Brandwave

La Roche-Posay vs Summer Fridays:Which is more popular?

In September 2026, Summer Fridays had more branded searches than La Roche-Posay among lip care brands worldwide. Summer Fridays had about 135,000 branded searches, while La Roche-Posay had 9,900. Summer Fridays made up 9.2% of all lip care brand searches we track, and La Roche-Posay accounted for 0.67%. When we asked ChatGPT and Google AI Overviews about lip care brands, La Roche-Posay appeared in three of the five answers and Summer Fridays in two. La Roche-Posay was mentioned before Summer Fridays in every answer that named either.

Among lip care brands worldwide in September 2026

Who do people search for more?

Summer Fridays, about 14 searches for every 1 for La Roche-Posay

Summer Fridays 135K searchesLa Roche-Posay 9.9K searches

Who does AI mention more?

La Roche-Posay, mentioned in 3 of 5 answers, Summer Fridays in 2

La Roche-Posay in 3 of 5Summer Fridays in 2 of 5

Who does AI recommend more?

La Roche-Posay, named ahead of Summer Fridays in 3 of 3 answers

La Roche-Posay first in 3Summer Fridays never first

Follow La Roche-Posay vs Summer Fridays and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top lip care brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, La Roche-Posay was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Summer Fridays was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. La Roche-Posay was listed before Summer Fridays in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Aquaphor1st
  2. La Roche-Posay2nd
  3. CeraVe3rd
  4. Summer Fridays4th
  5. Burt's Bees–
  6. ChapStick–
  7. Blistex–
  8. Carmex–
  9. Lanolips–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Aquaphor4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • La Roche-Posay3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CeraVe3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Summer Fridays2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Burt's Bees0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ChapStick0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Blistex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Carmex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lanolips0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lip care brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is La Roche-Posay or Summer Fridays more popular in search?

This chart shows how often people search Google for La Roche-Posay and Summer Fridays by name. Each line represents a brand's share of searches for all nine lip care brands we track, month by month, from English-language searches worldwide.

La Roche-Posay and Summer Fridays among lip care brands worldwide, by month

Share of searches by month for Summer Fridays, La Roche-Posay. The figures are in the table below the chart.

View monthly share of searches table
MonthAquaphorBurt's BeesChapStickSummer FridaysBlistexCarmexLanolipsLa Roche-PosayCeraVe
Oct 202548.2%9.8%9.7%14.4%6.4%7.9%2.9%0.47%0.26%
Nov 202544.9%11.2%9%16.5%6.1%7.4%4.1%0.54%0.24%
Dec 202544.8%9.1%9%16.5%7.4%7.4%4.9%0.54%0.3%
Jan 202649.7%8.3%10%10%8.2%8.2%4.5%0.74%0.33%
Feb 202650.6%8.4%10.1%10.1%6.8%8.3%4.6%0.61%0.5%
Mar 202651.5%8.5%10.3%10.3%6.9%8.4%3.1%0.62%0.34%
Apr 202654.3%9%8.9%8.9%7.3%7.3%3.3%0.65%0.36%
May 202655.1%9.1%9%9%6.1%7.4%3.3%0.66%0.29%
Jun 202659.1%6.6%9.7%7.9%6.5%6.5%2.9%0.58%0.26%
Jul 202657.1%7.7%9.4%9.4%6.3%6.3%2.8%0.69%0.37%
Aug 202657.1%7.7%9.4%9.4%6.3%6.3%2.8%0.69%0.37%
Sep 202655.8%9.3%9.2%9.2%6.1%6.1%3.4%0.67%0.37%

How has the La Roche-Posay and Summer Fridays comparison changed over the last 12 months?

3 findings

How did search popularity change for lip care brands worldwide in September 2026?

3 changes
  1. In September 2026, Burt's Bees overtook ChapStick and Summer Fridays to rank 2nd among lip care brands worldwide, with 9.3% of the searches.

  2. Estimated monthly branded searches for La Roche-Posay worldwide rose 22.2% over 12 measured months, from 8.1K to 9.9K in September 2026.

  3. Estimated monthly branded searches for Summer Fridays worldwide fell 45.1% over 12 measured months, from 246K to 135K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using La Roche-Posay’s and Summer Fridays’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

La Roche-Posay

1 branded search term

  • la roche posay lip balm

Summer Fridays

1 branded search term

  • summer fridays lip balm

How the Brand Demand Index is measured

Other head-to-heads among lip care brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.