Brandwave

How popular isGarmin?

In September 2026, people searched for Garmin by name about 4.4 million times worldwide, a 19.3% increase from the previous year. These searches made up 11.3% of all global golf launch monitor brand searches, placing Garmin third out of ten brands. When we asked both ChatGPT and Google AI Overviews about golf launch monitor brands, Garmin appeared in all answers and was the second most recommended of the ten.

Search and AI answers in September 2026

Garmin is the third most searched of 10 competitors and the second most recommended in AI answers.

  1. TrackmanShare of searches 26.9%Mentioned in 1 of 5 AI answersPlace in AI recommendations 8th
  2. RapsodoShare of searches 26.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. GarminShare of searches 11.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. SkyTrakShare of searches 9.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  5. ForesightShare of searches 5.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th

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Top golf launch monitor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Garmin appeared in all five answers. Garmin is the second most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rapsodo1st
  2. Garmin2nd
  3. FlightScope3rd
  4. Bushnell4th
  5. SkyTrak5th
  6. Foresight6th
  7. Square Golf7th
  8. Trackman8th
  9. Uneekor–
  10. Full Swing–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rapsodo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Garmin5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • FlightScope4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bushnell4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Foresight2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Trackman1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SkyTrak1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Square Golf1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Uneekor0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Full Swing0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about golf launch monitor brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Which golf launch monitor brands compete with Garmin?

Garmin against golf launch monitor brands worldwide, by month

Share of searches by month for Trackman, Rapsodo, Garmin, SkyTrak, Foresight, Square Golf, Uneekor, FlightScope, Bushnell. The figures are in the table below the chart.

View monthly share of searches table
MonthTrackmanRapsodoGarminSkyTrakForesightSquare GolfUneekorFlightScopeBushnellFull Swing
Oct 202527.1%19.3%14.2%11.1%6.4%7.1%4.4%7%2.2%1.2%
Nov 202523.9%19.8%15.4%9.8%6.6%8.4%5.5%6.8%2.7%1.1%
Dec 202526.7%19.6%14.2%9%6.2%6.3%5%6.3%2.9%3.8%
Jan 202631.2%17.7%12.2%8.7%6.9%7.6%4.9%6.4%2.7%1.6%
Feb 202632.7%19.1%10.1%9.1%7%6.7%4.8%6.1%3.1%1.3%
Mar 202626.6%19.9%10.5%8.2%10.4%5.3%9.5%5.5%2.8%1.2%
Apr 202629.8%20.6%11.5%6.9%12%4.9%3.8%5.6%3.6%1.4%
May 202631.7%22.3%13.2%7.9%5.4%5.1%3.8%5.2%4.1%1.3%
Jun 202624.7%26.5%14.9%9%5.5%5.1%4.2%5.2%3.8%1.2%
Jul 202626.9%23.6%13.3%9.8%5.7%5.2%3.9%5.7%4.1%1.8%
Aug 202626.6%22.3%12.6%9.2%5.4%6%7.2%6.1%3.2%1.5%
Sep 202626.9%26.4%11.3%9.4%5.5%5.4%5.3%5.1%3.2%1.5%
  1. 1.Trackman

    26.9%

    Held 1st. 82K estimated branded searches, -0.85% vs prior month. Share +0.4 points.

  2. 2.Rapsodo

    26.4%

    Held 2nd. 80.5K estimated branded searches, +15.8% vs prior month. Share +4.1 points.

  3. 3.Garmin

    11.3%

    Held 3rd. 34.3K estimated branded searches, -12.5% vs prior month. Share -1.3 points.

  4. 4.SkyTrak

    9.4%

    Held 4th. 28.8K estimated branded searches, 0% vs prior month. Share +0.2 points.

  5. 5.Foresight

    5.5%

    Moved from 8th to 5th. 16.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. Moved from 7th to 6th. 16.5K estimated branded searches, -11.8% vs prior month. Share -0.6 points.

  7. 7.Uneekor

    5.3%

    Moved from 5th to 7th. 16K estimated branded searches, -28.1% vs prior month. Share -1.9 points.

  8. Moved from 6th to 8th. 15.4K estimated branded searches, -18.5% vs prior month. Share -1 points.

  9. 9.Bushnell

    3.2%

    Held 9th. 9.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

  10. 10.Full Swing

    1.5%

    Held 10th. 4.5K estimated branded searches, -2.2% vs prior month. Share 0 points.

Compare popularity between Garmin and its closest rivals

Every comparison with Garmin

61 comparisons

How has branded search demand for Garmin changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Garmin worldwide rose from 3.7M to 4.4M.
  • Across the 12 months ending September 2026, Garmin’s share of searches among golf launch monitor brands worldwide decreased from 14.2% to 11.3%.
  • Across the 12 months ending September 2026, Garmin’s share of searches among golf launch monitor brands worldwide peaked at 15.4% in November 2025 and was lowest at 10.1% in February 2026.

How did search popularity change for golf launch monitor brands worldwide in September 2026?

6 changes
  1. In September 2026, Rapsodo gained share of searches among golf launch monitor brands worldwide, from 22.3% to 26.4%.

  2. In September 2026, Uneekor lost share of searches among golf launch monitor brands worldwide, from 7.2% to 5.3%.

  3. In September 2026, Garmin lost share of searches among golf launch monitor brands worldwide, from 12.6% to 11.3%.

  4. In September 2026, FlightScope lost share of searches among golf launch monitor brands worldwide, from 6.1% to 5.1%.

  5. In September 2026, Square Golf lost share of searches among golf launch monitor brands worldwide, from 6% to 5.4%.

  6. In September 2026, Foresight rose from 8th to 5th among golf launch monitor brands worldwide.

How are Garmin’s branded searches counted?

17 search terms

Brandwave collects information about searches that people make online using Garmin’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • cycling computer garmin
  • fitness watch garmin
  • garmin
  • garmin alpha
  • garmin approach r10
  • garmin astro
  • garmin dog collar
  • garmin dog gps
  • garmin dog tracker
  • garmin edge
  • garmin fenix
  • garmin forerunner
  • garmin golf app
  • garmin r10
  • garmin smartwatch
  • garmin venu
  • smartwatch garmin

Do you work for Garmin? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Garmin compete?

Garmin is ranked in 18 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Fitness tracker brands2nd of 819.7%Show ranking
Fitness watch brands2nd of 727.3%Show ranking
Smartwatch brands2nd of 529.1%Show ranking
Running watches1st of 667.3%Show ranking
Rangefinders1st of 769.3%Show ranking
Marine electronics brands1st of 771.1%Show ranking
Heart monitor brands1st of 373.3%Show ranking
Golf rangefinders1st of 680.5%Show ranking
Pet GPS tracker brands1st of 686.8%Show ranking
GPS cycling computer brands1st of 792.9%Show ranking
Dive computer brands1st of 891.3%Show ranking
Marine charts1st of 694.6%Show ranking
Bike computers1st of 697.8%Show ranking
Fish finders1st of 696.4%Show ranking
Depth finder brands1st of 397.6%Show ranking
Golf launch monitor brands3rd of 1011.3%Shown above
Golf GPS apps5th of 95.8%Show ranking
GPS collar brands3rd of 428.7%Show ranking
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Is Garmin your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.