Brandwave

Bike computers:Which brands are most popular in search?

In August 2026, Garmin was the most searched among bike computers worldwide, with an estimated 5.4M branded searches and 90.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Garmin90.9%
  2. Cateye6.2%
  3. Wahoo1.5%
  4. Bryton0.46%
  5. Lezyne0.46%
  6. Polar0.43%

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Share of SearchLeaderboard

Compare the bike computers shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among bike computers worldwide, by month

Share of Search by month for Garmin, Cateye. The figures are in the table below the chart.

View monthly share of search table
MonthGarminCateyeWahooBrytonLezynePolar
Oct 202585%10.5%2.4%0.63%0.63%0.74%
Nov 202588.7%7.2%2.4%0.53%0.53%0.74%
Dec 202588.9%7.5%2.1%0.45%0.45%0.65%
Jan 202688.9%7.5%2.1%0.45%0.37%0.73%
Feb 202687.5%9%1.7%0.54%0.44%0.71%
Mar 202689.3%7.6%1.4%0.56%0.46%0.67%
Apr 202689.3%7.6%1.5%0.68%0.46%0.55%
May 202689.7%7.3%1.4%0.65%0.44%0.54%
Jun 202690.9%6.2%1.3%0.56%0.46%0.5%
Jul 202690.7%6.3%1.5%0.56%0.46%0.52%
Aug 202690.9%6.2%1.5%0.46%0.46%0.43%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Garmin

    90.9%

    Held 1st. 5.4M estimated branded searches, +23.2% vs prior month. Share +0.3 points.

  2. 2.Cateye

    6.2%

    Held 2nd. 368K estimated branded searches, +22.3% vs prior month. Share 0 points.

  3. 3.Wahoo

    1.5%

    Held 3rd. 86.4K estimated branded searches, +17.7% vs prior month. Share -0.1 points.

  4. 4.Bryton

    0.46%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Lezyne

    0.46%

    Moved from 6th to 5th. 27.1K estimated branded searches, +22.1% vs prior month. Share 0 points.

  6. 6.Polar

    0.43%

    Moved from 5th to 6th. 25.5K estimated branded searches, +2.7% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among bike computers worldwide?

In August 2026, Garmin was the most searched among bike computers worldwide, with an estimated 5.4M branded searches and 90.9% estimated Share of Search within this set. Cateye is in 2nd place, 84.7 percentage points behind at 6.2% Share of Search.

Global bike computers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Garmin85% → 90.9%90.9%Aug 202685%Oct 20251st
Cateye10.5% → 6.2%10.5%Oct 20256.2%Aug 20262nd
Wahoo2.4% → 1.5%2.4%Oct 20251.3%Jun 20263rd
Bryton0.63% → 0.46%0.68%Apr 20260.45%Jan 20265th → 4th
Lezyne0.63% → 0.46%0.63%Oct 20250.37%Jan 20266th → 5th
Polar0.74% → 0.43%0.74%Nov 20250.43%Aug 20264th → 6th

Each finding as a sentence

  • Across the 11 months ending August 2026, Garmin’s estimated Share of Search among bike computers worldwide increased from 85% to 90.9%.
  • Across the 11 months ending August 2026, Cateye’s estimated Share of Search among bike computers worldwide decreased from 10.5% to 6.2%.
  • Across the 11 months ending August 2026, Wahoo’s estimated Share of Search among bike computers worldwide decreased from 2.4% to 1.5%.
  • Across the 11 months ending August 2026, Wahoo’s estimated Share of Search among bike computers worldwide peaked at 2.4% in October 2025 and was lowest at 1.3% in June 2026.
  • Across the 11 months ending August 2026, Bryton rose from 5th to 4th among bike computers worldwide.
  • Across the 11 months ending August 2026, Lezyne rose from 6th to 5th among bike computers worldwide.
  • Across the 11 months ending August 2026, Polar fell from 4th to 6th among bike computers worldwide.

How did search popularity change for bike computers worldwide in August 2026?

  1. In August 2026, Lezyne rose from 6th to 5th among bike computers worldwide.

  2. In August 2026, Polar fell from 5th to 6th among bike computers worldwide.

  3. Estimated monthly branded searches for Garmin worldwide rose 47.5% over 11 measured months, from 3.6M to 5.4M in August 2026.

  4. Estimated monthly branded searches for Cateye worldwide fell 18.2% over 11 measured months, from 450K to 368K in August 2026.

  5. Estimated monthly branded searches for Wahoo worldwide fell 17.1% over 11 measured months, from 104K to 86.4K in August 2026.

How the Brand Demand Index is measured

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