Brandwave

How popular isGarmin?

In September 2026, people searched for Garmin by name about 4.4 million times worldwide, a 19.3% increase from the previous year. These searches made up 0.25% of all global aviation software searches, placing Garmin sixth out of nine brands. When we asked both ChatGPT and Google AI Overviews about aviation software, Garmin appeared in four of the five answers and was the second most recommended of the nine.

Search and AI answers in September 2026

Garmin is the sixth most searched of 9 competitors and the second most recommended in AI answers.

  1. FlightAwareShare of searches 86.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. TraxShare of searches 5.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. ForeFlightShare of searches 3.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. Flight Schedule ProShare of searches 2.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  5. GarminShare of searches 0.25%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd

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Top aviation software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Garmin was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Garmin is the second most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ForeFlight1st
  2. Garmin2nd
  3. Flight Schedule Pro3rd
  4. RocketRoute3rd
  5. FlightAware–
  6. Trax–
  7. Jeppesen–
  8. Amadeus–
  9. Sabre–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ForeFlight5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Garmin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Flight Schedule Pro2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • RocketRoute2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FlightAware0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Trax0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Jeppesen0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Amadeus0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sabre0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about aviation software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which aviation software compete with Garmin?

Garmin against aviation software worldwide, by month

Share of searches by month for FlightAware, Trax, ForeFlight, Flight Schedule Pro, Garmin. The figures are in the table below the chart.

View monthly share of searches table
MonthFlightAwareTraxForeFlightFlight Schedule ProJeppesenGarminAmadeusRocketRouteSabre
Oct 202586.3%5.2%2.9%2.9%2.3%0.25%0.09%0.06%0.05%
Nov 202588.5%4.4%2.4%2.4%2%0.21%0.06%0.04%0.04%
Dec 202588.9%4.4%2.4%2%2%0.21%0.06%0.04%0.03%
Jan 202687.1%5.2%2.9%2.4%1.9%0.38%0.08%0.05%0.04%
Feb 202687%4.3%3.5%2.3%2.3%0.31%0.09%0.05%0.05%
Mar 202690%3.6%2.4%2%1.6%0.22%0.06%0.04%0.04%
Apr 202685.7%5.2%3.5%2.8%2.3%0.31%0.09%0.06%0.05%
May 202686.3%5.2%2.9%2.9%2.3%0.31%0.07%0.06%0.05%
Jun 202686.7%5.2%2.9%2.9%1.9%0.26%0.09%0.06%0.06%
Jul 202688.8%4.4%2.4%2.4%1.6%0.21%0.06%0.05%0.05%
Aug 202688.3%4.4%2.9%2.4%1.6%0.26%0.06%0.05%0.05%
Sep 202686.1%5.2%3.5%2.8%1.9%0.25%0.07%0.06%0.06%

  1. 1.FlightAware

    86.1%

    Held 1st. 2.2M estimated branded searches, -18.2% vs prior month. Share -2.2 points.

  2. 2.Trax

    5.2%

    Held 2nd. 135K estimated branded searches, 0% vs prior month. Share +0.8 points.

  3. 3.ForeFlight

    3.5%

    Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share +0.6 points.

  4. 4.Flight Schedule Pro

    2.8%

    Held 4th. 74K estimated branded searches, 0% vs prior month. Share +0.5 points.

  5. 5.Jeppesen

    1.9%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share +0.3 points.

  6. 6.Garmin

    0.25%

    Held 6th. 6.6K estimated branded searches, -18.5% vs prior month. Share 0 points.

  7. 7.Amadeus

    0.07%

    Held 7th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.RocketRoute

    0.06%

    Held 8th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.Sabre

    0.06%

    Held 9th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Garmin and its closest rivals

Every comparison with Garmin

69 comparisons

How has branded search demand for Garmin changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Garmin worldwide rose from 3.7M to 4.4M.
  • Across the 12 months ending September 2026, Garmin’s share of searches among aviation software worldwide held steady at 0.25%.

How did search popularity change for aviation software worldwide in September 2026?

6 changes

  1. In September 2026, Trax gained share of searches among aviation software worldwide, from 4.4% to 5.2%.

  2. In September 2026, ForeFlight gained share of searches among aviation software worldwide, from 2.9% to 3.5%.

  3. In September 2026, FlightAware lost share of searches among aviation software worldwide, from 88.3% to 86.1%.

  4. Estimated monthly branded searches for Sabre worldwide rose 23.1% over 12 measured months, from 1.3K to 1.6K in September 2026.

  5. Estimated monthly branded searches for Amadeus worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

  6. Estimated monthly branded searches for Jeppesen worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

How are Garmin’s branded searches counted?

18 search terms

Brandwave collects information about searches that people make online using Garmin’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • cycling computer garmin
  • fitness watch garmin
  • garmin
  • garmin alpha
  • garmin approach r10
  • garmin astro
  • garmin dog collar
  • garmin dog gps
  • garmin dog tracker
  • garmin edge
  • garmin fenix
  • garmin forerunner
  • garmin golf app
  • garmin pilot
  • garmin r10
  • garmin smartwatch
  • garmin venu
  • smartwatch garmin

Do you work for Garmin? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Garmin compete?

Garmin is ranked in 19 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Fitness tracker brands2nd of 819.7%Show ranking
Fitness watch brands2nd of 727.3%Show ranking
Smartwatch brands2nd of 529.1%Show ranking
Running watches1st of 667.3%Show ranking
Rangefinders1st of 769.3%Show ranking
Marine electronics brands1st of 771.1%Show ranking
Heart monitor brands1st of 572.8%Show ranking
Golf rangefinders1st of 680.5%Show ranking
Pet GPS tracker brands1st of 686.8%Show ranking
GPS cycling computer brands1st of 792.9%Show ranking
Dive computer brands1st of 891.3%Show ranking
Marine charts1st of 694.6%Show ranking
Bike computers1st of 697.8%Show ranking
Fish finders1st of 696.4%Show ranking
Depth finder brands1st of 497.5%Show ranking
Aviation software6th of 90.25%Shown above
Golf launch monitor brands3rd of 1011.3%Show ranking
Golf GPS apps5th of 95.8%Show ranking
GPS collar brands3rd of 428.7%Show ranking
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