Brandwave

Husqvarna vs Toro:Which is searched more?

In September 2026, Husqvarna had more branded searches than Toro among push mower brands worldwide. Husqvarna was estimated to have 1M branded searches compared to Toro’s 122K, and held a 24.1% Share of Search versus Toro’s 2.9%. These are worldwide searches for English-language branded terms.

Share of Search among push mower brands worldwide in September 2026Which is more popular in search, Husqvarna or Toro?
Husqvarna24.1%1M searches
vs
Toro2.9%122K searches

Follow Husqvarna vs Toro and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Husqvarna or Toro?

Compare the push mower brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Husqvarna and Toro among push mower brands worldwide, by month

Share of Search by month for Husqvarna, Toro. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeHusqvarnaJohn DeereToroHonda Power EquipmentGreenworks
Oct 202547.4%25.8%21.2%1.8%2.3%1.6%
Nov 202550%22.3%22.3%1.3%2.4%1.7%
Dec 202552%19.1%23.2%1%2.9%1.7%
Jan 202644.3%24.2%24.2%1.4%4.2%1.8%
Feb 202644.5%24.3%24.3%1.5%3.8%1.5%
Mar 202640.9%27.2%22.3%3.8%3.8%2%
Apr 202637.5%30.8%20.5%5.2%3.8%2.3%
May 202637.4%30.6%20.4%5.2%3.7%2.8%
Jun 202640.5%27%22.1%4%3.3%3%
Jul 202643.2%23.6%23.6%4.1%2.9%2.6%
Aug 202643.1%23.6%23.6%4.1%3%2.6%
Sep 202644%24.1%24.1%2.9%2.8%2.2%

How has the Husqvarna and Toro comparison changed over the last 12 months?

  • Husqvarna was ahead of Toro in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among push mower brands worldwide moved from 25.8% to 24.1%, and its estimated monthly branded searches moved from 1.2M to 1M.
  • Across the 12 months ending September 2026, Toro’s estimated Share of Search among push mower brands worldwide moved from 1.8% to 2.9%, and its estimated monthly branded searches moved from 83K to 122K.

How did search popularity change for push mower brands worldwide in September 2026?

  1. In September 2026, Toro lost estimated Share of Search among push mower brands worldwide, from 4.1% to 2.9%.

  2. Estimated monthly branded searches for Husqvarna worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.

Other head-to-heads among push mower brands

How each brand is measured

Brandwave collects information about searches that people make online using Husqvarna’s and Toro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Husqvarna

1 branded search term

  • husqvarna

Toro

4 branded search terms

  • toro mower
  • toro push mower
  • toro riding lawn mower
  • toro zero turn mower

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.