Brandwave

How popular isLa Roche-Posay in search?

In September 2026, there were an estimated 1.8M branded searches for La Roche-Posay worldwide which held steady over the last 12 months. La Roche-Posay holds 29.2% estimated Share of Search among eye makeup remover brands worldwide and is ranked 1st of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. La Roche-Posay29.2%
  2. Cetaphil16%
  3. L'Oreal16%
  4. Neutrogena14.9%
  5. Estée Lauder13.1%
  6. Clinique10.7%
  7. Klorane<0.01%
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Which eye makeup remover brands compete with La Roche-Posay?

La Roche-Posay against eye makeup remover brands worldwide, by month

Share of Search by month for La Roche-Posay, Cetaphil, L'Oreal, Neutrogena, Estée Lauder, Clinique. The figures are in the table below the chart.

View monthly share of search table
MonthLa Roche-PosayCetaphilL'OrealNeutrogenaEstée LauderCliniqueKlorane
Oct 202526.5%14.5%14.5%14.9%17.7%11.9%<0.01%
Nov 202526.3%14.3%11.7%11.9%21.5%14.3%<0.01%
Dec 202528.6%12.8%12.8%13.8%19.2%12.8%<0.01%
Jan 202630.4%16.6%13.6%14.7%13.6%11.2%<0.01%
Feb 202632.2%14.4%14.4%14.9%14.4%9.7%<0.01%
Mar 202633.5%14.9%12.2%14.4%14.9%10.1%<0.01%
Apr 202634.5%15.4%12.6%14.6%12.6%10.4%<0.01%
May 202635.5%13%13%15%13%10.7%<0.01%
Jun 202633.3%14.9%14.9%14.7%12.2%10%<0.01%
Jul 202633.5%14.9%14.9%14.3%12.3%10.1%<0.01%
Aug 202632.4%14.5%14.5%17%11.9%9.7%<0.01%
Sep 202629.2%16%16%14.9%13.1%10.7%<0.01%

  1. 1.La Roche-Posay

    29.2%

    Held 1st. 1.8M estimated branded searches, -18.3% vs prior month. Share -3.2 points.

  2. 2.Cetaphil

    16%

    Moved from 3rd to 2nd. 1M estimated branded searches, 0% vs prior month. Share +1.5 points.

  3. 3.L'Oreal

    16%

    Moved from 4th to 3rd. 1M estimated branded searches, 0% vs prior month. Share +1.5 points.

  4. 4.Neutrogena

    14.9%

    Moved from 2nd to 4th. 935K estimated branded searches, -20.4% vs prior month. Share -2.1 points.

  5. 5.Estée Lauder

    13.1%

    Held 5th. 823K estimated branded searches, 0% vs prior month. Share +1.2 points.

  6. 6.Clinique

    10.7%

    Held 6th. 673K estimated branded searches, 0% vs prior month. Share +1 points.

  7. 7.Klorane

    <0.01%

    Held 7th. 210 estimated branded searches, -19.2% vs prior month. Share 0 points.

Compare search popularity between La Roche-Posay and its closest rivals

Every comparison with La Roche-Posay

How has branded search demand for La Roche-Posay changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for La Roche-Posay worldwide held steady at 1.8M.
  • Across the 12 months ending September 2026, La Roche-Posay’s estimated Share of Search among eye makeup remover brands worldwide increased from 26.5% to 29.2%.
  • Across the 12 months ending September 2026, La Roche-Posay’s estimated Share of Search among eye makeup remover brands worldwide peaked at 35.5% in May 2026 and was lowest at 26.3% in November 2025.

How did search popularity change for eye makeup remover brands worldwide in September 2026?

  1. In September 2026, Cetaphil overtook Neutrogena to rank 2nd among eye makeup remover brands worldwide, with 16% estimated Share of Search.

  2. In September 2026, L'Oreal overtook Neutrogena to rank 3rd among eye makeup remover brands worldwide, with 16% estimated Share of Search.

  3. In September 2026, Estée Lauder gained estimated Share of Search among eye makeup remover brands worldwide, from 11.9% to 13.1%.

  4. In September 2026, Clinique gained estimated Share of Search among eye makeup remover brands worldwide, from 9.7% to 10.7%.

  5. In September 2026, La Roche-Posay lost estimated Share of Search among eye makeup remover brands worldwide, from 32.4% to 29.2%.

  6. In September 2026, Neutrogena lost estimated Share of Search among eye makeup remover brands worldwide, from 17% to 14.9%.

Where does La Roche-Posay compete?

La Roche-Posay is ranked in 18 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Skincare brands1st of 2016.2%Show ranking
Face cleanser brands1st of 1417.1%Show ranking
Cleansers1st of 627.3%Show ranking
Eye creams1st of 627.6%Show ranking
Moisturiser brands1st of 528.7%Show ranking
Eye makeup remover brands1st of 729.2%Shown above
Face wash brands1st of 531.3%Show ranking
Pharmacy skincare brands1st of 534.9%Show ranking
Acne treatments1st of 635.5%Show ranking
SPF brands1st of 636.2%Show ranking
Sensitive skin brands1st of 538.1%Show ranking
Retinol serums1st of 642.9%Show ranking
Sunscreen brands1st of 1143.2%Show ranking
Micellar water brands1st of 443.7%Show ranking
Sun cream brands1st of 548.6%Show ranking
Toners1st of 649%Show ranking
Baby sunscreen1st of 652.5%Show ranking
Face sunscreen brands1st of 561.7%Show ranking

How is La Roche-Posay measured?

Brandwave collects information about searches that people make online using La Roche-Posay’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • la roche posay

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How the Brand Demand Index is measured

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