Husqvarna vs John Deere:Which is more popular by branded search?
In August 2026, Husqvarna had more branded searches than John Deere among lawn mower blade brands worldwide. Husqvarna was estimated to have 1.1M branded searches compared to John Deere’s 1K, and held an 82.1% Share of Search versus John Deere’s 0.07%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Husqvarna or John Deere?
Compare the lawn mower blade brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Husqvarna, John Deere. The figures are in the table below the chart.
View monthly share of search table
| Month | Husqvarna | Rotary | Stens | Oregon | MTD | John Deere |
|---|---|---|---|---|---|---|
| Oct 2025 | 83.3% | 10.4% | 5.7% | 0.42% | 0.06% | 0.06% |
| Nov 2025 | 81.1% | 12.6% | 5.6% | 0.5% | 0.07% | 0.08% |
| Dec 2025 | 77.9% | 14.8% | 6.6% | 0.49% | 0.06% | 0.08% |
| Jan 2026 | 81.1% | 12.7% | 5.7% | 0.42% | 0.06% | 0.07% |
| Feb 2026 | 81.1% | 12.7% | 5.7% | 0.42% | 0.06% | 0.08% |
| Mar 2026 | 84% | 10% | 5.5% | 0.4% | 0.1% | 0.08% |
| Apr 2026 | 86.9% | 8.2% | 4.5% | 0.33% | 0.12% | 0.05% |
| May 2026 | 87.8% | 8.1% | 3.6% | 0.32% | 0.12% | 0.05% |
| Jun 2026 | 83.4% | 11.7% | 4.3% | 0.32% | 0.14% | 0.08% |
| Jul 2026 | 82.3% | 11.8% | 5.3% | 0.39% | 0.11% | 0.07% |
| Aug 2026 | 82.1% | 11.9% | 5.4% | 0.39% | 0.12% | 0.07% |
| Sep 2026 | — | — | — | — | — | — |
How has the Husqvarna and John Deere comparison changed over the last 12 months?
3 findings
- Husqvarna was ahead of John Deere in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Husqvarna’s estimated Share of Search among lawn mower blade brands worldwide moved from 83.3% to 82.1%, and its estimated monthly branded searches moved from 1.3M to 1.1M.
- Across the 11 months ending August 2026, John Deere’s estimated Share of Search among lawn mower blade brands worldwide moved from 0.06% to 0.07%, and its estimated monthly branded searches held steady at 1K.
How did search popularity change for lawn mower blade brands worldwide in August 2026?
1 change
Husqvarna’s estimated Share of Search among lawn mower blade brands worldwide has lost ground for 3 months in a row, from 87.8% to 82.1% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Husqvarna’s and John Deere’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Husqvarna
6 branded search terms
- automower
- husqvarna
- husqvarna automower
- husqvarna com
- husqvarna lawn mower
- husqvarna robotic lawn mower
John Deere
1 branded search term
- deere com
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