Brandwave

Battery brands:Which brands are most popular in search?

In August 2026, Duracell was the most searched among battery brands worldwide, with an estimated 135K branded searches and 34.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Duracell34.4%
  2. Energizer28%
  3. Panasonic18.8%
  4. Renogy10.3%
  5. Varta8.4%
  6. Trojan<0.01%

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Share of SearchLeaderboard

Compare the battery brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among battery brands worldwide, by month

Share of Search by month for Duracell, Energizer, Panasonic, Renogy, Varta. The figures are in the table below the chart.

View monthly share of search table
MonthDuracellEnergizerPanasonicRenogyVartaTrojan
Oct 202529.5%19.8%36%8.8%5.9%<0.01%
Nov 202530.9%20.7%30.9%11.3%6.2%<0.01%
Dec 202538.8%21.3%25.8%7.8%6.4%<0.01%
Jan 202638.1%20.9%25.4%9.4%6.3%<0.01%
Feb 202638%20.9%25.5%9.3%6.3%<0.01%
Mar 202634.4%23.1%23.1%12.6%6.9%<0.01%
Apr 202637.5%20.6%20.6%13.8%7.5%<0.01%
May 202637.5%20.6%20.6%13.8%7.5%<0.01%
Jun 202637.5%20.6%20.6%13.8%7.5%<0.01%
Jul 202636.9%20.2%20.2%13.5%9.1%<0.01%
Aug 202634.4%28%18.8%10.3%8.4%<0.01%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Duracell

    34.4%

    Held 1st. 135K estimated branded searches, 0% vs prior month. Share -2.5 points.

  2. Held 2nd. 110K estimated branded searches, +48.6% vs prior month. Share +7.8 points.

  3. 3.Panasonic

    18.8%

    Held 3rd. 74K estimated branded searches, 0% vs prior month. Share -1.4 points.

  4. 4.Renogy

    10.3%

    Held 4th. 40.5K estimated branded searches, -18.2% vs prior month. Share -3.2 points.

  5. 5.Varta

    8.4%

    Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share -0.6 points.

  6. 6.Trojan

    <0.01%

    Held 6th. 30 estimated branded searches, +50% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among battery brands worldwide?

In August 2026, Duracell was the most searched among battery brands worldwide, with an estimated 135K branded searches and 34.4% estimated Share of Search within this set. Energizer is in 2nd place, 6.4 percentage points behind at 28% Share of Search.

Global battery brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Duracell29.5% → 34.4%38.8%Dec 202529.5%Oct 20252nd → 1st
Energizer19.8% → 28%28%Aug 202619.8%Oct 20253rd → 2nd
Panasonic36% → 18.8%36%Oct 202518.8%Aug 20261st → 3rd
Renogy8.8% → 10.3%13.8%Apr 20267.8%Dec 20254th
Varta5.9% → 8.4%9.1%Jul 20265.9%Oct 20255th
Trojan<0.01%<0.01%Feb 2026<0.01%Oct 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Duracell’s estimated Share of Search among battery brands worldwide increased from 29.5% to 34.4%.
  • Across the 11 months ending August 2026, Energizer’s estimated Share of Search among battery brands worldwide increased from 19.8% to 28%.
  • Across the 11 months ending August 2026, Panasonic’s estimated Share of Search among battery brands worldwide decreased from 36% to 18.8%.
  • Across the 11 months ending August 2026, Renogy’s estimated Share of Search among battery brands worldwide increased from 8.8% to 10.3%.
  • Across the 11 months ending August 2026, Varta’s estimated Share of Search among battery brands worldwide increased from 5.9% to 8.4%.
  • Across the 11 months ending August 2026, Duracell’s estimated Share of Search among battery brands worldwide peaked at 38.8% in December 2025 and was lowest at 29.5% in October 2025.
  • Across the 11 months ending August 2026, Renogy’s estimated Share of Search among battery brands worldwide peaked at 13.8% in April 2026 and was lowest at 7.8% in December 2025.
  • Across the 11 months ending August 2026, Varta’s estimated Share of Search among battery brands worldwide peaked at 9.1% in July 2026 and was lowest at 5.9% in October 2025.
  • Across the 11 months ending August 2026, Duracell rose from 2nd to 1st among battery brands worldwide.
  • Across the 11 months ending August 2026, Energizer rose from 3rd to 2nd among battery brands worldwide.
  • Across the 11 months ending August 2026, Panasonic fell from 1st to 3rd among battery brands worldwide.
  • Across the 11 months ending August 2026, Trojan held steady: its estimated Share of Search among battery brands worldwide moved less than 0.5 percentage points.

How did search popularity change for battery brands worldwide in August 2026?

  1. In August 2026, Energizer gained estimated Share of Search among battery brands worldwide, from 20.2% to 28%.

  2. In August 2026, Renogy lost estimated Share of Search among battery brands worldwide, from 13.5% to 10.3%.

  3. In August 2026, Duracell lost estimated Share of Search among battery brands worldwide, from 36.9% to 34.4%.

  4. In August 2026, Panasonic lost estimated Share of Search among battery brands worldwide, from 20.2% to 18.8%.

  5. In August 2026, Varta lost estimated Share of Search among battery brands worldwide, from 9.1% to 8.4%.

  6. Estimated monthly branded searches for Trojan worldwide rose 200% over 11 measured months, from 10 to 30 in August 2026.

How the Brand Demand Index is measured

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