Brandwave

How popular isNavionics in search?

In August 2026, there were an estimated 60.5K branded searches for Navionics worldwide which is up 22.2% over the last 11 months. Navionics holds 1.1% estimated Share of Search among marine charts worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Garmin96.8%
  2. Admiralty1.6%
  3. Navionics1.1%
  4. Raymarine0.4%
  5. Imray0.03%
  6. C-MAP0.02%
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Which marine charts compete with Navionics?

Navionics against marine charts worldwide, by month

Share of Search by month for Garmin, Navionics. The figures are in the table below the chart.

View monthly share of search table
MonthGarminAdmiraltyNavionicsRaymarineImrayC-MAP
Oct 202597%1.1%1.3%0.59%0.02%0.02%
Nov 202597.8%0.87%0.87%0.48%0.02%0.02%
Dec 202597.8%0.9%0.9%0.4%0.02%0.02%
Jan 202697.5%0.9%1.1%0.4%0.03%0.02%
Feb 202697%1.1%1.3%0.49%0.02%0.02%
Mar 202697.2%1.1%1.1%0.5%0.02%0.02%
Apr 202696.5%1.6%1.3%0.49%0.02%0.02%
May 202695.9%1.9%1.6%0.57%0.02%0.02%
Jun 202696.2%1.6%1.6%0.49%0.02%0.02%
Jul 202696.2%1.6%1.6%0.49%0.03%0.02%
Aug 202696.8%1.6%1.1%0.4%0.03%0.02%
Sep 2026——————

  1. 1.Garmin

    96.8%

    Held 1st. 5.4M estimated branded searches, +23.2% vs prior month. Share +0.6 points.

  2. 2.Admiralty

    1.6%

    Held 2nd. 90.5K estimated branded searches, +22.3% vs prior month. Share 0 points.

  3. 3.Navionics

    1.1%

    Held 3rd. 60.5K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  4. 4.Raymarine

    0.4%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Imray

    0.03%

    Held 5th. 1.6K estimated branded searches, +23.1% vs prior month. Share 0 points.

  6. 6.C-MAP

    0.02%

    Held 6th. 880 estimated branded searches, -12% vs prior month. Share 0 points.

Compare search popularity between Navionics and its closest rivals

How has branded search demand for Navionics changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Navionics worldwide rose from 49.5K to 60.5K.
  • Across the 11 months ending August 2026, Navionics fell from 2nd to 3rd among marine charts worldwide.

How did search popularity change for marine charts worldwide in August 2026?

  1. In August 2026, Garmin gained estimated Share of Search among marine charts worldwide, from 96.2% to 96.8%.

  2. In August 2026, Navionics lost estimated Share of Search among marine charts worldwide, from 1.6% to 1.1%.

  3. Estimated monthly branded searches for Admiralty worldwide rose 123.5% over 11 measured months, from 40.5K to 90.5K in August 2026.

  4. Estimated monthly branded searches for Imray worldwide rose 81.8% over 11 measured months, from 880 to 1.6K in August 2026.

  5. Estimated monthly branded searches for C-MAP worldwide rose 22.2% over 11 measured months, from 720 to 880 in August 2026.

Where does Navionics compete?

Navionics is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Marine charts3rd of 61.1%Shown above
Marine software3rd of 61.3%Show ranking

How is Navionics measured?

Brandwave collects information about searches that people make online using Navionics’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • navionics

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How the Brand Demand Index is measured

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