Brandwave

ManageEngine ServiceDesk Plus vs Zendesk:Which is more popular?

In September 2026, Zendesk had more branded searches than ManageEngine ServiceDesk Plus among IT service management platforms worldwide. Zendesk had about 301,000 branded searches, while ManageEngine ServiceDesk Plus had 13,200. Zendesk made up 34.4% of all IT service management platform searches we track, and ManageEngine ServiceDesk Plus accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about IT service management platforms, ManageEngine ServiceDesk Plus appeared in all five answers and Zendesk in none.

Among IT service management platforms worldwide in September 2026

Who do people search for more?

Zendesk, about 23 searches for every 1 for ManageEngine ServiceDesk Plus

Zendesk 301K searchesManageEngine ServiceDesk Plus 13.2K searches

Who does AI mention more?

ManageEngine ServiceDesk Plus, mentioned in every answer we collected

ManageEngine ServiceDesk Plus in 5 of 5Zendesk in 0 of 5

Who does AI recommend more?

ManageEngine ServiceDesk Plus, the only one of the two named

ManageEngine ServiceDesk Plus first in 5Zendesk never named

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Top IT service management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ManageEngine ServiceDesk Plus appeared in all five answers. Zendesk did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Freshservice1st
  2. ServiceNow2nd
  3. Jira Service Management3rd
  4. ManageEngine ServiceDesk Plus4th
  5. HaloITSM5th
  6. SysAid6th
  7. BMC Helix7th
  8. SolarWinds8th
  9. TOPdesk9th
  10. Zendesk–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ServiceNow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Freshservice5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Jira Service Management5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ManageEngine ServiceDesk Plus5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HaloITSM4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TOPdesk2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BMC Helix2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SysAid2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SolarWinds1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zendesk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about IT service management platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is ManageEngine ServiceDesk Plus or Zendesk more popular in search?

This chart shows how often people search Google for ManageEngine ServiceDesk Plus and Zendesk by name. Each line represents a brand's share of searches for all ten IT service management platforms we track, month by month, from English-language searches worldwide.

ManageEngine ServiceDesk Plus and Zendesk among IT service management platforms worldwide, by month

Share of searches by month for Zendesk, ManageEngine ServiceDesk Plus. The figures are in the table below the chart.

View monthly share of searches table
MonthServiceNowZendeskFreshserviceJira Service ManagementSolarWindsTOPdeskBMC HelixManageEngine ServiceDesk PlusHaloITSMSysAid
Oct 202543.9%35.2%3.9%4%5.8%3.2%1.2%1.4%0.52%0.95%
Nov 202542.9%34.4%3.8%4.7%5.6%3.8%1.4%1.7%0.5%1.1%
Dec 202544.4%35.6%3.9%4%4.8%3.2%1.2%1.6%0.42%0.96%
Jan 202644.5%35.7%4%4%4.8%3.2%1.2%1.4%0.43%0.79%
Feb 202648%31.5%3.5%4.3%5.2%3.5%1.3%1.4%0.46%0.85%
Mar 202644.5%35.5%4%4%4.8%3.2%1.2%1.6%0.52%0.79%
Apr 202655.8%24.5%4.1%4%4.9%2.7%1.2%1.6%0.54%0.66%
May 202653.4%28.7%3.9%3.8%3.9%2.6%1.2%1.6%0.42%0.63%
Jun 202653.2%28.5%3.9%3.8%3.8%3.1%1.4%1.3%0.42%0.63%
Jul 202652%27.8%3.8%4.4%4.6%3.1%1.7%1.5%0.5%0.75%
Aug 202647.5%30.8%4.2%4.2%5.1%3.4%1.8%1.7%0.55%0.83%
Sep 202643%34.4%4.7%4.6%4.6%3.8%1.7%1.5%0.93%0.76%

How has the ManageEngine ServiceDesk Plus and Zendesk comparison changed over the last 12 months?

3 findings

How did search popularity change for IT service management platforms worldwide in September 2026?

2 changes

  1. In September 2026, Zendesk gained share of searches among IT service management platforms worldwide, from 30.8% to 34.4%.

  2. Estimated monthly branded searches for ManageEngine ServiceDesk Plus worldwide fell 10.2% over 12 measured months, from 14.8K to 13.2K in September 2026.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using ManageEngine ServiceDesk Plus’ and Zendesk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ManageEngine ServiceDesk Plus

5 branded search terms

  • manageengine servicedesk plus
  • manageengine servicedesk plus app
  • manageengine servicedesk plus software
  • manageengineservicedeskplus
  • servicedesk plus

Zendesk

2 branded search terms

  • zendesk
  • zendesk suite

How the Brand Demand Index is measured

Other head-to-heads among IT service management platforms

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