Navionics vs Signal Ocean:Which is more popular by branded search?
In August 2026, Navionics had more branded searches than Signal Ocean among marine software worldwide. Navionics was estimated to have 60.5K branded searches compared to Signal Ocean’s 4.4K, and held a 1.3% Share of Search versus Signal Ocean’s 0.09%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Navionics or Signal Ocean?
Compare the marine software households and businesses choose. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Navionics, Signal Ocean. The figures are in the table below the chart.
View monthly share of search table
| Month | MarineTraffic | VesselFinder | Navionics | Signal Ocean | Windward | Kpler |
|---|---|---|---|---|---|---|
| Oct 2025 | 84.4% | 13.9% | 1.5% | 0.14% | 0.02% | <0.01% |
| Nov 2025 | 84.4% | 13.9% | 1.5% | 0.14% | 0.02% | <0.01% |
| Dec 2025 | 84.4% | 13.9% | 1.5% | 0.14% | 0.02% | <0.01% |
| Jan 2026 | 84.4% | 13.9% | 1.5% | 0.14% | 0.02% | <0.01% |
| Feb 2026 | 86.6% | 11.6% | 1.6% | 0.14% | 0.02% | <0.01% |
| Mar 2026 | 87.1% | 11.7% | 1.1% | 0.11% | 0.02% | <0.01% |
| Apr 2026 | 89% | 9.8% | 1.1% | 0.08% | 0.01% | <0.01% |
| May 2026 | 84.2% | 13.8% | 1.9% | 0.11% | 0.01% | <0.01% |
| Jun 2026 | 84.2% | 13.8% | 1.9% | 0.11% | 0.01% | <0.01% |
| Jul 2026 | 84.2% | 13.8% | 1.9% | 0.11% | 0.01% | <0.01% |
| Aug 2026 | 86.9% | 11.7% | 1.3% | 0.09% | 0.01% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Navionics and Signal Ocean comparison changed over the last 12 months?
3 findings
- Navionics was ahead of Signal Ocean in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Navionics’ estimated Share of Search among marine software worldwide moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
- Across the 11 months ending August 2026, Signal Ocean’s estimated Share of Search among marine software worldwide moved from 0.14% to 0.09%, and its estimated monthly branded searches held steady at 4.4K.
How did search popularity change for marine software worldwide in August 2026?
1 change
In August 2026, Navionics lost estimated Share of Search among marine software worldwide, from 1.9% to 1.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Navionics’ and Signal Ocean’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Navionics
1 branded search term
- navionics
Signal Ocean
1 branded search term
- signal ocean

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.