Brandwave

How popular isPanasonic?

In October 2026, people searched for Panasonic by name about 1.2 million times worldwide, about the same as the previous year. These searches made up 0.66% of all global home cinema brand searches, placing Panasonic 11th out of 13 brands. When we asked both ChatGPT and Google AI Overviews about home cinema brands, Panasonic did not appear in any of the answers.

Search and AI answers in October 2026

Panasonic is the 11th most searched of 13 competitors and not named in the AI answers we collected.

  1. SonyShare of searches 44.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  2. JBLShare of searches 18.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 10th
  3. BoseShare of searches 8.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. SamsungShare of searches 8.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  5. PanasonicShare of searches 0.66%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+8 more

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Top home cinema brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Panasonic did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Sony1st
  2. JVC2nd
  3. Samsung3rd
  4. KEF4th
  5. Denon5th
  6. Klipsch6th
  7. LG7th
  8. +3 more
  9. Yamaha11th
  10. Bose–
  11. Panasonic–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Sony3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JBL2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Samsung2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Denon2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Marantz2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LG2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sonos2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Yamaha2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Klipsch2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Panasonic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about home cinema brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

How often do people search for Panasonic compared with other home cinema brands worldwide?

Panasonic against home cinema brands worldwide, by month

Share of searches by month for Sony, JBL, Bose, Samsung, Denon, Marantz, LG, Sonos, Yamaha, Panasonic. The figures are in the table below the chart.

View monthly share of searches table
MonthSonyJBLBoseSamsungDenonMarantzLGSonosYamahaKlipschPanasonicJVCKEF
Nov 202529.7%13.8%14.4%9.2%7.7%6%4.9%5.7%5.1%1.7%1%0.42%0.33%
Dec 202532%13.2%14%9%7.3%5.6%5.5%5.6%4.7%1.4%1.1%0.36%0.29%
Jan 202633.1%15.5%12%8.5%7.5%5.8%5.1%4.5%4.7%1.5%1.2%0.41%0.28%
Feb 202633%15.5%12.1%8.1%7.6%6%5.2%4.6%4.2%1.8%1.2%0.38%0.27%
Mar 202632.9%15.7%12.6%8.7%6.4%6%5.2%4.9%4.6%1.2%1.2%0.45%0.27%
Apr 202637.6%14%12.2%8.2%6.6%5.1%4.7%4.3%4.2%1.2%1.2%0.41%0.23%
May 202637.8%14.7%10.8%7.7%7.3%5.7%4.9%4.4%4%1.1%1.1%0.36%0.23%
Jun 202637%15.3%11.8%8.4%7.3%4.7%5%4.1%3.9%0.92%0.98%0.33%0.2%
Jul 202639.5%16.1%10.5%8.1%6.5%5.1%4.5%3.7%3.4%0.99%1%0.36%0.22%
Aug 202642.2%17.3%9.3%7.8%5.9%4.5%4.1%3.5%3.2%0.88%0.88%0.3%0.19%
Sep 202642.9%18.1%8.1%7.8%5.1%4.8%4.3%3.4%3.1%0.89%0.97%0.27%0.17%
Oct 202644.6%18.6%8.2%8.1%4.4%4.1%4%3.1%3%0.8%0.66%0.32%0.17%
  1. 1.Sony

    44.6%

    Held 1st. 169K estimated branded searches, +22.7% vs prior month. Share +1.7 points.

  2. 2.JBL

    18.6%

    Held 2nd. 70.4K estimated branded searches, +21.2% vs prior month. Share +0.5 points.

  3. 3.Bose

    8.2%

    Held 3rd. 31.1K estimated branded searches, +20.2% vs prior month. Share +0.1 points.

  4. 4.Samsung

    8.1%

    Held 4th. 30.8K estimated branded searches, +22.5% vs prior month. Share +0.3 points.

  5. 5.Denon

    4.4%

    Held 5th. 16.5K estimated branded searches, +0.73% vs prior month. Share -0.7 points.

  6. 6.Marantz

    4.1%

    Held 6th. 15.4K estimated branded searches, 0% vs prior month. Share -0.7 points.

  7. 7.LG

    4%

    Held 7th. 15.2K estimated branded searches, +9.3% vs prior month. Share -0.3 points.

  8. 8.Sonos

    3.1%

    Held 8th. 11.9K estimated branded searches, +7.5% vs prior month. Share -0.3 points.

  9. 9.Yamaha

    3%

    Held 9th. 11.2K estimated branded searches, +13.1% vs prior month. Share -0.1 points.

  10. 10.Klipsch

    0.8%

    Moved from 11th to 10th. 3K estimated branded searches, +6% vs prior month. Share -0.1 points.

  11. 11.Panasonic

    0.66%

    Moved from 10th to 11th. 2.5K estimated branded searches, -20.2% vs prior month. Share -0.3 points.

  12. 12.JVC

    0.32%

    Held 12th. 1.2K estimated branded searches, +36.4% vs prior month. Share 0 points.

  13. 13.KEF

    0.17%

    Held 13th. 650 estimated branded searches, +16.1% vs prior month. Share 0 points.

Panasonic, Sony and 8 other brands sell other things too, so only their searches that name this product count here, like “panasonic home cinema”.

Compare popularity between Panasonic and its closest rivals

Every comparison with Panasonic

77 comparisons

How has branded search demand for Panasonic changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Panasonic worldwide held steady at 1.2M.
  • Across the 12 months ending October 2026, Panasonic’s share of searches among home cinema brands worldwide held steady, from 1% to 0.66%.

How did search popularity change for home cinema brands worldwide in October 2026?

6 changes
  1. In October 2026, Sony gained share of searches among home cinema brands worldwide, from 42.9% to 44.6%.

  2. In October 2026, Denon lost share of searches among home cinema brands worldwide, from 5.1% to 4.4%.

  3. In October 2026, Marantz lost share of searches among home cinema brands worldwide, from 4.8% to 4.1%.

  4. JBL’s share of searches among home cinema brands worldwide has gained ground for 3 months in a row, from 16.1% to 18.6% in October 2026.

  5. Sonos’ share of searches among home cinema brands worldwide has lost ground for 3 months in a row, from 3.7% to 3.1% in October 2026.

  6. In October 2026, Klipsch rose from 11th to 10th among home cinema brands worldwide.

How are Panasonic’s branded searches counted?

27 search terms

Brandwave collects information about searches that people make online using Panasonic’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • panasonic
  • panasonic aaa rechargeable battery
  • panasonic air conditioner
  • panasonic batteries
  • panasonic battery
  • panasonic body groomer
  • panasonic body trimmer
  • panasonic bread maker
  • panasonic camera
  • panasonic epilator
  • panasonic fan coil
  • panasonic hair clipper
  • panasonic heat pump
  • panasonic home cinema
  • panasonic massage chair
  • panasonic microwave
  • panasonic oled tv
  • panasonic shaver
  • panasonic smart tv
  • panasonic sound bar
  • panasonic soundbar
  • panasonic soundbar with subwoofer
  • panasonic steam iron
  • panasonic surround sound system
  • panasonic toaster oven
  • panasonic tv
  • panasonic water flosser

Do you work for Panasonic? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Panasonic compete?

Panasonic is ranked by how often people search for it in 18 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
TV brands6th of 73.8%Show ranking
Camera brands8th of 81.2%Show ranking
Air conditioner brands6th of 87.3%Show ranking
Soundbar brands8th of 81%Show ranking
Water flosser brands4th of 50.33%Show ranking
Microwave brands1st of 835.3%Show ranking
Home cinema brands11th of 130.66%Shown above
Steam iron brands7th of 81.1%Show ranking
Battery brands4th of 64.2%Show ranking
Hair clipper brands8th of 91%Show ranking
Electric shaver brands6th of 64.4%Show ranking
Massage chair brands9th of 90.77%Show ranking
Fan coil brands2nd of 743.8%Show ranking
Toaster oven brands6th of 72.1%Show ranking
Epilator brands3rd of 51.5%Show ranking
Bread maker brands2nd of 622.4%Show ranking
Body trimmer brands3rd of 62%Show ranking
Heat pump brands7th of 95.6%Show ranking
Creator with pink hair and a pink jacket

Is Panasonic your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.