Brandwave

How popular isCuisinart in search?

In September 2026, there were an estimated 213K branded searches for Cuisinart worldwide which is down 16.9% over the last 12 months. Cuisinart holds 5.4% estimated Share of Search among stick blender brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. KitchenAid41.6%
  2. Smeg29.8%
  3. Kenwood12.9%
  4. Vitamix9.9%
  5. Cuisinart5.4%
  6. Braun0.4%
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Which stick blender brands compete with Cuisinart?

Cuisinart against stick blender brands worldwide, by month

Share of Search by month for KitchenAid, Smeg, Kenwood, Vitamix, Cuisinart. The figures are in the table below the chart.

View monthly share of search table
MonthKitchenAidSmegKenwoodVitamixCuisinartBraun
Oct 202547.7%23.8%14.5%8.3%5.2%0.39%
Nov 202554%20.2%12.3%7.7%5.5%0.33%
Dec 202556.1%20.3%10.9%6.8%5.6%0.34%
Jan 202645.2%27.2%11.9%9.1%6.1%0.45%
Feb 202644.4%27.4%14.3%8.5%5%0.45%
Mar 202643.3%25.7%16.2%8.7%5.8%0.42%
Apr 202645.8%23.2%14.9%10.5%5.1%0.46%
May 202642.5%24.5%14.9%11.1%6.6%0.4%
Jun 202643.7%23.4%14.8%11.4%6.2%0.45%
Jul 202642.6%25.9%13.7%10.5%7%0.42%
Aug 202641.7%26.1%13.5%11.5%6.9%0.41%
Sep 202641.6%29.8%12.9%9.9%5.4%0.4%
  1. 1.KitchenAid

    41.6%

    Held 1st. 1.3M estimated branded searches, +4.5% vs prior month. Share 0 points.

  2. 2.Smeg

    29.8%

    Held 2nd. 914K estimated branded searches, +19.6% vs prior month. Share +3.8 points.

  3. 3.Kenwood

    12.9%

    Held 3rd. 394K estimated branded searches, 0% vs prior month. Share -0.6 points.

  4. 4.Vitamix

    9.9%

    Held 4th. 302K estimated branded searches, -10.6% vs prior month. Share -1.7 points.

  5. 5.Cuisinart

    5.4%

    Held 5th. 165K estimated branded searches, -17.9% vs prior month. Share -1.5 points.

  6. 6.Braun

    0.4%

    Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Cuisinart and its closest rivals

How has branded search demand for Cuisinart changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Cuisinart worldwide fell from 256K to 213K.
  • Across the 12 months ending September 2026, Cuisinart’s estimated Share of Search among stick blender brands worldwide peaked at 7% in July 2026 and was lowest at 5% in February 2026.

How did search popularity change for stick blender brands worldwide in September 2026?

  1. In September 2026, Smeg gained estimated Share of Search among stick blender brands worldwide, from 26.1% to 29.8%.

  2. In September 2026, Vitamix lost estimated Share of Search among stick blender brands worldwide, from 11.5% to 9.9%.

  3. In September 2026, Cuisinart lost estimated Share of Search among stick blender brands worldwide, from 6.9% to 5.4%.

  4. In September 2026, Kenwood lost estimated Share of Search among stick blender brands worldwide, from 13.5% to 12.9%.

  5. KitchenAid’s estimated Share of Search among stick blender brands worldwide has lost ground for 3 months in a row, from 43.7% to 41.6% in September 2026.

  6. Estimated monthly branded searches for Braun worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

Where does Cuisinart compete?

Cuisinart is ranked in 41 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Coffee maker brands5th of 83.3%Show ranking
Toaster oven brands5th of 65.9%Show ranking
Ice cream maker brands4th of 56.5%Show ranking
Stick blender brands5th of 65.4%Shown above
Measuring cups brands3rd of 65.7%Show ranking
Pasta maker brands4th of 57%Show ranking
Hand mixer brands3rd of 57.9%Show ranking
Can opener brands4th of 59.2%Show ranking
Hand blender brands3rd of 79.6%Show ranking
BBQ tool brands3rd of 68.1%Show ranking
Pots and pans brands2nd of 78.3%Show ranking
Roasting pan brands2nd of 68.9%Show ranking
Food processor brands2nd of 511.9%Show ranking
Turkey roaster brands2nd of 39.3%Show ranking
Crock pot brands2nd of 411.8%Show ranking
Salad spinner brands2nd of 412.5%Show ranking
Box grater brands2nd of 312.5%Show ranking
Burr grinder brands2nd of 312.5%Show ranking
Mini chopper brands2nd of 313.4%Show ranking
Bread maker brands2nd of 514.5%Show ranking
Water kettle brands2nd of 314.9%Show ranking
Knife set brands2nd of 612.1%Show ranking
Portable grill brands3rd of 612.4%Show ranking
Belgian waffle maker brands2nd of 416.2%Show ranking
Tea kettle brands3rd of 612.6%Show ranking
Grill brush brands2nd of 613.3%Show ranking
Grill mat brands2nd of 514.6%Show ranking
Meat slicer brands3rd of 325.8%Show ranking
Food dehydrator brands2nd of 531.9%Show ranking
Pizza stone brands2nd of 626.1%Show ranking
Pizza peel brands1st of 627%Show ranking
Crepe maker brands1st of 435.1%Show ranking
Pasta attachment brands2nd of 329.5%Show ranking
Mixing bowls brands1st of 437.5%Show ranking
Ceramic cookware brands2nd of 331.3%Show ranking
Waffle iron brands1st of 343.6%Show ranking
Food scale brands1st of 548.2%Show ranking
Egg cooker brands1st of 355.4%Show ranking
Pizza cutter brands1st of 447.3%Show ranking
Egg poacher brands1st of 462.8%Show ranking
Carving fork brands1st of 360%Show ranking

How is Cuisinart measured?

Brandwave collects information about searches that people make online using Cuisinart’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • cuisinart
  • cuisinart bread maker
  • cuisinart food processor

Do you work for Cuisinart? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Cuisinart your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.