Brandwave

Portable BBQ brands:Which are searched most?

In September 2026, Weber was the most searched among portable BBQ brands worldwide, with an estimated 652K branded searches and 85.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Weber85.2%
  2. Napoleon14.2%
  3. Gasmate0.57%

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Share of SearchLeaderboard

Compare the portable BBQ brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among portable BBQ brands worldwide, by month

Share of Search by month for Weber, Napoleon. The figures are in the table below the chart.

View monthly share of search table
MonthWeberNapoleonGasmate
Oct 202586.8%12.4%0.78%
Nov 202587.8%11.6%0.64%
Dec 202588.8%10.5%0.72%
Jan 202687.6%11.6%0.78%
Feb 202685.6%13.9%0.5%
Mar 202680.2%19.4%0.37%
Apr 202678.4%21.3%0.26%
May 202679.2%20.6%0.19%
Jun 202677.7%22%0.26%
Jul 202679%20.6%0.35%
Aug 202682.7%16.9%0.42%
Sep 202685.2%14.2%0.57%

This month’s ranking, September 2026

  1. 1.Weber

    85.2%

    Held 1st. 652K estimated branded searches, -25.3% vs prior month. Share +2.6 points.

  2. 2.Napoleon

    14.2%

    Held 2nd. 109K estimated branded searches, -39.2% vs prior month. Share -2.7 points.

  3. 3.Gasmate

    0.57%

    Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among portable BBQ brands worldwide?

In September 2026, Weber was the most searched among portable BBQ brands worldwide, with an estimated 652K branded searches and 85.2% estimated Share of Search within this set. Napoleon is in 2nd place, 71 percentage points behind at 14.2% Share of Search.

Global portable BBQ brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Weber86.8% → 85.2%88.8%Dec 202577.7%Jun 20261st
Napoleon12.4% → 14.2%22%Jun 202610.5%Dec 20252nd
Gasmate0.78% → 0.57%0.78%Jan 20260.19%May 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Weber’s estimated Share of Search among portable BBQ brands worldwide decreased from 86.8% to 85.2%.
  • Across the 12 months ending September 2026, Napoleon’s estimated Share of Search among portable BBQ brands worldwide increased from 12.4% to 14.2%.
  • Across the 12 months ending September 2026, Weber’s estimated Share of Search among portable BBQ brands worldwide peaked at 88.8% in December 2025 and was lowest at 77.7% in June 2026.
  • Across the 12 months ending September 2026, Napoleon’s estimated Share of Search among portable BBQ brands worldwide peaked at 22% in June 2026 and was lowest at 10.5% in December 2025.
  • Across the 12 months ending September 2026, Gasmate held steady: its estimated Share of Search among portable BBQ brands worldwide moved less than 0.5 percentage points.

How did search popularity change for portable BBQ brands worldwide in September 2026?

  1. In September 2026, Weber gained estimated Share of Search among portable BBQ brands worldwide, from 82.7% to 85.2%.

  2. In September 2026, Napoleon lost estimated Share of Search among portable BBQ brands worldwide, from 16.9% to 14.2%.

  3. Estimated monthly branded searches for Gasmate worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

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