Brandwave

Banana Boat vs La Roche-Posay:Which is more popular by branded search?

In August 2026, La Roche-Posay had more branded searches than Banana Boat among baby sunscreen worldwide. La Roche-Posay was estimated to have 2.2M branded searches compared to Banana Boat’s 40.5K, and held a 65.4% Share of Search versus Banana Boat’s 1.2%. These are worldwide searches for English-language branded terms.

Share of Search among baby sunscreen worldwide in August 2026Which is more popular in search, Banana Boat or La Roche-Posay?
Banana Boat1.2%40.5K searches
vs
La Roche-Posay65.4%2.2M searches

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Which is more popular in search, Banana Boat or La Roche-Posay?

Compare the baby sunscreen shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Banana Boat and La Roche-Posay among baby sunscreen worldwide, by month

Share of Search by month for La Roche-Posay, Banana Boat. The figures are in the table below the chart.

View monthly share of search table
MonthLa Roche-PosayNeutrogenaMustelaAveenoBanana BoatThinkbaby
Oct 202562.6%18.8%10.3%6.9%0.93%0.51%
Nov 202567.3%16.5%9%6%0.67%0.44%
Dec 202568.4%16.8%7.5%6.1%0.83%0.37%
Jan 202667.3%16.5%9%6%0.81%0.3%
Feb 202668%16.7%9.1%5%0.82%0.3%
Mar 202671.3%14.3%7.8%5.2%1.1%0.26%
Apr 202670.9%14.2%7.8%5.2%1.6%0.26%
May 202671.6%14.4%7.9%4.3%1.6%0.26%
Jun 202669.4%13.9%9.3%5.1%1.9%0.31%
Jul 202669.7%14%9.4%5.1%1.5%0.21%
Aug 202665.4%19.7%8.8%4.8%1.2%0.16%
Sep 2026——————

How has the Banana Boat and La Roche-Posay comparison changed over the last 12 months?

  • La Roche-Posay was ahead of Banana Boat in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Banana Boat’s estimated Share of Search among baby sunscreen worldwide moved from 0.93% to 1.2%, and its estimated monthly branded searches moved from 27.1K to 40.5K.
  • Across the 11 months ending August 2026, La Roche-Posay’s estimated Share of Search among baby sunscreen worldwide moved from 62.6% to 65.4%, and its estimated monthly branded searches moved from 1.8M to 2.2M.

How did search popularity change for baby sunscreen worldwide in August 2026?

  1. In August 2026, La Roche-Posay lost estimated Share of Search among baby sunscreen worldwide, from 69.7% to 65.4%.

  2. Estimated monthly branded searches for Banana Boat worldwide rose 49.4% over 11 measured months, from 27.1K to 40.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Banana Boat’s and La Roche-Posay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Banana Boat

1 branded search term

  • banana boat spf

La Roche-Posay

1 branded search term

  • la roche posay

How the Brand Demand Index is measured

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