Brandwave

How popular isHusqvarna in search?

In September 2026, there were an estimated 1.1M branded searches for Husqvarna worldwide which is down 15.4% over the last 12 months. Husqvarna holds 56% estimated Share of Search among face shield brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Husqvarna56%
  2. Honeywell22.8%
  3. Hobart10.2%
  4. Kask6.8%
  5. Bolle2.5%
  6. Miller1.7%
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Which face shield brands compete with Husqvarna?

Husqvarna against face shield brands worldwide, by month

Share of Search by month for Husqvarna, Honeywell, Hobart, Kask, Bolle. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaHoneywellHobartKaskBolleMiller
Oct 202557.1%24%8.8%5.9%2.2%2.2%
Nov 202550%25.9%11.6%7.8%2.9%1.9%
Dec 202549.1%25.6%14%6.2%2.8%2.3%
Jan 202649.7%26%14.3%5.2%2.9%1.9%
Feb 202654.9%23.5%10.5%5.8%3.2%2.1%
Mar 202656.8%22.6%10.1%6.8%2%1.7%
Apr 202665.8%17%7.6%6.2%1.9%1.5%
May 202666.2%16.7%7.5%6.1%2.3%1.2%
Jun 202658.5%22.6%8.3%6.8%2.5%1.4%
Jul 202656%22%9.8%8.1%2.4%1.6%
Aug 202656.5%22.5%10.1%6.8%2.5%1.7%
Sep 202656%22.8%10.2%6.8%2.5%1.7%

  1. 1.Husqvarna

    56%

    Held 1st. 1.1M estimated branded searches, -1.9% vs prior month. Share -0.5 points.

  2. 2.Honeywell

    22.8%

    Held 2nd. 450K estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. 3.Hobart

    10.2%

    Held 3rd. 201K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Kask

    6.8%

    Held 4th. 135K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Bolle

    2.5%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Miller

    1.7%

    Held 6th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Husqvarna and its closest rivals

Every comparison with Husqvarna

How has branded search demand for Husqvarna changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Husqvarna worldwide fell from 1.3M to 1.1M.
  • Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among face shield brands worldwide decreased from 57.1% to 56%.
  • Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among face shield brands worldwide peaked at 66.2% in May 2026 and was lowest at 49.1% in December 2025.

How did search popularity change for face shield brands worldwide in September 2026?

  1. Hobart’s estimated Share of Search among face shield brands worldwide has gained ground for 3 months in a row, from 8.3% to 10.2% in September 2026.

  2. Estimated monthly branded searches for Miller worldwide fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026.

  3. Estimated monthly branded searches for Honeywell worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026.

  4. Estimated monthly branded searches for Husqvarna worldwide fell 15.4% over 12 measured months, from 1.3M to 1.1M in September 2026.

Where does Husqvarna compete?

Husqvarna is ranked in 35 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Grass trimmer brands3rd of 818.7%Show ranking
Stone saw brands3rd of 619.2%Show ranking
Hedge trimmer brands2nd of 523.3%Show ranking
Cut off saw brands2nd of 723.7%Show ranking
Push mower brands2nd of 625.1%Show ranking
Garden machinery brands2nd of 625.5%Show ranking
Plate compactor brands2nd of 625.9%Show ranking
Chainsaw bars3rd of 626.2%Show ranking
Leaf blowers2nd of 626.3%Show ranking
Chainsaw and outdoor power brands2nd of 626.5%Show ranking
Chainsaw chain brands3rd of 626.6%Show ranking
Chainsaw brands2nd of 527.2%Show ranking
Riding lawn mower brands1st of 729.3%Show ranking
Chainsaw safety gear brands3rd of 629.6%Show ranking
Lawn mower blade brands2nd of 630.3%Show ranking
Lawn mower brands2nd of 632.3%Show ranking
Backpack sprayer brands2nd of 632.5%Show ranking
Garden tool brands1st of 633.5%Show ranking
Asphalt cutter brands2nd of 437.8%Show ranking
Earth auger brands1st of 538.3%Show ranking
Robotic lawn mower brands2nd of 641.8%Show ranking
Walk behind mower brands1st of 543.9%Show ranking
Snow blower brands1st of 645.3%Show ranking
Lawn tractor brands1st of 445.5%Show ranking
Lawn edger brands1st of 646%Show ranking
Power broom brands2nd of 446.3%Show ranking
Edger brands2nd of 548.1%Show ranking
Backpack blower brands2nd of 348.9%Show ranking
Brush blade brands2nd of 348.9%Show ranking
Robot mowers1st of 649.1%Show ranking
Hover mower brands1st of 355.2%Show ranking
Face shield brands1st of 656%Shown above
Embroidery machine brands1st of 561.3%Show ranking
Robot lawn mower brands1st of 574.5%Show ranking
Rear tine tiller brands1st of 377.1%Show ranking

How is Husqvarna measured?

Brandwave collects information about searches that people make online using Husqvarna’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • automower
  • husqvarna
  • husqvarna automower
  • husqvarna lawn mower

Do you work for Husqvarna? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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