How popular isZendesk?
In September 2026, people searched for Zendesk by name about 304,000 times worldwide, an 18.6% decrease from the previous year. These searches made up 2.4% of all global business messaging platform searches, placing Zendesk fifth out of 11 platforms. When we asked both ChatGPT and Google AI Overviews about business messaging platforms, Zendesk appeared in two of the five answers and was the seventh most recommended of the 11.
Zendesk is the fifth most searched of 11 competitors and the seventh most recommended in AI answers.
Microsoft TeamsShare of searches 32.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
SlackShare of searches 32.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
Google ChatShare of searches 26.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
TwilioShare of searches 4.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
ZendeskShare of searches 2.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
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Top business messaging platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Zendesk was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Zendesk is the seventh most recommended of the 11.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Microsoft Teams3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Slack3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Google Chat3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Twilio2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Zendesk2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Textmagic2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Intercom2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Vonage0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Infobip0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sinch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about business messaging platforms
5 answers
Asked ChatGPT
“Which business messaging platform should I use?”
Asked ChatGPT
“What are the best business messaging platforms?”
Asked ChatGPT
“What's the best business messaging platform for a support team?”
Searched Google, AI Overview
“business messaging platform”
Searched Google, AI Overview
“business texting software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which business messaging platforms compete with Zendesk?
Share of searches by month for Microsoft Teams, Slack, Google Chat, Twilio, Zendesk. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft Teams | Slack | Google Chat | Twilio | Zendesk | Vonage | Infobip | Sinch | Textmagic | MessageBird | Intercom |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 31.9% | 31.9% | 26.1% | 5.3% | 2.9% | 0.72% | 0.47% | 0.32% | 0.21% | 0.17% | 0% |
| Nov 2025 | 36.4% | 29.8% | 24.4% | 4.9% | 2.7% | 0.67% | 0.44% | 0.36% | 0.22% | 0.2% | <0.01% |
| Dec 2025 | 28% | 34.2% | 28% | 4.6% | 3.1% | 0.77% | 0.41% | 0.42% | 0.26% | 0.23% | <0.01% |
| Jan 2026 | 31.6% | 31.6% | 25.9% | 5.2% | 3.5% | 0.87% | 0.47% | 0.38% | 0.21% | 0.21% | <0.01% |
| Feb 2026 | 31.9% | 31.9% | 26.1% | 5.2% | 2.9% | 0.71% | 0.47% | 0.39% | 0.22% | 0.21% | <0.01% |
| Mar 2026 | 32% | 32% | 26.2% | 5.3% | 2.9% | 0.72% | 0.39% | 0.32% | 0.18% | 0.17% | <0.01% |
| Apr 2026 | 30% | 30% | 30% | 6% | 2.2% | 0.67% | 0.44% | 0.36% | 0.2% | 0.16% | <0.01% |
| May 2026 | 25.8% | 31.6% | 31.6% | 6.3% | 2.8% | 0.71% | 0.47% | 0.38% | 0.17% | 0.17% | <0.01% |
| Jun 2026 | 27.4% | 33.5% | 27.4% | 6.7% | 3% | 0.75% | 0.49% | 0.41% | 0.19% | 0.15% | <0.01% |
| Jul 2026 | 27.5% | 33.7% | 27.5% | 6.8% | 2.5% | 0.75% | 0.5% | 0.41% | 0.19% | 0.15% | 0% |
| Aug 2026 | 27.5% | 33.7% | 27.5% | 6.8% | 2.5% | 0.76% | 0.5% | 0.41% | 0.19% | 0.12% | <0.01% |
| Sep 2026 | 32.5% | 32.5% | 26.6% | 4.4% | 2.4% | 0.6% | 0.48% | 0.39% | 0.15% | 0.08% | <0.01% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 3rd to 1st | 32.5% | 4.1M | +49.3% | +4.9 pointsmoved from 3rd to 1st | |
| 2, moved from 1st to 2nd | 32.5% | 4.1M | +22.1% | -1.2 pointsmoved from 1st to 2nd | |
| 3, moved from 2nd to 3rd | 26.6% | 3.4M | +22.3% | -1 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 4.4% | 551K | -18.2% | -2.4 points | |
| 5, held 5th | 2.4% | 301K | +22.3% | -0.1 points | |
| 6, held 6th | 0.6% | 75.9K | +0.8% | -0.2 points | |
| 7, held 7th | 0.48% | 60.5K | +22.2% | 0 points | |
| 8, held 8th | 0.39% | 49.7K | +22.1% | 0 points | |
| 9, held 9th | 0.15% | 18.7K | -0.69% | 0 points | |
| 10, held 10th | 0.08% | 9.9K | -18.2% | 0 points | |
| 11, held 11th | <0.01% | 10 | 0% | 0 points |
32.5%
Moved from 3rd to 1st. 4.1M estimated branded searches, +49.3% vs prior month. Share +4.9 points.
2.
Slack32.5%
Moved from 1st to 2nd. 4.1M estimated branded searches, +22.1% vs prior month. Share -1.2 points.
26.6%
Moved from 2nd to 3rd. 3.4M estimated branded searches, +22.3% vs prior month. Share -1 points.
4.
Twilio4.4%
Held 4th. 551K estimated branded searches, -18.2% vs prior month. Share -2.4 points.
5.
Zendesk2.4%
Held 5th. 301K estimated branded searches, +22.3% vs prior month. Share -0.1 points.
6.
Vonage0.6%
Held 6th. 75.9K estimated branded searches, +0.8% vs prior month. Share -0.2 points.
7.
Infobip0.48%
Held 7th. 60.5K estimated branded searches, +22.2% vs prior month. Share 0 points.
8.
Sinch0.39%
Held 8th. 49.7K estimated branded searches, +22.1% vs prior month. Share 0 points.
0.15%
Held 9th. 18.7K estimated branded searches, -0.69% vs prior month. Share 0 points.
10.
MessageBird0.08%
Held 10th. 9.9K estimated branded searches, -18.2% vs prior month. Share 0 points.
11.
Intercom<0.01%
Held 11th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Zendesk and its closest rivals
Every comparison with Zendesk
53 comparisons
- HubSpot vs Zendesk
- Salesforce vs Zendesk
- ServiceNow vs Zendesk
- Google Chat vs Zendesk
- Microsoft Teams vs Zendesk
- Slack vs Zendesk
- Twilio vs Zendesk
- 8x8 vs Zendesk
- Kommo vs Zendesk
- Gorgias vs Zendesk
- Genesys vs Zendesk
- Respond.io vs Zendesk
- Freshdesk vs Zendesk
- tawk.to vs Zendesk
- Vonage vs Zendesk
- Chatwoot vs Zendesk
- Zendesk vs Zoho Desk
- Aircall vs Zendesk
- Five9 vs Zendesk
- Infobip vs Zendesk
- ManageEngine vs Zendesk
- Sinch vs Zendesk
- Freshservice vs Zendesk
- Jira Service Management vs Zendesk
- SolarWinds vs Zendesk
- GitBook vs Zendesk
- TOPdesk vs Zendesk
- Intercom Fin vs Zendesk
- Tidio vs Zendesk
- CloudTalk vs Zendesk
- Help Scout vs Zendesk
- Textmagic vs Zendesk
- Talkdesk vs Zendesk
- BMC Helix vs Zendesk
- ManageEngine ServiceDesk Plus vs Zendesk
- Trengo vs Zendesk
- LiveAgent vs Zendesk
- MessageBird vs Zendesk
- HaloITSM vs Zendesk
- NICE CXone vs Zendesk
- SysAid vs Zendesk
- Kustomer vs Zendesk
- Document360 vs Zendesk
- Ada vs Zendesk
- Re:amaze vs Zendesk
- Helpjuice vs Zendesk
- Crisp vs Zendesk
- Olark vs Zendesk
- LiveChat vs Zendesk
- Freshdesk Omni vs Zendesk
- KnowledgeOwl vs Zendesk
- Drift vs Zendesk
- ProProfs Knowledge Base vs Zendesk
How has branded search demand for Zendesk changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Zendesk worldwide fell from 373K to 304K.
- Across the 12 months ending September 2026, Zendesk’s share of searches among business messaging platforms worldwide peaked at 3.5% in January 2026 and was lowest at 2.2% in April 2026.
How did search popularity change for business messaging platforms worldwide in September 2026?
6 changes

In September 2026, Microsoft Teams overtook Slack and Google Chat to become the leader among business messaging platforms worldwide, with 32.5% of the searches.

In September 2026, Twilio lost share of searches among business messaging platforms worldwide, from 6.8% to 4.4%.

In September 2026, Slack lost share of searches among business messaging platforms worldwide, from 33.7% to 32.5%.

In September 2026, Google Chat lost share of searches among business messaging platforms worldwide, from 27.5% to 26.6%.

Zendesk’s share of searches among business messaging platforms worldwide has lost ground for 3 months in a row, from 3% to 2.4% in September 2026.

Estimated monthly branded searches for Sinch worldwide rose 22.1% over 12 measured months, from 40.7K to 49.7K in September 2026.
How are Zendesk’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Zendesk’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- zendesk
- zendesk ai
- zendesk suite
Do you work for Zendesk? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Zendesk compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Business messaging platforms | 5th of 11 | 2.4% | Shown above |
| Self service portals | 4th of 6 | 5.8% | Show ranking |
| Omnichannel messaging platforms | 2nd of 10 | 24.4% | Show ranking |
| IT service management platforms | 2nd of 10 | 34.4% | Show ranking |
| Call centre software | 1st of 8 | 35.1% | Show ranking |
| Service desk software | 2nd of 7 | 37.8% | Show ranking |
| Help desk software | 1st of 7 | 44.1% | Show ranking |
| AI customer support tools | 1st of 8 | 48.1% | Show ranking |
| Customer support platforms | 1st of 7 | 49.3% | Show ranking |
| Omnichannel support platforms | 1st of 7 | 52.5% | Show ranking |
| Customer knowledge base platforms | 1st of 9 | 65.6% | Show ranking |
| Live chat platforms | 1st of 9 | 69.2% | Show ranking |

Is Zendesk your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.