Brandwave

Cub Cadet vs Troy-Bilt:Which is more popular?

In September 2026, Cub Cadet had more branded searches than Troy-Bilt among lawn tractor brands worldwide. Cub Cadet had about 90,500 branded searches, while Troy-Bilt had 27,100. Cub Cadet made up 3.7% of all lawn tractor brand searches we track, and Troy-Bilt accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about lawn tractor brands, Cub Cadet appeared in all five answers and Troy-Bilt in one. Cub Cadet was mentioned before Troy-Bilt in every answer.

Among lawn tractor brands worldwide in September 2026

Who do people search for more?

Cub Cadet, about 3 searches for every 1 for Troy-Bilt

Cub Cadet 90.5K searchesTroy-Bilt 27.1K searches

Who does AI mention more?

Cub Cadet, mentioned in every answer we collected

Cub Cadet in 5 of 5Troy-Bilt in 1 of 5

Who does AI recommend more?

Cub Cadet, named ahead of Troy-Bilt in every answer

Cub Cadet first in 4Troy-Bilt never first

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Top lawn tractor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cub Cadet appeared in all five answers. Troy-Bilt was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Cub Cadet was listed before Troy-Bilt in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. John Deere1st
  2. Cub Cadet2nd
  3. Husqvarna3rd
  4. Craftsman–
  5. Troy-Bilt–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Cub Cadet5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Husqvarna4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • John Deere4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Troy-Bilt1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lawn tractor brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Cub Cadet or Troy-Bilt more popular in search?

This chart shows how often people search Google for Cub Cadet and Troy-Bilt by name. Each line represents a brand's share of searches for all five lawn tractor brands we track, month by month, from English-language searches worldwide.

Cub Cadet and Troy-Bilt among lawn tractor brands worldwide, by month

Share of searches by month for Cub Cadet, Troy-Bilt. The figures are in the table below the chart.

View monthly share of searches table
MonthHusqvarnaJohn DeereCraftsmanCub CadetTroy-Bilt
Oct 202547.6%39%9.6%2.9%0.87%
Nov 202542.9%42.9%10.6%2.6%0.95%
Dec 202537.6%45.7%13.8%2.3%0.68%
Jan 202642%42%12.6%2.5%0.93%
Feb 202640.9%40.9%15%2.5%0.74%
Mar 202643.4%35.5%16%3.9%1.2%
Apr 202648.8%32.5%12%5.4%1.3%
May 202648.8%32.5%12%5.4%1.3%
Jun 202644.1%36.2%13.3%4.9%1.5%
Jul 202639.8%39.8%14.7%4.4%1.3%
Aug 202639.8%39.8%14.7%4.4%1.3%
Sep 202641.3%41.3%12.4%3.7%1.1%

How has the Cub Cadet and Troy-Bilt comparison changed over the last 12 months?

3 findings
  • Cub Cadet was ahead of Troy-Bilt in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cub Cadet’s share of searches among lawn tractor brands worldwide moved from 2.9% to 3.7%, and its estimated monthly branded searches moved from 74K to 90.5K.
  • Across the 12 months ending September 2026, Troy-Bilt’s share of searches among lawn tractor brands worldwide moved from 0.87% to 1.1%, and its estimated monthly branded searches moved from 22.2K to 27.1K.

How did search popularity change for lawn tractor brands worldwide in September 2026?

2 changes
  1. In September 2026, Cub Cadet lost share of searches among lawn tractor brands worldwide, from 4.4% to 3.7%.

  2. Estimated monthly branded searches for Troy-Bilt worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Cub Cadet’s and Troy-Bilt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cub Cadet

1 branded search term

  • cub cadet

Troy-Bilt

1 branded search term

  • troybilt

How the Brand Demand Index is measured

Other head-to-heads among lawn tractor brands

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