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Marine charts:Which brands are most popular in search?

In August 2026, Garmin was the most searched among marine charts worldwide, with an estimated 5.4M branded searches and 96.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Garmin96.8%
  2. Admiralty1.6%
  3. Navionics1.1%
  4. Raymarine0.4%
  5. Imray0.03%
  6. C-MAP0.02%

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Share of SearchLeaderboard

Compare the marine charts people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among marine charts worldwide, by month

Share of Search by month for Garmin. The figures are in the table below the chart.

View monthly share of search table
MonthGarminAdmiraltyNavionicsRaymarineImrayC-MAP
Oct 202597%1.1%1.3%0.59%0.02%0.02%
Nov 202597.8%0.87%0.87%0.48%0.02%0.02%
Dec 202597.8%0.9%0.9%0.4%0.02%0.02%
Jan 202697.5%0.9%1.1%0.4%0.03%0.02%
Feb 202697%1.1%1.3%0.49%0.02%0.02%
Mar 202697.2%1.1%1.1%0.5%0.02%0.02%
Apr 202696.5%1.6%1.3%0.49%0.02%0.02%
May 202695.9%1.9%1.6%0.57%0.02%0.02%
Jun 202696.2%1.6%1.6%0.49%0.02%0.02%
Jul 202696.2%1.6%1.6%0.49%0.03%0.02%
Aug 202696.8%1.6%1.1%0.4%0.03%0.02%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Garmin

    96.8%

    Held 1st. 5.4M estimated branded searches, +23.2% vs prior month. Share +0.6 points.

  2. 2.Admiralty

    1.6%

    Held 2nd. 90.5K estimated branded searches, +22.3% vs prior month. Share 0 points.

  3. 3.Navionics

    1.1%

    Held 3rd. 60.5K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  4. 4.Raymarine

    0.4%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Imray

    0.03%

    Held 5th. 1.6K estimated branded searches, +23.1% vs prior month. Share 0 points.

  6. 6.C-MAP

    0.02%

    Held 6th. 880 estimated branded searches, -12% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among marine charts worldwide?

In August 2026, Garmin was the most searched among marine charts worldwide, with an estimated 5.4M branded searches and 96.8% estimated Share of Search within this set. Admiralty is in 2nd place, 95.2 percentage points behind at 1.6% Share of Search.

Global marine charts, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Garmin97% → 96.8%97.8%Nov 202595.9%May 20261st
Admiralty1.1% → 1.6%1.9%May 20260.87%Nov 20253rd → 2nd
Navionics1.3% → 1.1%1.6%Jul 20260.87%Nov 20252nd → 3rd
Raymarine0.59% → 0.4%0.59%Oct 20250.4%Aug 20264th
Imray0.02% → 0.03%0.03%Jan 20260.02%May 20265th
C-MAP0.02%0.02%Feb 20260.02%Nov 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Admiralty’s estimated Share of Search among marine charts worldwide increased from 1.1% to 1.6%.
  • Across the 11 months ending August 2026, Garmin’s estimated Share of Search among marine charts worldwide peaked at 97.8% in November 2025 and was lowest at 95.9% in May 2026.
  • Across the 11 months ending August 2026, Admiralty’s estimated Share of Search among marine charts worldwide peaked at 1.9% in May 2026 and was lowest at 0.87% in November 2025.
  • Across the 11 months ending August 2026, Admiralty rose from 3rd to 2nd among marine charts worldwide.
  • Across the 11 months ending August 2026, Navionics fell from 2nd to 3rd among marine charts worldwide.
  • Across the 11 months ending August 2026, Garmin, Raymarine, Imray and C-MAP held steady: their estimated Share of Search among marine charts worldwide each moved less than 0.5 percentage points.

How did search popularity change for marine charts worldwide in August 2026?

  1. In August 2026, Garmin gained estimated Share of Search among marine charts worldwide, from 96.2% to 96.8%.

  2. In August 2026, Navionics lost estimated Share of Search among marine charts worldwide, from 1.6% to 1.1%.

  3. Estimated monthly branded searches for Admiralty worldwide rose 123.5% over 11 measured months, from 40.5K to 90.5K in August 2026.

  4. Estimated monthly branded searches for Imray worldwide rose 81.8% over 11 measured months, from 880 to 1.6K in August 2026.

  5. Estimated monthly branded searches for C-MAP worldwide rose 22.2% over 11 measured months, from 720 to 880 in August 2026.

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