Brandwave

How popular isCuisinart in search?

In September 2026, there were an estimated 213K branded searches for Cuisinart worldwide which is down 16.9% over the last 12 months. Cuisinart holds 8.3% estimated Share of Search among tea Kettle brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Smeg45.3%
  2. Breville34.3%
  3. ZWILLING9.6%
  4. Cuisinart8.3%
  5. Bodum1.6%
  6. Stagg0.87%
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Which tea Kettle brands compete with Cuisinart?

Cuisinart against tea Kettle brands worldwide, by month

Share of Search by month for Smeg, Breville, ZWILLING, Cuisinart. The figures are in the table below the chart.

View monthly share of search table
MonthSmegBrevilleZWILLINGCuisinartBodumStagg
Oct 202545.7%31.6%9.5%9.9%2.3%0.86%
Nov 202538%37.3%10.2%11.9%2%0.61%
Dec 202537.5%37%10.2%12.4%2%0.74%
Jan 202643.1%32.7%9.4%12%1.9%0.84%
Feb 202646%31.2%10.2%9.6%2%0.92%
Mar 202644.9%30.7%9.9%11.6%2%0.89%
Apr 202642.7%33.9%10.9%9.4%2.2%0.98%
May 202642.1%33.4%10.7%10.7%2.2%0.97%
Jun 202640.3%37%9.6%10%1.9%1.1%
Jul 202642.3%36.1%8.6%10.5%1.7%0.77%
Aug 202643%35.1%8.4%10.5%2.1%0.92%
Sep 202645.3%34.3%9.6%8.3%1.6%0.87%

  1. 1.Smeg

    45.3%

    Held 1st. 1.2M estimated branded searches, +12.1% vs prior month. Share +2.3 points.

  2. 2.Breville

    34.3%

    Held 2nd. 879K estimated branded searches, +4.1% vs prior month. Share -0.8 points.

  3. 3.ZWILLING

    9.6%

    Moved from 4th to 3rd. 247K estimated branded searches, +22.3% vs prior month. Share +1.2 points.

  4. 4.Cuisinart

    8.3%

    Moved from 3rd to 4th. 213K estimated branded searches, -16% vs prior month. Share -2.2 points.

  5. 5.Bodum

    1.6%

    Held 5th. 40.5K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  6. 6.Stagg

    0.87%

    Held 6th. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between Cuisinart and its closest rivals

Every comparison with Cuisinart

How has branded search demand for Cuisinart changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Cuisinart worldwide fell from 256K to 213K.
  • Across the 12 months ending September 2026, Cuisinart’s estimated Share of Search among tea Kettle brands worldwide decreased from 9.9% to 8.3%.
  • Across the 12 months ending September 2026, Cuisinart’s estimated Share of Search among tea Kettle brands worldwide peaked at 12.4% in December 2025 and was lowest at 8.3% in September 2026.
  • Across the 12 months ending September 2026, Cuisinart fell from 3rd to 4th among tea Kettle brands worldwide.

How did search popularity change for tea Kettle brands worldwide in September 2026?

  1. In September 2026, ZWILLING overtook Cuisinart to rank 3rd among tea Kettle brands worldwide, with 9.6% estimated Share of Search.

  2. In September 2026, Smeg gained estimated Share of Search among tea Kettle brands worldwide, from 43% to 45.3%.

  3. In September 2026, Cuisinart lost estimated Share of Search among tea Kettle brands worldwide, from 10.5% to 8.3%.

  4. In September 2026, Breville lost estimated Share of Search among tea Kettle brands worldwide, from 35.1% to 34.3%.

  5. Estimated monthly branded searches for Bodum worldwide fell 33.1% over 12 measured months, from 60.5K to 40.5K in September 2026.

Where does Cuisinart compete?

Cuisinart is ranked in 48 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Mixing Bowls brands3rd of 70.3%Show ranking
Salad Spinner brands5th of 80.32%Show ranking
Bread Knife brands4th of 60.37%Show ranking
Carving Fork brands2nd of 50.38%Show ranking
Oven Mitts brands6th of 80.88%Show ranking
Measuring Cups brands4th of 71.3%Show ranking
Egg Cooker brands5th of 82.1%Show ranking
Pasta Maker brands7th of 72.5%Show ranking
Toaster Oven brands7th of 73.3%Show ranking
Coffee maker brands5th of 83.4%Show ranking
Crock Pot brands5th of 73.6%Show ranking
Onion Chopper brands6th of 84%Show ranking
Ice cream maker brands5th of 54.9%Show ranking
Immersion Blender brands5th of 74.9%Show ranking
Hand Blender brands5th of 85%Show ranking
Grill Mat brands4th of 65.2%Show ranking
Bbq tool brands4th of 65.5%Show ranking
Meat Slicer brands4th of 55.6%Show ranking
Belgian Waffle Maker brands4th of 55.9%Show ranking
Pots And Pans brands4th of 76%Show ranking
Hand Mixer brands4th of 56%Show ranking
Roasting Pan brands4th of 76.1%Show ranking
Knife set brands4th of 86.1%Show ranking
Can Opener brands5th of 86.2%Show ranking
Stick Blender brands5th of 66.3%Show ranking
Food Dehydrator brands5th of 66.9%Show ranking
Food Scale brands3rd of 87.2%Show ranking
Portable Grill brands4th of 77.3%Show ranking
Grill Brush brands3rd of 77.4%Show ranking
Crepe Maker brands3rd of 67.8%Show ranking
Hot Plate brands4th of 57.9%Show ranking
Mini Chopper brands3rd of 38.1%Show ranking
Tea Kettle brands4th of 68.3%Shown above
Food processor brands3rd of 58.4%Show ranking
Waffle Iron brands3rd of 48.7%Show ranking
Bread maker brands4th of 58.8%Show ranking
Water Kettle brands3rd of 39.5%Show ranking
Turkey Roaster brands2nd of 311.5%Show ranking
Meat Grinder Attachment brands2nd of 312.6%Show ranking
Box Grater brands2nd of 313.2%Show ranking
Burr Grinder brands2nd of 313.2%Show ranking
Egg Poacher brands2nd of 414.2%Show ranking
Pizza Stone brands2nd of 714.6%Show ranking
Pizza Peel brands2nd of 625.1%Show ranking
Pizza Cutter brands1st of 626.9%Show ranking
Pasta Attachment brands2nd of 327.4%Show ranking
Paella Pan brands1st of 632%Show ranking
Ceramic Cookware brands2nd of 337.1%Show ranking

How is Cuisinart measured?

Brandwave collects information about searches that people make online using Cuisinart’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • cuisinart
  • cuisinart bread maker
  • cuisinart food processor

Do you work for Cuisinart? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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