Brandwave

Husqvarna vs MTD:Which is more popular by branded search?

In August 2026, Husqvarna had more branded searches than MTD among lawn mower blade brands worldwide. Husqvarna was estimated to have 1.1M branded searches compared to MTD’s 1.6K, and held an 82.1% Share of Search versus MTD’s 0.12%. These are worldwide searches for English-language branded terms.

Share of Search among lawn mower blade brands worldwide in August 2026Which is more popular in search, Husqvarna or MTD?
Husqvarna82.1%1.1M searches
vs
MTD0.12%1.6K searches

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Which is more popular in search, Husqvarna or MTD?

Compare the lawn mower blade brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Husqvarna and MTD among lawn mower blade brands worldwide, by month

Share of Search by month for Husqvarna, MTD. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaRotaryStensOregonMTDJohn Deere
Oct 202583.3%10.4%5.7%0.42%0.06%0.06%
Nov 202581.1%12.6%5.6%0.5%0.07%0.08%
Dec 202577.9%14.8%6.6%0.49%0.06%0.08%
Jan 202681.1%12.7%5.7%0.42%0.06%0.07%
Feb 202681.1%12.7%5.7%0.42%0.06%0.08%
Mar 202684%10%5.5%0.4%0.1%0.08%
Apr 202686.9%8.2%4.5%0.33%0.12%0.05%
May 202687.8%8.1%3.6%0.32%0.12%0.05%
Jun 202683.4%11.7%4.3%0.32%0.14%0.08%
Jul 202682.3%11.8%5.3%0.39%0.11%0.07%
Aug 202682.1%11.9%5.4%0.39%0.12%0.07%
Sep 2026——————

How has the Husqvarna and MTD comparison changed over the last 12 months?

  • Husqvarna was ahead of MTD in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Husqvarna’s estimated Share of Search among lawn mower blade brands worldwide moved from 83.3% to 82.1%, and its estimated monthly branded searches moved from 1.3M to 1.1M.
  • Across the 11 months ending August 2026, MTD’s estimated Share of Search among lawn mower blade brands worldwide moved from 0.06% to 0.12%, and its estimated monthly branded searches moved from 1K to 1.6K.

How did search popularity change for lawn mower blade brands worldwide in August 2026?

  1. Husqvarna’s estimated Share of Search among lawn mower blade brands worldwide has lost ground for 3 months in a row, from 87.8% to 82.1% in August 2026.

  2. Estimated monthly branded searches for MTD worldwide rose 60% over 11 measured months, from 1K to 1.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Husqvarna’s and MTD’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Husqvarna

6 branded search terms

  • automower
  • husqvarna
  • husqvarna automower
  • husqvarna com
  • husqvarna lawn mower
  • husqvarna robotic lawn mower

MTD

1 branded search term

  • mtd mowers

How the Brand Demand Index is measured

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