Brandwave

How popular isCuisinart?

In September 2026, people searched for Cuisinart by name about 226,000 times worldwide, a 16.6% decrease from the previous year. These searches made up 1.2% of all global pancake maker brand searches, placing Cuisinart fourth out of nine brands. When we asked both ChatGPT and Google AI Overviews about pancake maker brands, Cuisinart appeared in two of the five answers and was the fourth most recommended of the nine.

Search and AI answers in September 2026

Cuisinart is the fourth most searched of 9 competitors and the fourth most recommended in AI answers.

  1. TefalShare of searches 66.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. BrevilleShare of searches 19.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. Russell HobbsShare of searches 10.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. CuisinartShare of searches 1.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  5. LakelandShare of searches 0.79%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+4 more

Cuisinart website (opens in a new tab)

Follow Cuisinart and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top pancake maker brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cuisinart was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Cuisinart is the fourth most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Presto1st
  2. Zojirushi2nd
  3. Dash3rd
  4. Cuisinart4th
  5. Ninja5th
  6. Tefal–
  7. Breville–
  8. Russell Hobbs–
  9. Lakeland–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dash4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Presto3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cuisinart2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zojirushi2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ninja1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tefal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Breville0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Russell Hobbs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lakeland0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pancake maker brands

5 answers

  • Asked ChatGPT

    “Which pancake maker brand should I buy?”

    1. 1Presto
    2. 2Zojirushi

  • Asked ChatGPT

    “What are the best pancake maker brands?”

    1. 1Presto
    2. 2Zojirushi
    3. 3Dash
    4. 4Cuisinart
    5. 5Ninja

  • Asked ChatGPT

    “What's the best pancake maker brand for easy breakfasts?”

    1. 1Presto
    2. 2Dash
    3. 3Cuisinart

  • Searched Google, AI Overview

    “pancake maker”

    1. 1Dash

  • Searched Google, AI Overview

    “electric pancake maker”

    1. 1Dash

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which pancake maker brands compete with Cuisinart?

Cuisinart against pancake maker brands worldwide, by month

Share of searches by month for Tefal, Breville, Russell Hobbs, Cuisinart. The figures are in the table below the chart.

View monthly share of searches table
MonthTefalBrevilleRussell HobbsCuisinartLakelandPrestoDashNinjaZojirushi
Oct 202566.1%15.3%15.3%1.1%1.1%0.75%0.15%0.11%0.05%
Nov 202567.3%18%12.1%0.89%1.1%0.32%0.13%0.05%0.05%
Dec 202562.3%20.9%14%1%1%0.37%0.22%0.04%0.07%
Jan 202668.3%15.8%12.9%1.2%1.2%0.35%0.19%0.06%0.06%
Feb 202668%16.1%13.1%0.97%1.2%0.29%0.22%0.06%0.06%
Mar 202668.1%16.1%13.1%1.2%0.79%0.29%0.39%0.04%0.06%
Apr 202665.5%18.9%12.7%1.4%0.93%0.34%0.21%0.03%0.05%
May 202667%16.5%11%1.2%0.66%0.44%0.46%2.7%0.07%
Jun 202663.8%18.8%12.6%1.4%0.75%0.41%0.17%2.1%0.05%
Jul 202661%21.1%14.1%1.5%0.84%0.45%0.22%0.69%0.07%
Aug 202665.9%18.6%12.5%1.4%0.91%0.4%0.2%0.08%0.07%
Sep 202666.9%19.7%10.8%1.2%0.79%0.29%0.16%0.06%0.05%

  1. 1.Tefal

    66.9%

    Held 1st. 560K estimated branded searches, +17.2% vs prior month. Share +1 points.

  2. 2.Breville

    19.7%

    Held 2nd. 165K estimated branded searches, +22.2% vs prior month. Share +1.1 points.

  3. 3.Russell Hobbs

    10.8%

    Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share -1.7 points.

  4. 4.Cuisinart

    1.2%

    Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Lakeland

    0.79%

    Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Presto

    0.29%

    Held 6th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.1 points.

  7. 7.Dash

    0.16%

    Held 7th. 1.3K estimated branded searches, -10.9% vs prior month. Share 0 points.

  8. 8.Ninja

    0.06%

    Held 8th. 480 estimated branded searches, -18.6% vs prior month. Share 0 points.

  9. 9.Zojirushi

    0.05%

    Held 9th. 390 estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare popularity between Cuisinart and its closest rivals

Every comparison with Cuisinart

95 comparisons

How has branded search demand for Cuisinart changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Cuisinart worldwide fell from 272K to 226K.
  • Across the 12 months ending September 2026, Cuisinart’s share of searches among pancake maker brands worldwide held steady, from 1.1% to 1.2%.

How did search popularity change for pancake maker brands worldwide in September 2026?

6 changes

  1. In September 2026, Breville gained share of searches among pancake maker brands worldwide, from 18.6% to 19.7%.

  2. In September 2026, Tefal gained share of searches among pancake maker brands worldwide, from 65.9% to 66.9%.

  3. In September 2026, Russell Hobbs lost share of searches among pancake maker brands worldwide, from 12.5% to 10.8%.

  4. Ninja’s share of searches among pancake maker brands worldwide has lost ground for 3 months in a row, from 2.1% to 0.06% in September 2026.

  5. Estimated monthly branded searches for Presto worldwide fell 63.5% over 12 measured months, from 6.6K to 2.4K in September 2026.

  6. Estimated monthly branded searches for Lakeland worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

How are Cuisinart’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Cuisinart’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • cuisinart
  • cuisinart bread maker
  • cuisinart dutch oven
  • cuisinart food processor
  • cuisinart griddle

Do you work for Cuisinart? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Cuisinart compete?

Cuisinart is ranked in 46 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Small kitchen appliance brands8th of 122.8%Show ranking
Coffee maker brands7th of 103%Show ranking
Ice cream maker brands4th of 65.8%Show ranking
Toaster oven brands5th of 75.9%Show ranking
Stick blender brands6th of 75%Show ranking
Electric kettle brands3rd of 86.8%Show ranking
Measuring cups brands3rd of 75.4%Show ranking
Stand mixer brands5th of 85.6%Show ranking
Pasta maker brands4th of 76.9%Show ranking
Crock pot brands3rd of 67%Show ranking
Hand mixer brands3rd of 67.7%Show ranking
Pots and pans brands3rd of 97%Show ranking
Can opener brands4th of 59.2%Show ranking
Hand blender brands3rd of 79.6%Show ranking
BBQ tool brands3rd of 68.1%Show ranking
Turkey roaster brands2nd of 48.9%Show ranking
Roasting pan brands2nd of 68.9%Show ranking
Food processor brands2nd of 511.9%Show ranking
Burr grinder brands2nd of 711.7%Show ranking
Salad spinner brands2nd of 412.5%Show ranking
Box grater brands2nd of 312.5%Show ranking
Bread maker brands2nd of 613.8%Show ranking
Toaster brands3rd of 710.7%Show ranking
Portable grill brands4th of 711.1%Show ranking
Mini chopper brands2nd of 413.4%Show ranking
Knife set brands2nd of 1111.5%Show ranking
Tea kettle brands3rd of 612.1%Show ranking
Grill brush brands2nd of 913.3%Show ranking
Ceramic cookware brands3rd of 613.6%Show ranking
Slow cooker brands3rd of 713.7%Show ranking
Portable BBQ brands3rd of 514.6%Show ranking
Grill mat brands2nd of 514.6%Show ranking
Pancake maker brands4th of 91.2%Shown above
Mixing bowls brands1st of 528.6%Show ranking
Food dehydrator brands2nd of 631.7%Show ranking
Pizza stone brands2nd of 725.2%Show ranking
Crepe maker brands1st of 632.5%Show ranking
Pizza peel brands1st of 726.7%Show ranking
Meat slicer brands2nd of 733.4%Show ranking
Pasta attachment brands2nd of 329.5%Show ranking
Waffle iron brands1st of 441.9%Show ranking
Belgian waffle maker brands1st of 542.3%Show ranking
Egg cooker brands1st of 446.4%Show ranking
Food scale brands1st of 648.1%Show ranking
Pizza cutter brands1st of 447.3%Show ranking
Dutch oven brands5th of 111.8%Show ranking
Creator with pink hair and a pink jacket

Is Cuisinart your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free