Heart monitor brands:Which are searched most?
In September 2026, Garmin was the most searched among heart monitor brands worldwide, with an estimated 4.4M branded searches and 76.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the heart monitor brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Garmin, Fitbit. The figures are in the table below the chart.
View monthly share of search table
| Month | Garmin | Fitbit | Polar |
|---|---|---|---|
| Oct 2025 | 75.9% | 23.4% | 0.62% |
| Nov 2025 | 76.6% | 22.8% | 0.61% |
| Dec 2025 | 79% | 20.4% | 0.55% |
| Jan 2026 | 79.1% | 20.2% | 0.62% |
| Feb 2026 | 78.9% | 20.5% | 0.6% |
| Mar 2026 | 81.7% | 17.7% | 0.57% |
| Apr 2026 | 79.3% | 20.2% | 0.46% |
| May 2026 | 69.5% | 30.1% | 0.39% |
| Jun 2026 | 72.7% | 27% | 0.37% |
| Jul 2026 | 76.2% | 23.4% | 0.41% |
| Aug 2026 | 79.8% | 19.8% | 0.36% |
| Sep 2026 | 76.4% | 23.2% | 0.4% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.4% | 4.4M | -18.5% | -3.4 points | |
| 2, held 2nd | 23.2% | 1.3M | -0.45% | +3.4 points | |
| 3, held 3rd | 0.4% | 22.9K | -4.2% | 0 points |
Compare search popularity between leading brands
Which brand is most popular in search among heart monitor brands worldwide?
3 brands
In September 2026, Garmin was the most searched among heart monitor brands worldwide, with an estimated 4.4M branded searches and 76.4% estimated Share of Search within this set. Fitbit is in 2nd place, 53.2 percentage points behind at 23.2% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
 Garmin | 75.9% → 76.4% | 81.7%Mar 2026 | 69.5%May 2026 | 1st |
 Fitbit | 23.4% → 23.2% | 30.1%May 2026 | 17.7%Mar 2026 | 2nd |
 Polar | 0.62% → 0.4% | 0.62%Oct 2025 | 0.36%Aug 2026 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Garmin’s estimated Share of Search among heart monitor brands worldwide peaked at 81.7% in March 2026 and was lowest at 69.5% in May 2026.
- Across the 12 months ending September 2026, Fitbit’s estimated Share of Search among heart monitor brands worldwide peaked at 30.1% in May 2026 and was lowest at 17.7% in March 2026.
- Across the 12 months ending September 2026, Garmin, Fitbit and Polar held steady: their estimated Share of Search among heart monitor brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for heart monitor brands worldwide in September 2026?
3 changes
In September 2026, Fitbit gained estimated Share of Search among heart monitor brands worldwide, from 19.8% to 23.2%.
In September 2026, Garmin lost estimated Share of Search among heart monitor brands worldwide, from 79.8% to 76.4%.
Estimated monthly branded searches for Polar worldwide fell 22.9% over 12 measured months, from 29.7K to 22.9K in September 2026.
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