Brandwave

How popular isLa Roche-Posay in search?

In September 2026, there were an estimated 1.8M branded searches for La Roche-Posay worldwide which held steady over the last 12 months. La Roche-Posay holds 38.1% estimated Share of Search among sensitive skin brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. La Roche-Posay38.1%
  2. CeraVe31.2%
  3. Cetaphil20.8%
  4. Dermalogica5.1%
  5. Aveeno4.7%
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Which sensitive skin brands compete with La Roche-Posay?

La Roche-Posay against sensitive skin brands worldwide, by month

Share of Search by month for La Roche-Posay, CeraVe, Cetaphil, Dermalogica, Aveeno. The figures are in the table below the chart.

View monthly share of search table
MonthLa Roche-PosayCeraVeCetaphilDermalogicaAveeno
Oct 202535.6%35.6%19.4%4.8%4.7%
Nov 202537.9%31%20.6%6.2%4.2%
Dec 202540.2%32.8%17.9%4.4%4.7%
Jan 202638.3%31.3%20.9%5.2%4.3%
Feb 202640.5%33.1%18.1%4.4%3.9%
Mar 202643.2%28.9%19.2%4.7%4%
Apr 202643.6%29.1%19.4%3.9%4%
May 202645.4%30.3%16.6%4.1%3.6%
Jun 202640.5%33.1%18.1%4.4%3.9%
Jul 202640.8%33.3%18.2%3.7%4.1%
Aug 202640.4%33%18%4.4%4.1%
Sep 202638.1%31.2%20.8%5.1%4.7%

  1. 1.La Roche-Posay

    38.1%

    Held 1st. 1.8M estimated branded searches, -18.3% vs prior month. Share -2.3 points.

  2. 2.CeraVe

    31.2%

    Held 2nd. 1.5M estimated branded searches, -18% vs prior month. Share -1.8 points.

  3. 3.Cetaphil

    20.8%

    Held 3rd. 1M estimated branded searches, 0% vs prior month. Share +2.8 points.

  4. 4.Dermalogica

    5.1%

    Held 4th. 246K estimated branded searches, 0% vs prior month. Share +0.7 points.

  5. 5.Aveeno

    4.7%

    Held 5th. 226K estimated branded searches, 0% vs prior month. Share +0.6 points.

Compare search popularity between La Roche-Posay and its closest rivals

Every comparison with La Roche-Posay

How has branded search demand for La Roche-Posay changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for La Roche-Posay worldwide held steady at 1.8M.
  • Across the 12 months ending September 2026, La Roche-Posay’s estimated Share of Search among sensitive skin brands worldwide increased from 35.6% to 38.1%.
  • Across the 12 months ending September 2026, La Roche-Posay’s estimated Share of Search among sensitive skin brands worldwide peaked at 45.4% in May 2026 and was lowest at 35.6% in October 2025.
  • Across the 12 months ending September 2026, La Roche-Posay rose from 2nd to 1st among sensitive skin brands worldwide.

How did search popularity change for sensitive skin brands worldwide in September 2026?

  1. In September 2026, Cetaphil gained estimated Share of Search among sensitive skin brands worldwide, from 18% to 20.8%.

  2. In September 2026, Dermalogica gained estimated Share of Search among sensitive skin brands worldwide, from 4.4% to 5.1%.

  3. In September 2026, Aveeno gained estimated Share of Search among sensitive skin brands worldwide, from 4.1% to 4.7%.

  4. In September 2026, La Roche-Posay lost estimated Share of Search among sensitive skin brands worldwide, from 40.4% to 38.1%.

  5. In September 2026, CeraVe lost estimated Share of Search among sensitive skin brands worldwide, from 33% to 31.2%.

Where does La Roche-Posay compete?

La Roche-Posay is ranked in 18 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Skincare brands1st of 2016.2%Show ranking
Face cleanser brands1st of 1417.1%Show ranking
Cleansers1st of 627.3%Show ranking
Eye creams1st of 627.6%Show ranking
Moisturiser brands1st of 528.7%Show ranking
Eye makeup remover brands1st of 729.2%Show ranking
Face wash brands1st of 531.3%Show ranking
Pharmacy skincare brands1st of 534.9%Show ranking
Acne treatments1st of 635.5%Show ranking
SPF brands1st of 636.2%Show ranking
Sensitive skin brands1st of 538.1%Shown above
Retinol serums1st of 642.9%Show ranking
Sunscreen brands1st of 1143.2%Show ranking
Micellar water brands1st of 443.7%Show ranking
Sun cream brands1st of 548.6%Show ranking
Toners1st of 649%Show ranking
Baby sunscreen1st of 652.5%Show ranking
Face sunscreen brands1st of 561.7%Show ranking

How is La Roche-Posay measured?

Brandwave collects information about searches that people make online using La Roche-Posay’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • la roche posay

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How the Brand Demand Index is measured

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