Brandwave

How popular isTrojan Battery?

In October 2026, people searched for Trojan Battery by name about 8,800 times worldwide, a 34.8% decrease from the previous year. These searches made up 3.1% of all global battery brand searches, placing Trojan Battery fifth out of six brands. When we asked both ChatGPT and Google AI Overviews about battery brands, Trojan Battery did not appear in any of the answers.

Search and AI answers in October 2026

Trojan Battery is the fifth most searched of 6 competitors and not named in the AI answers we collected.

  1. DuracellShare of searches 47.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. EnergizerShare of searches 31.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. VartaShare of searches 11.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. PanasonicShare of searches 4.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. Trojan BatteryShare of searches 3.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top battery brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Trojan Battery did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Energizer1st
  2. Duracell2nd
  3. Panasonic3rd
  4. Varta–
  5. Trojan Battery–
  6. Renogy–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Energizer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Duracell4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Panasonic4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Varta0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Trojan Battery0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Renogy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about battery brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

How often do people search for Trojan Battery compared with other battery brands worldwide?

Trojan Battery against battery brands worldwide, by month

Share of searches by month for Duracell, Energizer, Varta, Panasonic, Trojan Battery, Renogy. The figures are in the table below the chart.

View monthly share of searches table
MonthDuracellEnergizerVartaPanasonicTrojan BatteryRenogy
Nov 202547.4%31.8%9.5%4.2%4.7%2.3%
Dec 202553%29.1%8.7%3.9%3.5%1.7%
Jan 202652.7%28.9%8.7%3.2%4.9%1.7%
Feb 202650.6%27.7%8.3%3.7%7.6%2%
Mar 202645.3%30.4%9.1%3.3%9.7%2.2%
Apr 202648%26.3%9.6%3.5%10.2%2.3%
May 202650%27.4%10%3.7%6.5%2.4%
Jun 202651%28%10.2%3.7%4.5%2.5%
Jul 202649.9%27.3%12.2%3.7%4.4%2.4%
Aug 202643.8%35.7%10.7%3.2%4.4%2.1%
Sep 202648.8%32.7%9.8%3.6%3.3%2%
Oct 202647.2%31.6%11.6%4.2%3.1%2.3%

  1. 1.Duracell

    47.2%

    Held 1st. 135K estimated branded searches, 0% vs prior month. Share -1.6 points.

  2. 2.Energizer

    31.6%

    Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share -1.1 points.

  3. 3.Varta

    11.6%

    Held 3rd. 33.1K estimated branded searches, +22.1% vs prior month. Share +1.8 points.

  4. 4.Panasonic

    4.2%

    Held 4th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.7 points.

  5. 5.Trojan Battery

    3.1%

    Held 5th. 8.8K estimated branded searches, -2.2% vs prior month. Share -0.2 points.

  6. 6.Renogy

    2.3%

    Held 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.4 points.

Panasonic and Renogy sell other things too, so only their searches that name this product count here, like “panasonic batteries”.

Compare popularity between Trojan Battery and its closest rivals

Every comparison with Trojan Battery

5 comparisons

How has branded search demand for Trojan Battery changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Trojan Battery worldwide fell from 13.5K to 8.8K.
  • Across the 12 months ending October 2026, Trojan Battery’s share of searches among battery brands worldwide decreased from 4.7% to 3.1%.
  • Across the 12 months ending October 2026, Trojan Battery’s share of searches among battery brands worldwide peaked at 10.2% in April 2026 and was lowest at 3.1% in October 2026.
  • Across the 12 months ending October 2026, Trojan Battery fell from 4th to 5th among battery brands worldwide.

How did search popularity change for battery brands worldwide in October 2026?

5 changes

  1. In October 2026, Varta gained share of searches among battery brands worldwide, from 9.8% to 11.6%.

  2. In October 2026, Panasonic gained share of searches among battery brands worldwide, from 3.6% to 4.2%.

  3. In October 2026, Duracell lost share of searches among battery brands worldwide, from 48.8% to 47.2%.

  4. In October 2026, Energizer lost share of searches among battery brands worldwide, from 32.7% to 31.6%.

  5. Trojan Battery’s share of searches among battery brands worldwide has lost ground for 3 months in a row, from 4.4% to 3.1% in October 2026.

How are Trojan Battery’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Trojan Battery’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • trojan battery
  • trojan golf cart batteries

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How the Brand Demand Index is measured

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