Brandwave

How popular isWahoo in search?

In August 2026, there were an estimated 86.4K branded searches for Wahoo worldwide which is down 17.1% over the last 11 months. Wahoo holds 1.5% estimated Share of Search among bike computers worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Garmin90.9%
  2. Cateye6.2%
  3. Wahoo1.5%
  4. Bryton0.46%
  5. Lezyne0.46%
  6. Polar0.43%
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Which bike computers compete with Wahoo?

Wahoo against bike computers worldwide, by month

Share of Search by month for Garmin, Cateye, Wahoo. The figures are in the table below the chart.

View monthly share of search table
MonthGarminCateyeWahooBrytonLezynePolar
Oct 202585%10.5%2.4%0.63%0.63%0.74%
Nov 202588.7%7.2%2.4%0.53%0.53%0.74%
Dec 202588.9%7.5%2.1%0.45%0.45%0.65%
Jan 202688.9%7.5%2.1%0.45%0.37%0.73%
Feb 202687.5%9%1.7%0.54%0.44%0.71%
Mar 202689.3%7.6%1.4%0.56%0.46%0.67%
Apr 202689.3%7.6%1.5%0.68%0.46%0.55%
May 202689.7%7.3%1.4%0.65%0.44%0.54%
Jun 202690.9%6.2%1.3%0.56%0.46%0.5%
Jul 202690.7%6.3%1.5%0.56%0.46%0.52%
Aug 202690.9%6.2%1.5%0.46%0.46%0.43%
Sep 2026——————
  1. 1.Garmin

    90.9%

    Held 1st. 5.4M estimated branded searches, +23.2% vs prior month. Share +0.3 points.

  2. 2.Cateye

    6.2%

    Held 2nd. 368K estimated branded searches, +22.3% vs prior month. Share 0 points.

  3. 3.Wahoo

    1.5%

    Held 3rd. 86.4K estimated branded searches, +17.7% vs prior month. Share -0.1 points.

  4. 4.Bryton

    0.46%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Lezyne

    0.46%

    Moved from 6th to 5th. 27.1K estimated branded searches, +22.1% vs prior month. Share 0 points.

  6. 6.Polar

    0.43%

    Moved from 5th to 6th. 25.5K estimated branded searches, +2.7% vs prior month. Share -0.1 points.

Compare search popularity between Wahoo and its closest rivals

How has branded search demand for Wahoo changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Wahoo worldwide fell from 104K to 86.4K.
  • Across the 11 months ending August 2026, Wahoo’s estimated Share of Search among bike computers worldwide decreased from 2.4% to 1.5%.
  • Across the 11 months ending August 2026, Wahoo’s estimated Share of Search among bike computers worldwide peaked at 2.4% in October 2025 and was lowest at 1.3% in June 2026.

How did search popularity change for bike computers worldwide in August 2026?

  1. In August 2026, Lezyne rose from 6th to 5th among bike computers worldwide.

  2. In August 2026, Polar fell from 5th to 6th among bike computers worldwide.

  3. Estimated monthly branded searches for Garmin worldwide rose 47.5% over 11 measured months, from 3.6M to 5.4M in August 2026.

  4. Estimated monthly branded searches for Cateye worldwide fell 18.2% over 11 measured months, from 450K to 368K in August 2026.

  5. Estimated monthly branded searches for Wahoo worldwide fell 17.1% over 11 measured months, from 104K to 86.4K in August 2026.

Where does Wahoo compete?

Wahoo is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Bike computers3rd of 61.5%Shown above
GPS cycling computer brands2nd of 51.5%Show ranking
Cycling apps4th of 52.3%Show ranking
Exercise bike brands4th of 514.6%Show ranking
Bike trainers2nd of 614.9%Show ranking
Indoor cycling trainer brands2nd of 516.4%Show ranking

How is Wahoo measured?

Brandwave collects information about searches that people make online using Wahoo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • cycling computer wahoo
  • cycling trainer wahoo
  • wahoo elemnt
  • wahoo kickr
  • wahoofitness com

Do you work for Wahoo? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Wahoo your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.