Brandwave

Eye Makeup Remover brands:Which are searched most?

In September 2026, Chanel was the most searched among eye Makeup Remover brands worldwide, with an estimated 7.4M branded searches and 50.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Chanel50.1%
  2. Cetaphil13.9%
  3. La Roche-Posay12.5%
  4. L'Oreal6.8%
  5. Neutrogena6.4%
  6. Estée Lauder5.6%
  7. Clinique4.6%
  8. Klorane0.15%

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Share of SearchLeaderboard

Compare the eye makeup remover brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among eye Makeup Remover brands worldwide, by month

Share of Search by month for Chanel, Cetaphil, La Roche-Posay, L'Oreal, Neutrogena, Estée Lauder, Clinique. The figures are in the table below the chart.

View monthly share of search table
MonthChanelCetaphilLa Roche-PosayL'OrealNeutrogenaEstée LauderCliniqueKlorane
Oct 202547.6%13.6%12%6.5%6.8%8%5.4%0.15%
Nov 202541.5%14.4%13.5%6%6.1%11%7.3%0.13%
Dec 202550.9%11.8%12.2%5.5%5.9%8.2%5.5%0.1%
Jan 202658.7%11.6%10.8%4.8%5.2%4.8%4%0.09%
Feb 202647.5%13.6%14.6%6.5%6.8%6.5%4.4%0.12%
Mar 202646.6%12.7%16%5.8%6.8%7.1%4.8%0.13%
Apr 202644.9%13.5%16.9%6.2%7.1%6.2%5.1%0.14%
May 202652.8%10.6%14.9%5.4%6.3%5.4%4.5%0.12%
Jun 202659.6%10.3%11.7%5.2%5.2%4.3%3.5%0.12%
Jul 202650.6%13.2%14.2%6.3%6.1%5.2%4.3%0.14%
Aug 202647.8%13.6%14.6%6.5%7.6%5.4%4.4%0.14%
Sep 202650.1%13.9%12.5%6.8%6.4%5.6%4.6%0.15%

This month’s ranking, September 2026

  1. 1.Chanel

    50.1%

    Held 1st. 7.4M estimated branded searches, 0% vs prior month. Share +2.2 points.

  2. 2.Cetaphil

    13.9%

    Moved from 3rd to 2nd. 2M estimated branded searches, -2% vs prior month. Share +0.4 points.

  3. 3.La Roche-Posay

    12.5%

    Moved from 2nd to 3rd. 1.8M estimated branded searches, -18.3% vs prior month. Share -2.1 points.

  4. 4.L'Oreal

    6.8%

    Moved from 5th to 4th. 1M estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Neutrogena

    6.4%

    Moved from 4th to 5th. 935K estimated branded searches, -20.4% vs prior month. Share -1.3 points.

  6. 6.Estée Lauder

    5.6%

    Held 6th. 823K estimated branded searches, 0% vs prior month. Share +0.3 points.

  7. 7.Clinique

    4.6%

    Held 7th. 673K estimated branded searches, 0% vs prior month. Share +0.2 points.

  8. 8.Klorane

    0.15%

    Held 8th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among eye Makeup Remover brands worldwide?

In September 2026, Chanel was the most searched among eye Makeup Remover brands worldwide, with an estimated 7.4M branded searches and 50.1% estimated Share of Search within this set. Cetaphil is in 2nd place, 36.1 percentage points behind at 13.9% Share of Search.

Global eye Makeup Remover brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Chanel47.6% → 50.1%59.6%Jun 202641.5%Nov 20251st
Cetaphil13.6% → 13.9%14.4%Nov 202510.3%Jun 20262nd
La Roche-Posay12% → 12.5%16.9%Apr 202610.8%Jan 20263rd
L'Oreal6.5% → 6.8%6.8%Sep 20264.8%Jan 20266th → 4th
Neutrogena6.8% → 6.4%7.6%Aug 20265.2%Jun 20265th
Estée Lauder8% → 5.6%11%Nov 20254.3%Jun 20264th → 6th
Clinique5.4% → 4.6%7.3%Nov 20253.5%Jun 20267th
Klorane0.15%0.15%Sep 20260.09%Jan 20268th

Each finding as a sentence

  • Across the 12 months ending September 2026, Chanel’s estimated Share of Search among eye Makeup Remover brands worldwide increased from 47.6% to 50.1%.
  • Across the 12 months ending September 2026, Estée Lauder’s estimated Share of Search among eye Makeup Remover brands worldwide decreased from 8% to 5.6%.
  • Across the 12 months ending September 2026, Clinique’s estimated Share of Search among eye Makeup Remover brands worldwide decreased from 5.4% to 4.6%.
  • Across the 12 months ending September 2026, Chanel’s estimated Share of Search among eye Makeup Remover brands worldwide peaked at 59.6% in June 2026 and was lowest at 41.5% in November 2025.
  • Across the 12 months ending September 2026, Cetaphil’s estimated Share of Search among eye Makeup Remover brands worldwide peaked at 14.4% in November 2025 and was lowest at 10.3% in June 2026.
  • Across the 12 months ending September 2026, La Roche-Posay’s estimated Share of Search among eye Makeup Remover brands worldwide peaked at 16.9% in April 2026 and was lowest at 10.8% in January 2026.
  • Across the 12 months ending September 2026, L'Oreal’s estimated Share of Search among eye Makeup Remover brands worldwide peaked at 6.8% in September 2026 and was lowest at 4.8% in January 2026.
  • Across the 12 months ending September 2026, Neutrogena’s estimated Share of Search among eye Makeup Remover brands worldwide peaked at 7.6% in August 2026 and was lowest at 5.2% in June 2026.
  • Across the 12 months ending September 2026, Estée Lauder’s estimated Share of Search among eye Makeup Remover brands worldwide peaked at 11% in November 2025 and was lowest at 4.3% in June 2026.
  • Across the 12 months ending September 2026, Clinique’s estimated Share of Search among eye Makeup Remover brands worldwide peaked at 7.3% in November 2025 and was lowest at 3.5% in June 2026.
  • Across the 12 months ending September 2026, L'Oreal rose from 6th to 4th among eye Makeup Remover brands worldwide.
  • Across the 12 months ending September 2026, Estée Lauder fell from 4th to 6th among eye Makeup Remover brands worldwide.
  • Across the 12 months ending September 2026, Cetaphil, La Roche-Posay, Neutrogena and Klorane held steady: their estimated Share of Search among eye Makeup Remover brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for eye Makeup Remover brands worldwide in September 2026?

  1. In September 2026, Chanel gained estimated Share of Search among eye Makeup Remover brands worldwide, from 47.8% to 50.1%.

  2. In September 2026, La Roche-Posay lost estimated Share of Search among eye Makeup Remover brands worldwide, from 14.6% to 12.5%.

  3. In September 2026, Neutrogena lost estimated Share of Search among eye Makeup Remover brands worldwide, from 7.6% to 6.4%.

  4. Cetaphil’s estimated Share of Search among eye Makeup Remover brands worldwide has gained ground for 3 months in a row, from 10.3% to 13.9% in September 2026.

  5. L'Oreal’s estimated Share of Search among eye Makeup Remover brands worldwide has gained ground for 3 months in a row, from 5.2% to 6.8% in September 2026.

  6. Estée Lauder’s estimated Share of Search among eye Makeup Remover brands worldwide has gained ground for 3 months in a row, from 4.3% to 5.6% in September 2026.

  7. Clinique’s estimated Share of Search among eye Makeup Remover brands worldwide has gained ground for 3 months in a row, from 3.5% to 4.6% in September 2026.

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