Brandwave

How popular isPanasonic in search?

In August 2026, there were an estimated 74K branded searches for Panasonic worldwide which is down 55.2% over the last 11 months. Panasonic holds 4% estimated Share of Search among microwave brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Breville45.4%
  2. LG27.5%
  3. Samsung22.6%
  4. Panasonic4%
  5. Sharp0.53%
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Which microwave brands compete with Panasonic?

Panasonic against microwave brands worldwide, by month

Share of Search by month for Breville, LG, Samsung, Panasonic. The figures are in the table below the chart.

View monthly share of search table
MonthBrevilleLGSamsungPanasonicSharp
Oct 202541.7%26.5%22.9%8.4%0.5%
Nov 202557.1%18.7%18.1%5.7%0.42%
Dec 202558.5%19.1%17.2%4.8%0.43%
Jan 202650.4%24.9%18.9%5.3%0.47%
Feb 202643.4%29.3%21.5%5.2%0.57%
Mar 202641.3%33%20.3%4.9%0.53%
Apr 202646.9%26.3%21.5%4.5%0.74%
May 202647%26.4%21.5%4.5%0.61%
Jun 202647.2%26.2%21.4%4.5%0.6%
Jul 202648.8%24.8%21.6%4.3%0.57%
Aug 202645.4%27.5%22.6%4%0.53%
Sep 2026—————

  1. 1.Breville

    45.4%

    Held 1st. 845K estimated branded searches, -0.32% vs prior month. Share -3.4 points.

  2. 2.LG

    27.5%

    Held 2nd. 513K estimated branded searches, +19% vs prior month. Share +2.7 points.

  3. 3.Samsung

    22.6%

    Held 3rd. 422K estimated branded searches, +12% vs prior month. Share +1 points.

  4. 4.Panasonic

    4%

    Held 4th. 74K estimated branded searches, 0% vs prior month. Share -0.3 points.

  5. 5.Sharp

    0.53%

    Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Panasonic and its closest rivals

How has branded search demand for Panasonic changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Panasonic worldwide fell from 165K to 74K.
  • Across the 11 months ending August 2026, Panasonic’s estimated Share of Search among microwave brands worldwide decreased from 8.4% to 4%.

How did search popularity change for microwave brands worldwide in August 2026?

  1. In August 2026, LG gained estimated Share of Search among microwave brands worldwide, from 24.8% to 27.5%.

  2. In August 2026, Samsung gained estimated Share of Search among microwave brands worldwide, from 21.6% to 22.6%.

  3. In August 2026, Breville lost estimated Share of Search among microwave brands worldwide, from 48.8% to 45.4%.

  4. Panasonic’s estimated Share of Search among microwave brands worldwide has lost ground for 3 months in a row, from 4.5% to 4% in August 2026.

Where does Panasonic compete?

Panasonic is ranked in ten competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Camera brands5th of 51.7%Show ranking
Water flosser brands4th of 53.3%Show ranking
Irons6th of 63.7%Show ranking
Microwave brands4th of 54%Shown above
Beard trimmer brands4th of 54.9%Show ranking
Epilator brands3rd of 55.3%Show ranking
Bread maker brands5th of 55.5%Show ranking
Air conditioner brands4th of 56.5%Show ranking
Heat pump brands3rd of 511.6%Show ranking
Battery brands3rd of 618.8%Show ranking

How is Panasonic measured?

Brandwave collects information about searches that people make online using Panasonic’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • panasonic tv

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How the Brand Demand Index is measured

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