Brandwave

Panasonic vs StyleCraft:Which is more popular?

In September 2026, StyleCraft had more branded searches than Panasonic among hair clipper brands worldwide. StyleCraft had about 14,800 branded searches, while Panasonic had 2,400. StyleCraft made up 2.6% of all hair clipper brand searches we track, and Panasonic accounted for 0.43%. When we asked ChatGPT and Google AI Overviews about hair clipper brands, Panasonic appeared in two of the five answers and StyleCraft in one. Panasonic was mentioned before StyleCraft in every answer that named either.

Among hair clipper brands worldwide in September 2026

Who do people search for more?

StyleCraft, about 6 searches for every 1 for Panasonic

StyleCraft 14.8K searchesPanasonic 2.4K searches

Who does AI mention more?

Panasonic, mentioned in 2 of 5 answers, StyleCraft in 1

Panasonic in 2 of 5StyleCraft in 1 of 5

Who does AI recommend more?

Panasonic, named ahead of StyleCraft in 2 of 2 answers

Panasonic first in 2StyleCraft never first

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Top hair clipper brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Panasonic was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. StyleCraft was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Panasonic was listed before StyleCraft in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wahl1st
  2. Andis2nd
  3. BaBylissPRO3rd
  4. Philips Norelco4th
  5. Panasonic5th
  6. JRL6th
  7. StyleCraft7th
  8. Remington8th
  9. Braun–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wahl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Andis5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BaBylissPRO4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Philips Norelco3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Panasonic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JRL1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • StyleCraft1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Remington1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Braun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hair clipper brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Panasonic or StyleCraft more popular in search?

This chart shows how often people search Google for Panasonic and StyleCraft by name. Each line represents a brand's share of searches for all nine hair clipper brands we track, month by month, from English-language searches worldwide.

Panasonic and StyleCraft among hair clipper brands worldwide, by month

Share of searches by month for StyleCraft, Panasonic. The figures are in the table below the chart.

View monthly share of searches table
MonthBaBylissPROWahlAndisPhilips NorelcoJRLStyleCraftBraunPanasonicRemington
Oct 202540.9%21.9%16.4%9.6%6.5%2.3%1.6%0.38%0.38%
Nov 202543.7%21.1%14%10.3%5.8%2.5%1.7%0.4%0.4%
Dec 202546.5%19.9%13.4%10.9%5%2.2%1.5%0.29%0.35%
Jan 202641.5%23.8%13%9.7%6.7%2.9%1.6%0.39%0.39%
Feb 202643.4%22.9%12.1%10.3%7%2.5%1.1%0.41%0.32%
Mar 202643.2%21.8%12.9%10.2%7%3.1%0.91%0.41%0.41%
Apr 202645.3%21.2%12.5%10.7%6%2.6%0.78%0.42%0.42%
May 202645.4%21.7%12.2%10.6%6%2.6%0.63%0.42%0.42%
Jun 202641.7%23.9%12%11.7%6.6%2.3%0.85%0.46%0.46%
Jul 202645.8%21.5%11.1%10.8%6.1%2.6%1.2%0.43%0.43%
Aug 202644.5%21.7%10.7%12.8%5.9%2.6%1.1%0.41%0.41%
Sep 202645.4%22.3%11%10.7%6%2.6%1.2%0.43%0.43%

How has the Panasonic and StyleCraft comparison changed over the last 12 months?

3 findings
  • StyleCraft was ahead of Panasonic in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Panasonic’s share of searches among hair clipper brands worldwide moved from 0.38% to 0.43%, and its estimated monthly branded searches held steady at 2.4K.
  • Across the 12 months ending September 2026, StyleCraft’s share of searches among hair clipper brands worldwide moved from 2.3% to 2.6%, and its estimated monthly branded searches held steady at 14.8K.

How did search popularity change for hair clipper brands worldwide in September 2026?

0 changes

Neither Panasonic nor StyleCraft moved beyond provider rounding among hair clipper brands in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Panasonic’s and StyleCraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Panasonic

1 branded search term

  • panasonic hair clipper

StyleCraft

1 branded search term

  • stylecraft clippers

How the Brand Demand Index is measured

Other head-to-heads among hair clipper brands

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