Brandwave

How popular isPanasonic in search?

In August 2026, there were an estimated 74K branded searches for Panasonic worldwide which is down 55.2% over the last 11 months. Panasonic holds 5.5% estimated Share of Search among bread maker brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Breville62.8%
  2. Cuisinart14.9%
  3. Zojirushi10%
  4. Sunbeam6.7%
  5. Panasonic5.5%
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Which bread maker brands compete with Panasonic?

Panasonic against bread maker brands worldwide, by month

Share of Search by month for Breville, Cuisinart, Zojirushi, Sunbeam, Panasonic. The figures are in the table below the chart.

View monthly share of search table
MonthBrevilleCuisinartZojirushiSunbeamPanasonic
Oct 202559.1%14.5%7.9%6.5%11.9%
Nov 202567.2%14.9%6.7%4.5%6.7%
Dec 202566.9%14.9%8.2%4.5%5.5%
Jan 202663.3%14.7%9.9%5.4%6.6%
Feb 202663.3%13.8%9.2%6.2%7.5%
Mar 202660.9%16%8.7%7.2%7.2%
Apr 202663.6%13.7%9.1%7.5%6.1%
May 202661.8%16.2%8.8%7.3%5.9%
Jun 202664.7%13.8%9.2%6.2%6.2%
Jul 202664.9%15.4%8.4%5.7%5.7%
Aug 202662.8%14.9%10%6.7%5.5%
Sep 2026—————
  1. 1.Breville

    62.8%

    Held 1st. 845K estimated branded searches, -0.32% vs prior month. Share -2.1 points.

  2. 2.Cuisinart

    14.9%

    Held 2nd. 201K estimated branded searches, 0% vs prior month. Share -0.4 points.

  3. Held 3rd. 135K estimated branded searches, +22.7% vs prior month. Share +1.6 points.

  4. 4.Sunbeam

    6.7%

    Moved from 5th to 4th. 90.5K estimated branded searches, +22.3% vs prior month. Share +1.1 points.

  5. 5.Panasonic

    5.5%

    Moved from 4th to 5th. 74K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between Panasonic and its closest rivals

How has branded search demand for Panasonic changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Panasonic worldwide fell from 165K to 74K.
  • Across the 11 months ending August 2026, Panasonic’s estimated Share of Search among bread maker brands worldwide decreased from 11.9% to 5.5%.
  • Across the 11 months ending August 2026, Panasonic’s estimated Share of Search among bread maker brands worldwide peaked at 11.9% in October 2025 and was lowest at 5.5% in December 2025.
  • Across the 11 months ending August 2026, Panasonic fell from 3rd to 5th among bread maker brands worldwide.

How did search popularity change for bread maker brands worldwide in August 2026?

  1. In August 2026, Sunbeam overtook Panasonic to rank 4th among bread maker brands worldwide, at 6.7%.

  2. In August 2026, Zojirushi gained estimated Share of Search among bread maker brands worldwide, from 8.4% to 10%.

  3. In August 2026, Breville lost estimated Share of Search among bread maker brands worldwide, from 64.9% to 62.8%.

  4. Estimated monthly branded searches for Panasonic worldwide fell 55.2% over 11 measured months, from 165K to 74K in August 2026.

Where does Panasonic compete?

Panasonic is ranked in ten competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Camera brands5th of 51.7%Show ranking
Water flosser brands4th of 53.3%Show ranking
Irons6th of 63.7%Show ranking
Microwave brands4th of 54%Show ranking
Beard trimmer brands4th of 54.9%Show ranking
Epilator brands3rd of 55.3%Show ranking
Bread maker brands5th of 55.5%Shown above
Air conditioner brands4th of 56.5%Show ranking
Heat pump brands3rd of 511.6%Show ranking
Battery brands3rd of 618.8%Show ranking

How is Panasonic measured?

Brandwave collects information about searches that people make online using Panasonic’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • panasonic tv

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How the Brand Demand Index is measured

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Is Panasonic your brand?

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