How popular isZendesk in search?
In August 2026, there were an estimated 249K branded searches for Zendesk worldwide which is down 33.2% over the last 11 months. Zendesk holds 51.3% estimated Share of Search among omnichannel support platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which omnichannel support platforms compete with Zendesk?
Share of Search by month for Zendesk, Gorgias, Freshdesk. The figures are in the table below the chart.
View monthly share of search table
| Month | Zendesk | Gorgias | Freshdesk | Kustomer | Gladly |
|---|---|---|---|---|---|
| Oct 2025 | 53.5% | 29.1% | 16% | 1.4% | <0.01% |
| Nov 2025 | 46.8% | 37.9% | 14% | 1.2% | <0.01% |
| Dec 2025 | 50.2% | 33.6% | 15.1% | 1.1% | <0.01% |
| Jan 2026 | 55.1% | 30.2% | 13.6% | 1.2% | <0.01% |
| Feb 2026 | 55.1% | 30.2% | 13.6% | 1.2% | <0.01% |
| Mar 2026 | 59% | 26.5% | 13.2% | 1.3% | <0.01% |
| Apr 2026 | 51.5% | 34.4% | 12.7% | 1.4% | <0.01% |
| May 2026 | 56.4% | 30.9% | 11.5% | 1.2% | <0.01% |
| Jun 2026 | 55% | 30.3% | 13.6% | 0.97% | <0.01% |
| Jul 2026 | 47.8% | 39.1% | 11.8% | 1.3% | <0.01% |
| Aug 2026 | 51.3% | 34.6% | 12.8% | 1.4% | <0.01% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 51.3% | 249K | -0.04% | +3.5 points | |
| 2, held 2nd | 34.6% | 168K | -17.6% | -4.5 points | |
| 3, held 3rd | 12.8% | 62.1K | +0.49% | +0.9 points | |
| 4, held 4th | 1.4% | 6.6K | 0% | +0.1 points | |
| 5, held 5th | <0.01% | 30 | 0% | 0 points |
1.
Zendesk51.3%
Held 1st. 249K estimated branded searches, -0.04% vs prior month. Share +3.5 points.
2.
Gorgias34.6%
Held 2nd. 168K estimated branded searches, -17.6% vs prior month. Share -4.5 points.
12.8%
Held 3rd. 62.1K estimated branded searches, +0.49% vs prior month. Share +0.9 points.
4.
Kustomer1.4%
Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
Gladly
<0.01%
Held 5th. 30 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Zendesk and its closest rivals
How has branded search demand for Zendesk changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Zendesk worldwide fell from 373K to 249K.
- Across the 11 months ending August 2026, Zendesk’s estimated Share of Search among omnichannel support platforms worldwide decreased from 53.5% to 51.3%.
- Across the 11 months ending August 2026, Zendesk’s estimated Share of Search among omnichannel support platforms worldwide peaked at 59% in March 2026 and was lowest at 46.8% in November 2025.
How did search popularity change for omnichannel support platforms worldwide in August 2026?
5 changes

In August 2026, Zendesk gained estimated Share of Search among omnichannel support platforms worldwide, from 47.8% to 51.3%.

In August 2026, Freshdesk gained estimated Share of Search among omnichannel support platforms worldwide, from 11.8% to 12.8%.

In August 2026, Gorgias lost estimated Share of Search among omnichannel support platforms worldwide, from 39.1% to 34.6%.

Estimated monthly branded searches for Kustomer worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.
Estimated monthly branded searches for Gladly worldwide fell 25% over 11 measured months, from 40 to 30 in August 2026.
Where does Zendesk compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Self service portals | 3rd of 5 | 7.4% | Show ranking |
| It service management software | 2nd of 6 | 29.1% | Show ranking |
| Help desk software | 1st of 5 | 43.2% | Show ranking |
| Customer support platforms | 1st of 7 | 45.4% | Show ranking |
| Omnichannel support platforms | 1st of 5 | 51.3% | Shown above |
How is Zendesk measured?
Brandwave collects information about searches that people make online using Zendesk’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- zendesk
- zendesk ai
- zendesk suite
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Is Zendesk your brand?
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