Brandwave

Garmin vs Raymarine:Which is more popular by branded search?

In August 2026, Garmin had more branded searches than Raymarine among marine charts worldwide. Garmin was estimated to have 5.4M branded searches compared to Raymarine’s 22.2K, and held a 96.8% Share of Search versus Raymarine’s 0.4%. These are worldwide searches for English-language branded terms.

Share of Search among marine charts worldwide in August 2026Which is more popular in search, Garmin or Raymarine?
Garmin96.8%5.4M searches
vs
Raymarine0.4%22.2K searches

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Which is more popular in search, Garmin or Raymarine?

Compare the marine charts people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Garmin and Raymarine among marine charts worldwide, by month

Share of Search by month for Garmin, Raymarine. The figures are in the table below the chart.

View monthly share of search table
MonthGarminAdmiraltyNavionicsRaymarineImrayC-MAP
Oct 202597%1.1%1.3%0.59%0.02%0.02%
Nov 202597.8%0.87%0.87%0.48%0.02%0.02%
Dec 202597.8%0.9%0.9%0.4%0.02%0.02%
Jan 202697.5%0.9%1.1%0.4%0.03%0.02%
Feb 202697%1.1%1.3%0.49%0.02%0.02%
Mar 202697.2%1.1%1.1%0.5%0.02%0.02%
Apr 202696.5%1.6%1.3%0.49%0.02%0.02%
May 202695.9%1.9%1.6%0.57%0.02%0.02%
Jun 202696.2%1.6%1.6%0.49%0.02%0.02%
Jul 202696.2%1.6%1.6%0.49%0.03%0.02%
Aug 202696.8%1.6%1.1%0.4%0.03%0.02%
Sep 2026——————

How has the Garmin and Raymarine comparison changed over the last 12 months?

  • Garmin was ahead of Raymarine in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Garmin’s estimated Share of Search among marine charts worldwide moved from 97% to 96.8%, and its estimated monthly branded searches moved from 3.6M to 5.4M.
  • Across the 11 months ending August 2026, Raymarine’s estimated Share of Search among marine charts worldwide moved from 0.59% to 0.4%, and its estimated monthly branded searches held steady at 22.2K.

How did search popularity change for marine charts worldwide in August 2026?

  1. In August 2026, Garmin gained estimated Share of Search among marine charts worldwide, from 96.2% to 96.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Garmin’s and Raymarine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Garmin

15 branded search terms

  • cycling computer garmin
  • fitness watch garmin
  • garmin
  • garmin alpha
  • garmin astro
  • garmin com
  • garmin dog gps
  • garmin dog tracker
  • garmin edge
  • garmin fenix
  • garmin forerunner
  • garmin gps dog collar
  • garmin smartwatch
  • garmin venu
  • smartwatch garmin

Raymarine

1 branded search term

  • raymarine

How the Brand Demand Index is measured

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