Brandwave

How popular isPanasonic?

In September 2026, people searched for Panasonic by name about 1 million times worldwide, an 8.4% decrease from the previous year. These searches made up 0.43% of all global hair clipper brand searches, placing Panasonic eighth out of nine brands. When we asked both ChatGPT and Google AI Overviews about hair clipper brands, Panasonic appeared in two of the five answers and was the fifth most recommended of the nine.

Search and AI answers in September 2026

Panasonic is the eighth most searched of 9 competitors and the fifth most recommended in AI answers.

  1. BaBylissPROShare of searches 45.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. WahlShare of searches 22.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. AndisShare of searches 11%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. Philips NorelcoShare of searches 10.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. PanasonicShare of searches 0.43%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th

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Top hair clipper brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Panasonic was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Panasonic is the fifth most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wahl1st
  2. Andis2nd
  3. BaBylissPRO3rd
  4. Philips Norelco4th
  5. Panasonic5th
  6. JRL6th
  7. StyleCraft7th
  8. Remington8th
  9. Braun–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wahl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Andis5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BaBylissPRO4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Philips Norelco3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Panasonic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JRL1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • StyleCraft1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Remington1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Braun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hair clipper brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which hair clipper brands compete with Panasonic?

Panasonic against hair clipper brands worldwide, by month

Share of searches by month for BaBylissPRO, Wahl, Andis, Philips Norelco, JRL, StyleCraft, Panasonic. The figures are in the table below the chart.

View monthly share of searches table
MonthBaBylissPROWahlAndisPhilips NorelcoJRLStyleCraftBraunPanasonicRemington
Oct 202540.9%21.9%16.4%9.6%6.5%2.3%1.6%0.38%0.38%
Nov 202543.7%21.1%14%10.3%5.8%2.5%1.7%0.4%0.4%
Dec 202546.5%19.9%13.4%10.9%5%2.2%1.5%0.29%0.35%
Jan 202641.5%23.8%13%9.7%6.7%2.9%1.6%0.39%0.39%
Feb 202643.4%22.9%12.1%10.3%7%2.5%1.1%0.41%0.32%
Mar 202643.2%21.8%12.9%10.2%7%3.1%0.91%0.41%0.41%
Apr 202645.3%21.2%12.5%10.7%6%2.6%0.78%0.42%0.42%
May 202645.4%21.7%12.2%10.6%6%2.6%0.63%0.42%0.42%
Jun 202641.7%23.9%12%11.7%6.6%2.3%0.85%0.46%0.46%
Jul 202645.8%21.5%11.1%10.8%6.1%2.6%1.2%0.43%0.43%
Aug 202644.5%21.7%10.7%12.8%5.9%2.6%1.1%0.41%0.41%
Sep 202645.4%22.3%11%10.7%6%2.6%1.2%0.43%0.43%
  1. Held 1st. 256K estimated branded searches, -0.85% vs prior month. Share +0.9 points.

  2. 2.Wahl

    22.3%

    Held 2nd. 126K estimated branded searches, 0% vs prior month. Share +0.6 points.

  3. 3.Andis

    11%

    Moved from 4th to 3rd. 61.8K estimated branded searches, -0.48% vs prior month. Share +0.3 points.

  4. Moved from 3rd to 4th. 60.5K estimated branded searches, -18.2% vs prior month. Share -2 points.

  5. 5.JRL

    6%

    Held 5th. 34K estimated branded searches, 0% vs prior month. Share +0.2 points.

  6. Held 6th. 14.8K estimated branded searches, 0% vs prior month. Share +0.1 points.

  7. 7.Braun

    1.2%

    Held 7th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Panasonic

    0.43%

    Held 8th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.Remington

    0.43%

    Held 9th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Panasonic and its closest rivals

Every comparison with Panasonic

73 comparisons

How has branded search demand for Panasonic changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Panasonic worldwide fell from 1.1M to 1M.
  • Across the 12 months ending September 2026, Panasonic’s share of searches among hair clipper brands worldwide held steady, from 0.38% to 0.43%.

How did search popularity change for hair clipper brands worldwide in September 2026?

6 changes
  1. In September 2026, BaBylissPRO gained share of searches among hair clipper brands worldwide, from 44.5% to 45.4%.

  2. In September 2026, Wahl gained share of searches among hair clipper brands worldwide, from 21.7% to 22.3%.

  3. In September 2026, Philips Norelco lost share of searches among hair clipper brands worldwide, from 12.8% to 10.7%.

  4. In September 2026, Andis rose from 4th to 3rd among hair clipper brands worldwide.

  5. Estimated monthly branded searches for Braun worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

  6. Estimated monthly branded searches for JRL worldwide fell 17.8% over 12 measured months, from 41.3K to 34K in September 2026.

How are Panasonic’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Panasonic’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • panasonic
  • panasonic air conditioner
  • panasonic hair clipper
  • panasonic microwave
  • panasonic tv

Do you work for Panasonic? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Panasonic compete?

Panasonic is ranked in 19 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Surround sound system brands3rd of 1010.2%Show ranking
Soundbar brands3rd of 89.3%Show ranking
Camera brands4th of 812.8%Show ranking
TV brands3rd of 715.7%Show ranking
Fan coil brands2nd of 722%Show ranking
Toaster oven brands2nd of 724.5%Show ranking
Air conditioner brands1st of 841.4%Show ranking
Water flosser brands1st of 537.2%Show ranking
Steam iron brands1st of 840.8%Show ranking
Body trimmer brands1st of 641.2%Show ranking
Microwave brands1st of 855%Show ranking
Shaver and razor brands1st of 748.4%Show ranking
Heat pump brands1st of 954.5%Show ranking
Bread maker brands1st of 657.2%Show ranking
Massage chair brands1st of 969.4%Show ranking
Epilator brands1st of 571.5%Show ranking
Battery brands1st of 673.4%Show ranking
AAA rechargeable batteries brands1st of 378.5%Show ranking
Hair clipper brands8th of 90.43%Shown above
Creator with pink hair and a pink jacket

Is Panasonic your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.