor nz”

    1. 1Samsung
    2. 2ASUS
  • Searched Google, AI Overview

    “4k monitor nz”

    1. 1Dell
    2. 2LG
    3. 3BenQ
    4. 4Samsung

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which computer monitor brands compete with LG?

LG against computer monitor brands in New Zealand, by month

Share of searches by month for ASUS, Samsung, AOC, LG, Dell. The figures are in the table below the chart.

View monthly share of searches table
MonthASUSSamsungAOCLGDellBenQ
Oct 202557.1%16.2%9.6%8.2%7.4%1.5%
Nov 202559.6%15.1%8.8%8.9%6.3%1.3%
Dec 202557.7%17.1%10%8.1%5.8%1.4%
Jan 202658.3%14.7%11.2%8%6.6%1.3%
Feb 202661.2%13.7%8.8%7.6%7%1.7%
Mar 202661.3%12.9%9.2%7.9%7.4%1.3%
Apr 202655.5%15.9%9.9%8.4%8.6%1.8%
May 202658.8%14.7%9.5%8.2%7.3%1.7%
Jun 202657%14.8%9.6%9.4%7.1%2%
Jul 202652.9%13.9%14.8%9.5%6.6%2.2%
Aug 202655.1%15.9%11.5%8.2%7.5%1.8%
Sep 202657.9%16.3%10.3%7.3%6.8%1.4%
  1. 1.ASUS

    57.9%

    Held 1st. 7.4K estimated branded searches, -8.8% vs prior month. Share +2.9 points.

  2. 2.Samsung

    16.3%

    Held 2nd. 2.1K estimated branded searches, -11.1% vs prior month. Share +0.4 points.

  3. 3.AOC

    10.3%

    Held 3rd. 1.3K estimated branded searches, -22.8% vs prior month. Share -1.3 points.

  4. 4.LG

    7.3%

    Held 4th. 940 estimated branded searches, -23% vs prior month. Share -0.9 points.

  5. 5.Dell

    6.8%

    Held 5th. 870 estimated branded searches, -21.6% vs prior month. Share -0.7 points.

  6. 6.BenQ

    1.4%

    Held 6th. 180 estimated branded searches, -33.3% vs prior month. Share -0.4 points.

Compare popularity between LG and its closest rivals

Every comparison with LG

43 comparisons

How has branded search demand for LG changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for LG in New Zealand rose from 7.8K to 9.2K.
  • Across the 12 months ending September 2026, LG’s share of searches among computer monitor brands in New Zealand decreased from 8.2% to 7.3%.
  • Across the 12 months ending September 2026, LG’s share of searches among computer monitor brands in New Zealand peaked at 9.5% in July 2026 and was lowest at 7.3% in September 2026.

How did search popularity change for New Zealand computer monitor brands in September 2026?

4 changes
  1. In September 2026, ASUS gained share of searches among computer monitor brands in New Zealand, from 55.1% to 57.9%.

  2. In September 2026, AOC lost share of searches among computer monitor brands in New Zealand, from 11.5% to 10.3%.

  3. In September 2026, LG lost share of searches among computer monitor brands in New Zealand, from 8.2% to 7.3%.

  4. In September 2026, Dell lost share of searches among computer monitor brands in New Zealand, from 7.5% to 6.8%.

How are LG’s branded searches counted?

18 search terms

Brandwave collects information about searches that people make online using LG’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • lg curved monitor
  • lg dishwasher
  • lg dryer
  • lg dryer washer
  • lg fridge
  • lg fridge freezer
  • lg gaming monitor
  • lg monitor
  • lg oled monitor
  • lg oled tv
  • lg oven
  • lg tv
  • lg ultrafine monitor
  • lg ultragear
  • lg ultragear 27
  • lg ultragear monitor
  • lg ultrawide monitor
  • lg washing machine

Do you work for LG? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does LG compete?

LG is ranked in 38 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Home appliance brands8th of 114.9%Show ranking
Home cinema brands6th of 80.38%Show ranking
Fan coil brands6th of 80.39%Show ranking
Soundbar brands5th of 70.49%Show ranking
Cordless vacuum brands7th of 80.56%Show ranking
Soundbar with subwoofer brands6th of 60.58%Show ranking
TV brands4th of 810%Show ranking
Induction cooktop brands6th of 80.66%Show ranking
Convection oven brands5th of 60.68%Show ranking
Stick vacuum brands6th of 80.7%Show ranking
Gas cooktop brands7th of 90.83%Show ranking
Double wall oven brands6th of 80.85%Show ranking
Induction range brands5th of 50.9%Show ranking
External monitor brands5th of 70.91%Show ranking
Washing machine brands6th of 61.3%Show ranking
Surround sound system brands5th of 80.93%Show ranking
Fridge brands7th of 82.9%Show ranking
Portable monitor brands4th of 60.94%Show ranking
Clothes dryer brands7th of 70.97%Show ranking
Induction oven brands6th of 70.98%Show ranking
Front load washer brands6th of 60.98%Show ranking
Induction stove brands5th of 61%Show ranking
Counter depth refrigerator brands4th of 51%Show ranking
Dishwasher brands7th of 71%Show ranking
Upright freezer brands7th of 81.1%Show ranking
Fridge freezer brands7th of 71.1%Show ranking
Washer and dryer brands4th of 51.1%Show ranking
Refrigerator double door brands5th of 61.2%Show ranking
Gas stove brands5th of 61.2%Show ranking
Computer monitor brands4th of 67.3%Shown above
Freestanding gas range brands5th of 62.8%Show ranking
Clothes steamer brands5th of 53.1%Show ranking
Portable dishwasher brands3rd of 43.2%Show ranking
Bar fridge brands4th of 55.3%Show ranking
Mini fridge brands3rd of 47.7%Show ranking
Short throw projector brands4th of 57.8%Show ranking
Microwave oven brands5th of 610.4%Show ranking
Curved monitor brands2nd of 533.3%Show ranking
Creator with pink hair and a pink jacket

Is LG your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.